
Look what they did to fans’ best boy.
It’s becoming an increasingly true fact of otaku life that when you buy fan-oriented goods, you’re rolling the dice. Video games ship with unresolved performance issues that patches may or may not eventually address. Anime Blu-ray releases might take the time to improve on sub-par sequences from the TV broadcast version, or they might leave the scenes in their as-seen-on-TV rough-draft state.
But perhaps there’s no bigger gamble than limited-edition anime figures, which often require a pre-order based on a prototype, followed by months of waiting with your fingers crossed that the final product matches the quality of the promotional images. So when buyers put in their orders for a new figure of Attack on Titan fan-favorite character Levi, it was a crapshoot, and now many of them feel they ended up getting crap.
進撃の巨人×docomo リヴァイ兵長フィギュアようやく届いた。
— PECOの助 (@Peconosuke22) October 7, 2021
はぁ、1万2000円払って散々待たされた結果がこれか…
エフェクト折れてるし、さらに折れてる欠片はないし、
1万以上するフィギュアの出来とは思えない
あーあ、楽しみしてなのにな
残念でしかない pic.twitter.com/j65ZfpCSX4
The figure was part of a joint campaign between Attack on Titan and mobile phone provider Docomo, and prototype pics from back in February showed the effortlessly cool Levi in the center of a whirlwind of blade slashes. When buyers started getting their figures in the mail this week, though, many were stained, scratched or otherwise damaged, some (like the one pictured above) with snapped effect pieces.
The biggest problem, though, is Levi’s face.
前にフォロワーさんとフィギュア届いたらリヴァイのご尊顔ドアップで載せるんだ!!✨って約束したのでドアップで載せます
— ゆゆいのゆい (@chdrve8d2hev5rg) October 7, 2021
お納めください#進撃の巨人 pic.twitter.com/yCPpFBEu39
Levi’s fanbase is generally split into three groups: those who think he’s a badass, those that think he’s a heartthrob, and those that think he’s both. The amateurish, dopey-looking face on the figure, though, checks none of those boxes.
購入権が当選した進撃の巨人×docomoコラボのリヴァイ兵長フィギュアが届きました👏ん〜正直1万5千でこのクオリティなのかなって思ってしまった。でも破損した状態で届いた方もいらっしゃるようなので、マシな方なのかな?よく見ると台座に小さなキズやエフェクトに黒い汚れ、お顔も…これは許容範囲? pic.twitter.com/6tzVR0X5U3
— 黒帯ではない🥄 (@tmihhor77) October 7, 2021
It’s not like the figure is some budget-priced, mass-produced knickknack, either. Not only did it cost 13,000 yen (US$119), it was only available to purchase for winners of a lottery.
▼ The prototype photos (top) and the actual figure buyers got (bottom)
https://twitter.com/aica_syuna/status/1447027282388787210In many fans’ opinion, the final product doesn’t even look like a character from Attack on Titan, but the much goofier series Gag Manga Biyori.
https://twitter.com/tamayan22/status/1447075956561121283Hearing the collective wails of disappointment, Docomo has issued an apology through the campaign’s website and Twitter account, which includes the statement:
“We have received your concerned comments about the quality of the figures that were shipped. To those of you who were looking forward to receiving yours and waited so patiently, we deeply apologize.”
Docomo is now offering not only to replace figures that arrived in damaged condition, but also the option for buyers dissatisfied with the final design to return their figures for a full refund. However, what those fans really wanted wasn’t money in their pockets, but a cool-looking Levi figure on their shelves, and so a Change.org petition has been launched here asking Docomo to fully remake the figures and deliver on their original promise.
Source: Change.org via IT Media, Twitter/@docomo_shingeki, Docomo
Top image ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!

The true meaning of December 25: The birth of Levi from Attack on Titan
Mystery of Attack on Titan’s Levi’s lipstick-stained romantic dalliance at Japanese theme park
Attack on Titan’s Levi getting his own two-part anime DVD series
Talking Attack on Titan anime character robot vacuum promises to clean your “shitty” room
Eren and Levi drive Colossal Titan heads in Attack on Titan Takara Tomy cars
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Starbucks Japan to open Shinkansen platform stores at Kyoto and Nagoya stations
Akita Kanto Festival, one of Japan’s most spectacular summer festivals, gets an anime twist this year
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Aichi city throws year-long 20th birthday bash for giant beckoning cat statue, Hello Kitty invited
Japan’s largest online flea market reminds users that selling used school swimsuits is prohibited
Final Fantasy plushie shoulder bags are fuzzy and functional [Photos]
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Titans attack Lawson convenience stores, bring tons of anime goodies with them
Just a dud batch? Original artist shocked by shoddy final version of Attack on Titan figure
Meet the $1,200 Attack on Titan figure that sold out in two hours in Japan
Are they all duds!? Another defective Attack on Titan Eren official figurine leaves us wondering
Attack on Titan star Levi graces cover of Japanese women’s magazine
Humanity vs. Titans: Rejected original version of Attack on Titan is released for free online
Live-action Attack on Titan posters show new characters and weapons, plus one huge absence
Cute Levi imposter wins over Japanese Twitter
Attack on Titan laundry detergent on sale in Japan for a limited time!
Attack on Titan reveals its newest collaboration: public toilets on the Osaka loop train line
Attack on Titan gets live-action streaming miniseries with new character taking turn as lead
Gigantic Attack on Titan anime titan appears at shopping mall in Japan【Photos】
Taiwanese parody of Attack on Titan explores larger than life possibilities, hilarity ensues
Attack on Titan advances to the world of finance with anime Visa credit cards
Attack on Titan-melon! Japanese mom creates replica of anime’s Colossal Titan out of watermelon
Ending date for Attack on Titan announced, and it’s startlingly soon