Japanese Twitter users weigh in on thought-provoking post discussing the qualities that make Yubaba an effective manager.
When people think of Studio Ghibli’s 2001 animated masterpiece Spirited Away, one of the first characters that undoubtedly comes to mind is the antagonist Yubaba. With an oversized head, trademark mole over her hooked nose, and thick fingers weighed down by glittering stones, she’s one animated witch that certainly leaves a lasting impression–for better or for worse.
▼ Either way, you definitely want to stay on her good side.
https://www.instagram.com/p/BqSegg1AkF1/
People usually dwell on Yubaba’s less-redeeming and selfish qualities as she stands in the way of Chihiro breaking her parents’ curse. However, 17 years after the film was first released, one exchange between Japanese Twitter users @otobono and @sa_tu_ki05 has now prompted others to consider Yubaba in a new light, especially regarding her managerial abilities as the owner of the Bathhouse in the film. Read the exchange below beginning with @otobono’s original post:
@otobono:
昔は
— 幅広い音楽に興味を持った曙 (@otobono_KC) November 20, 2018
「湯婆婆は酷い魔女なのね…」
って観てたけど今は
「どんな人にも働く意欲があれば仕事を与え、新人に対しても優劣をつけず手柄があればしっかり褒め、理不尽な客には上司として自ら撃退する、経営者として素晴らしい才能のある魔女ね…」
と思うようになったわ(こくこく
“In the past, I used to think that Yubaba was just a cruel witch. Now, however, I’ve come to think that she’s a talented managerial witch for giving work to anyone who wants it, praising even newcomers if they do good work, and personally handling unreasonable customers as the boss.”
Come to think of it, Yubaba did relent to Chihiro’s insistent pleas to let her work at the bathhouse despite her being a human. She also complimented Chihiro for a job well-done after releasing the River Spirit from its polluted state and also stood up to No-Face when it went rampaging and began harming her workers. Her words may be harsh at times, but her actions could be interpreted as her prioritizing a no-nonsense, business-first type of attitude.
@sa_tu_ki05’s reply:
https://twitter.com/sa_tu_ki05/status/1065155358027505664“It seems that this is exactly the kind of thinking that Japan needs at the moment. What can be gained from the desire to work and the need to work? Because Japan can’t comprehend that, it’s going to become the number one country in Asia that doesn’t want to work with laborers from abroad.”
@otobono:
そんな感じね…
— 幅広い音楽に興味を持った曙 (@otobono_KC) November 21, 2018
最近だと
お金欲しさでバイトをやるのに
「バイトにも経営者の一員なのだという自覚を持って欲しい」
みたいなことを言った人がいたそうだけど
権利も待遇も違うのにちょっとずれてるんじゃないかしらと思ったわ…
“Yeah, it feels like that…if you think about things recently, even though some people work part-time because they want money, there have been people who say, ‘Even at a part-time job, you should act like a manager’. But their rights and salary are different, so that doesn’t make sense to me.”
@sa_tu_ki05:
https://twitter.com/sa_tu_ki05/status/1065157275474518016“I’m sorry, but if everyone had that level of consciousness at their part-time jobs, you managers would feel cornered!”
▼ Speaking of which, cornering people appears to be another one of Yubaba’s specialties.
いや湯婆婆用だろそれw pic.twitter.com/hJqgwrCzgV
— kei_2047🎮アニオタゲーマー (@kei_2047) November 23, 2018
These thoughts echo some realities of Japan’s current economic woes, which include an overall shrinking and aging population, stringent working requirements, and talks regarding the demand for foreign workers in the years to come. They also prompted some net users to change their views of Yubaba as a potential boss, while others remained skeptical:
“My assessment of her changed with this one tweet.”
“We should have all of the managers in Japan aspire to be like Yubaba.”
“I’ve seen the film countless times on TV but I just can’t think of Yubaba as a cruel witch…”
“Nope, she’s still terrible.”
“Is she really being an ideal boss by stealing someone’s true name so that they can’t run away…?”
Regardless of whether you think Yubaba is an effective manager or not, we think most people would agree that she would make a better boss than Voldemort…
Source: Twitter/@otobono via Hachima Kiko
Featured image: Twitter/@kei_2047_game

Yubaba and Zeniba pen stands from Studio Ghibli capture the magic of Spirited Away
Spirited Away and Princess Mononoke plushies show a softer side of formidable Ghibli characters
Studio Ghibli answers Spirited Away fan questions, reveals exciting facts and trivia behind the film
Even Spirited Away’s Yubaba wants you to wear a mask for coronavirus safety
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Tokaido Lumière Express: Stay overnight inside the Shinkansen from Osaka to Tokyo
McDonald’s Japan reveals exclusive new Tsukimi moon viewing collection for 2026
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Data suggests increased bear sightings have led to a decrease in mountain climbers across Japan
Ministop brings bulked up Okinawan-style rice balls to mainland Japan for one week only
Starbucks Japan adds new Customisation Bar to stores, with free ways to hack your food and drink orders
Domino’s puts a new spin on moon viewing with Tsukimi dango-inspired tarts in Japan
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Hayao Miyazaki comments on Chihiro’s final test scene in Spirited Away
New Studio Ghibli exhibition opens in Tokyo, features giant talking Yubaba from Spirited Away
Was Spirited Away based on a real-life tale?
Wait, anime IS like reality? How to recreate Ghibli’s Spirited Away “name-stealing” magic【Video】
Spirited Away live-action stage play opens in Tokyo, and the photos look amazing
Studio Ghibli letter sheds new light on Spirited Away mysteries
Haku is…Chihiro’s dead brother? Studio Ghibli fans blown away by Spirited Away theory
You can own Spirited Away’s cursed witch’s contract seal in real life【Photos】
Spirited Away’s No-Face, Yubaba appear in seaside park in Japan as Ghibli museum exhibit opens 【Vid】
Spirited Away witch Yubaba takes over containers of one of Japan’s favorite puddings
Anime Spirited Away finds a new way to be beautiful with gorgeous traditional hanafuda card set
Spirited Away bathhouse spirits steal the spotlight in new Studio Ghibli finger puppet collection
Live-action Spirited Away stage play to stream online this summer
Spirited Away meals and merchandise coming to new Studio Ghibli exhibition in Tokyo
Studio Ghibli adds a Spirited Away jewellery box to its merchandise range in Japan
Spirited Away No Face lamp is back, senses when you’re near, welcomes you with lantern light【Pics】