
Latest chip ranking reveals a preference for simple flavors.
Although Japanese people are not as fanatic about potato chips as those from other countries, most can appreciate the act of reaching into a bag for a satisfying, salty crunch.
A ton of delicious chip flavors are out there in Japan, but a recent Internet survey of 2,910 respondents has revealed an inclination towards certain types. Starting from least preferred to most, here are the top ten potato chips as voted by Japanese netizens.
10. Calbee Kataage Pepper-Flavored Potato Chips (71 votes)
https://twitter.com/s21943ysk/status/1075267596507725824
Calbee’s line of Kataage chips features extremely crunchy pieces that are fried to perfection. The flavor might not be all that exciting, but one can never go wrong with aromatic black pepper and potatoes.
9. Koikeya Phantom Danshaku Imakane Hokkaido Salt (84 votes)
KOIKEYA PRIDE POTATO
幻の今金男しゃく 北海道の塩🥔塩加減がちょうどよくじゃがいもの香りとじゃがいもの甘さが口いっぱいに広がる。 pic.twitter.com/Kw0skHi9Gp
— のあ👁🗨 (@04_plot) November 24, 2018
Made from danshaku potatoes sourced from the small Hokkaido town of Imakane, its brilliant gold packaging is hard to miss.
8. Calbee Consommé Double Punch (96 votes)
★本日発売★
おいしさも満足度も倍増!「ポテトチップス コンソメWパンチ」がリニューアルhttps://t.co/OVKeoDq5E4#カルビー #ポテトチップス pic.twitter.com/LNxR5PEIxT— もぐナビ (@mognavi) November 11, 2018
Consommé-flavored chips are Japan’s equivalent of barbecued-flavored crisps, producing a slightly more savory profile. Popular as they are, this version packs twice the flavor for those who prefer a kick to go with that crunch.
7. Calbee Seaweed Salt (129 votes)
昼ごはんのデザートに、ポテトチップスのりしお一袋食べちゃった😋止まらない美味しさ! pic.twitter.com/Vul6mXKbxJ
— むくにゃん (@mukunyan6469) December 20, 2018
Seaweed and potato chips go so well together, we’re amazed it hasn’t spread to other parts of the world yet.
6. Calbee Pizza Potato (146 votes)
今日の夜🌃、2ヵ月ぶりに販売再開したピザポテト🍕を食べました。厚切りザクザクのポテトにとろ~りチーズが付いていました。#ピザポテト #カルビー #ピザ #ポテトチップス #ポテチ #チーズ #ピザポテト復活 #復活 #再開 #2ヵ月前 #4月 #6月 #6月19日 #2017年 pic.twitter.com/Fh7l5umsRP
— ALES@固定ツイRTでもいいから見て (@TomoAles) June 19, 2017
Two of the most delicious foods on Earth combined into a single package? Yes, please.
5. Calbee Kataage Lightly Salted (154 votes)
カルビー株式会社 様より✨✨
当選🎯していた
堅あげポテト うすしお味
1ケース届きました❤️
ありがとうございます😊 pic.twitter.com/fXxhatRRvL— ✨✨かおたん✨✨ (@HGYJWrAuvV5J0Z0) January 29, 2018
A clear favorite among those who prefer simple crispiness over heavy flavors.
4. Calbee Consommé Punch (186 votes)
カルビーポテトチップス、コンソメパンチ味、美味しいですよね。たまに買います。 pic.twitter.com/aqTuEvzx9R
— 汁なし (@shibokani) May 13, 2013
A good example of less being more in the eyes of Japanese chip lovers, as twice as more people voted for this over the Double Punch version.
3. Koikeya Nagasaki Flat Pot Salted (262 votes)
また買っちゃった。
コイケヤ @koikeya_cp の「長崎 平釜の塩」
家族に「また買ったの〜?」って言われてしまった(*´Д`*)
いいじゃん、美味しいんだもん(*´∇`*)
特茶飲みながら今から食べます。 pic.twitter.com/OLtGcBkGw3— こーちゃんのひとりごと (@kouchan201706) September 11, 2017
Salted and carefully cooked the traditional way using a Japanese cooking utensil called a flat pot, its unassuming flavor has earned it third place in the hearts of many Japanese people.
2. Calbee Lightly Salted (327 votes)
今日は #スナックの日 なのでいくつか投稿していきます(*´∨`*)
好きなものがあったら‘いいね♡’していただけると嬉しいです♪#スナックの日 その1
まずは大定番の「ポテトチップス うすしお味」 pic.twitter.com/791DHwnN42— Calbee(カルビー)公式 (@Calbee_JP) June 21, 2017
Crispy and light, you could eat two whole bags of this and still go for more.
1. Koikeya Seaweed Salt (369 votes)
今日のおやつは原点回帰、ということで「ポテトチップス のり塩」なのであーるヽ(*´∞`*)ノ.+゚いつ食べてもおいしいのであーるなあ♪ pic.twitter.com/f0W7RgNYsO
— ムッシュ・コイケヤ (@MonsieurKoikeya) May 30, 2014
The combination of unmatched potato quality and well-established seaweed salt flavor effortlessly propelled this product to the top of the list.
It is interesting to see that despite Japan frequently coming up with crazy chip flavors like fermented soybeans or even red bean ice cream, the majority of Japanese people tend to gravitate towards mild flavors instead of complicated ones, letting the potatoes themselves become the true stars of the show.
Source: Goo Ranking via My Game News Flash
Top image: Flickr (1, 2)

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For all chip lovers around the world! This is the ultimate ranking of potato chips in Japan