
Three iconic styles for three famous storybook heroines.
Japanese apparel brand Mocolle has been hard at work recently, bringing illustrated fantasies to life with kimono-style parkas and ninja swimming costumes. Now they’re working on yet another project, this time in collaboration with illustrator Foo Midori, who sketched an initial design for three famous fairytale heroines, seen at the top left in the below tweet.
https://twitter.com/foomidori/status/1030302639613865985Enamoured by Midori’s artwork, Mocolle decided to bring this trio of swimsuits to life with a crowdfunding campaign to help put them into mass production. The three designs include: Little Red Riding Hood, which comes with a red skirt and hooded cape.
Without the cape, the outfit takes on a new look, thanks to a cute frilly bikini top that looks more like a shrunken pinafore than actual swimwear.
Next in the lineup is a set created in honour of Alice from Alice’s Adventures in Wonderland.
This one also features a skirt and pinafore-esque top, using the same colour seen on Alice’s pinafore from the famous fairytale.
And rounding off the range is this body-hugging two-piece, created in honour of The Little Mermaid from the fairytale of the same name.
This one features plenty of cute details to help you channel the cute mermaid from the fairytale.
▼ There’s a gorgeous bikini top with cups shaped like two shells, finished off with a jewel accent.
▼ And a figure-hugging skirt with a frilled hem and aqua hues.
According to Mocolle, the new designs were created with a “swimming-costumes-you’d-like-to-see-on-girls-at-Halloween” aesthetic in mind. That doesn’t mean you can’t wear them at any other time of the year though, so to get yours before everyone else does, head over to the campaign site, where you can pick one up for 7,340 yen (US$66.33), or snag the whole range for 22,000 yen.
Source: Campfire/Mocolle via Net Lab
Images: Campfire/Mocolle

















Sexy fairy tale heroine swimsuits from Japan will turn the beach into fantasyland this summer
Cosplay as a sexy shadow warrior with the new Ninja Bikini from Japan
Japanese high school girl uniform swimsuit makes gyaru student cosplay dreams come true
Cosplay at the beach with new casino dealer swimming costumes from Japan
Cosplay as a sexy soul-sucking demon with new succubus swimwear from Japan
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese convenience store shows us how to dress for the rainy season
Tokyo’s Pokémon Cafe reopens this month with brand-new sweets and Pikachu show
Osaka is hosting a “hentai” event, but it’s probably not what you think
A Japanese toast sandwich remix: The toasted rice rice ball[SoraKitchen]
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Japanese high school closes its cafeteria, replaces it with a 7-Eleven convenience store
Lawson opens a new mini supermarket, and the lucky bags can essentially stock your kitchen
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
What’s up with the Ghibli Park photo and video ban?
What’s it like to join Tokyo’s walking-and-talking-with-strangers club for a day?
Krispy Kreme releases a new Doughwich… at only one store in Japan
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Cosplay in the pool with a swimming costume from popular anime High School Fleet
Busty cosplay brings Ariel from The Little Mermaid to life like you’ve never seen her before