100-yen stores (Page 4)

Why are young Japanese women going crazy for this 100-yen Daiso wristwatch?

Even with one of the most outspokenly pessimistic presidents in the business world, Japan’s Daiso 100-yen shops are one of the most successful chains in the country. Walk into any branch, and you’ll see a huge mix of demographics among the customer base, including starving students, newlyweds setting up their own household, and thrifty families.

But while Daiso’s huge product selection gives it a wide appeal, it’s usually not the first stop for fashionable young ladies who’re looking for trendy accessories. So it’s been a surprise for the chain’s managers that since November, women have been snapping up Daiso-brand wristwatches like they’re designer timepieces, even though they’re dirt-cheap at just 108 yen (US $0.92) after tax.

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Head of Japan’s most successful 100-yen chain calls himself “hopeless,” might need a hug

An important part of business leadership is being able to walk that fine line between optimism and realism. It’s important to recognize the organization’s flaws, but if employees see the boss panicking, they’re likely to follow suit. A capable leader needs a certain amount of swagger, with the ability to convince those under him that there’s a way for the company to turn all of its crises into opportunities.

Or, there’s the tactic adopted by the head of one of Japan’s largest chain of 100-yen stores, which is to wear that uneasiness on your fear-sweat-drenched sleeve, telling everyone associated with your business that they should brace for disaster.

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