
Grandchildren’s Day (Mago no Hi) was on 20 October this year, and is a date when grandparents may officially shower gifts upon their children’s children. However, you can’t have grandkids without grandparents, so a unique fashion event was held two days prior, bringing together models from both these generations, and aimed to celebrate and bring out the beauty in their relationship.
■ Connecting three generations through fashion
The event was held at Meiji Jingu Sanshu Hall on 18 October by the Association for Three Generation Lifestyle Cultural Research. It consisted of two segments, the first being a symposium with designer Hanae Mori and her granddaughter, model Izumi Mori. The second part was the fashion show featuring grandmother-generation models walking the runway alongside “granddaughter” models.
■ Expressing the beauty of aging
One thing that became apparent when the models young and old accompanied each other down the runway: The “grandma” models carried themselves with a truly unique walk full of confidence and personality. There was a visceral sense of these people living a life full of experience causing them to exude character.
Also, as each pair of models took the stage, photos of the “grandmas” when they were younger were projected onto screens behind them as if to show you where they came from to get here. While the younger models had all the measurements to model, it was their seniors that caught and held the audience’s attention.
■ The interplay of generations through fashion
In spite of the spotlight being on the older generation of women, this fashion show is a little different in concept to the photo shoot we presented last month by L’ideal which highlighted an empowering group of senior women by showing off their own high sense of style.
This time we see the “grandma” and “granddaughter” models wearing matching outfits, almost identical except for subtle changes to the patterns and accessories. It’s as if the granddaughter approached her grandmother and said “Let’s dress up the same!” Then, as they walk together the grandma does so with an elegant pride at how beautiful her grandchild has become.
It’s a touching sentiment for a fashion show and one that reminds us that our time as grandchildren is very limited.
Original Article and Photos by Felix Sayaka
▼ There was also a grandad to get on the runway
[ Read in Japanese ]







Fashion for the young at heart! A different take on what it means to get older in Japan
Japanese woman helps grandma look for insurance card, finds even more precious treasures instead
93-year-old Japanese grandma becomes Instagram smash by modelling granddaughter’s creations
Naruto and cast debut in fashion shows around the world, stun from the runway【Photos】
Housewife wins pageant for “bewitching” middle-aged beauties
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Can a downtown Tokyo super sento bathhouse beat a hotel for a one-night stay?
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Japan’s full-facemask Ninja Parka still lets you eat ice cream[Photos]
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Animal Crossing plushie pouch towels and cozy socks show up at Family Mart convenience stores
Survey finds more than 70 percent of Japanese children have an online friend
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Does this video about an abandoned dog leave you wiping your eyes or shaking your fist?
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Tokyo subway and almost all Tokyo train lines now accepting credit card tap payments
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Totoro Fund line of beautiful artwork and apparel lets you help the real-world Totoro Forest
Studio Ghibli adds new My Neighbour Totoro 2026 Corn Gift to its anime store for Mother’s Day
Japan now has a special desk for people who work at home with a pet cat[Photos]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Workman’s Severe Fashion Show blasts models wearing latest items with wind and rain
Hip hop trio dance to Bruno Mars’ 24K Magic, teach us all that age is no barrier to anything【Vid】
Free magazine shows us Japanese grandpas and grannies who are rocking this age thing
Japan’s choco mushroom snacks hold fashion show with designer Junko Koshino【Video】
Japanese man discovered by Balenciaga on streets of Tokyo becomes fashion model on Paris runway
Japanese rock star Yoshiki performs while debuting edgy kimono collection at Tokyo Fashion Week
Japanese fashion app Wear has one user trying to make cardboard Gundam heads the new hot style
Reebok teams up with fashion brand Yoshiokubo for traditional-culture-inspired sneakers
This beautiful up-and-coming Japanese fashion model isn’t actually a person【Photos】
Japanese group to hold fashion show of colostomy bags and other stoma equipment in Paris
Cost Performance Specialist Sato shows us how to get high fashion at low, low prices
Japan’s favorite anti-piracy mascots become fashion models【Video】
Wear Pikachu or a Poké Ball on your arm and be fashionably on time with Pokémon × BEAMS watches!