
Japanese fans love her lively personality!
Virtual celebrities are all the rage in Japan these days. After Kizuna Ai became famous two years ago, she’s since landed various paying gigs, and numerous other virtual YouTube stars have popped up as well, including a busty, cat-eared girl; a zombie with a cute voice and a pet slug; a girl who also speaks perfect English; and a 12-year old with 17 years of idol experience.
There’s another virtual YouTuber on that list, though she isn’t quite as famous as Kizuna Ai. Meet Hiyori Ibara, official virtual spokesperson for Ibaraki Prefecture, northeast of Tokyo. Japanese netizens just love her for her feisty personality!
Hiyori stands at the helm of Ibaraki’s official online video site and YouTube channel, Ibakira TV. She’s the first VTuber to be officially recognized by a local government! She even has an official appointment letter from the governor to prove it.
In her introduction video, she fields questions from Twitter users about her role, where she says that her purpose is to showcase the charms of Ibaraki prefecture, which she sadly notes was voted as the least most attractive of the 47 prefectures in Japan.
Some people might say that Hiyori isn’t as cute as some other VTubers, but she doesn’t think so. In her intro video she confidently gives us a little twirl in her cute yellow skirt and blue blazer, and is proud of the fact that she represents Ibaraki in professional clothing.
▼ “I’m not wearing knee-high socks!!”
She certainly is cute! And besides, it’s her personality that draws in fans, anyway. Hiyori is a very honest character that always expresses exactly what she’s feeling and thinking. She gets mad, she makes mistakes, she laughs at herself, and she even gets a fire in her eyes when she’s excited about something!
Japanese netizens had much to say about her:
“I just learned about her but I already watched all her videos.”
“She’s so cute!”
“I’m from Okayama and I want them to do the same thing for my prefecture!”
“I like how she does her videos just like a news station.”
“I’m grateful to Ibaraki for making such a cute character!”
She’s also fiercely proud of her prefecture, which also adds to her charm. She does a great job of showing off the great parts of Ibaraki, though unfortunately there aren’t any English subtitles. Still, she’s really entertaining to watch, so check out her videos on Ibakira TV!
Source: YouTube/Ibakira TV via Kinisoku
Images: YouTube/Ibakira TV
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!





Japan’s original virtual YouTuber returns after a three-year hiatus with new music video【Video】
The sweet smell of virtual YouTuber success – Kizuna Ai’s new fragrance on sale now
Newest virtual YouTuber blows her competition out of the water with high-quality intro【Video】
Virtual YouTuber queen Kizuna Ai angrily addresses rumors her voice has been changed【Video】
Popular Japanese YouTuber is virtual schoolgirl who plays games, has existential crises【Videos】
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Japan’s Mocchurin donuts declared too popular to exist by creator Mister Donut, will disappear soon
Japan’s new pettably fuzzy cat-shaped earbud chargers meow to let you know their status[Video]
Studio Ghibli mini towels add anime flair to a Japanese cultural tradition
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Why you shouldn’t feel guilty about using manga for studying and the top series for learning
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Want to become a virtual YouTuber? Now there are apps for that too!
Meet Hololive’s brand new adorable VTubers, designed to win you over with English
85-year-old great-grandmother from Hiroshima is Japan’s newest virtual YouTuber/idol【Video】
Japan’s newest virtual YouTuber boasts 17 years of idol experience, is only 12 years old【Videos】
Popular virtual YouTubers Love-chan and Aipii get an adorable makeover
Virtual YouTuber cast as anime voice actress in new anime TV series in industry-first move【Video】
AV actresses turn up their cuteness factor cosplaying as virtual YouTubers in video shoot
Virtual YouTuber anime idol spotted “drowning” horrifically in Tokyo Bay【Photos】
Newest virtual YouTuber is actually a rotting zombie with a cute voice, has a slug for a pet
Real life ensues as virtual YouTuber anime girl fields call from “boyfriend” while broadcasting
Anime girl virtual YouTuber unmasked as middle-age male otaku, loses some fans, gains others【Vid】
Virtual YouTuber Kagura Mea Recounts Story of Receiving Poop From Hater
Virtual YouTuber video lets viewers experience what it’s like to dine with an anime girl
Virtual YouTuber finds a way to shake hands with real-world fans, give them high-fives in Japan
Popular virtual YouTuber Kizuna Ai selected as ambassador for new “Come to Japan” campaign【Video】