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mikan (Page 2)

Mikan flavored potato chips sound gross, but may actually be genius marketing

We recently brought you a round-up of some of the weirdest snack foods available in Japan, and now we’re about to add another one to the bag – Mikan (Japanese Tangerine) flavored potato chips! Such a flavor may seem shocking, even deviant to some of us western folks, but there’s a clear marketing strategy behind these new tangy treats that’s bound to result in success in the Japanese market. See if you can guess what it is, then join us after the jump to find out if you were right!

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Orange-flavored rice balls: Japan’s newest way to fuse vitamin C and carbs

Ehime Prefecture on the western coast of Shikoku is known all through Japan for its tasty mikan, or satsuma oranges. Although the fruit is delicious enough on its own, the people of Ehime love to think up new ways to enjoy the fresh taste of a local orange. In the past, we have seen funny-shaped oranges and even citrus-flavored fish, but now there’s a new way to get some vitamin C in your life: orange-flavored rice balls.

We dropped by a shop near the hot springs that inspired Hayao Miyazaki’s Spirited Away which sells the rice balls. But these little delicacies are only available for a limited time, so click below to find out more about this surprisingly delicious culinary creation!

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