
What’s that man wearing in the picture above? Is it a new subculture fashion trend born in Harajuku? Or maybe some kind of bulky nasal strip? Actually, it’s an incredibly high-tech nasal air purifying device to combat air pollution.
The smog problem in several major Chinese cities is impossible to ignore, and poses colossal environmental and health risks unless drastic action is taken soon (it apparently even forces couples to take wedding photos while wearing gas masks…). There has been recent talk of using drones to fight the smog, but in the meantime the police department of one city in northern China is taking precautionary measures to protect the health of its workers by providing them with specialized breathing equipment.
It’s not quite as cool looking as the mask worn by, say, the titular character of Hayao Miyazaki’s Nausicaä of the Valley of the Wind, but just wait until you read everything that this little contraption can do.
Members of the police force in the Chang-an District of Shijiazhuang, the capital city of China’s northern Heibei Province, must have been ecstatic when a Beijing-based technological corporation gifted members of its traffic division with the high-tech devices on May 14. And it’s no small wonder for their delight–the total donation was worth an estimated 100,000 yuan (US$16,032)!
Employees who work in the traffic division are stationed outside for prolonged periods of time, consequently inhaling copious amounts of exhaust fumes and other airborne pollutants every year. Ordinary facial masks just don’t quite make the cut, and the dangerous levels of urban smog could give rise to serious health problems in the immediate future.
But now, these new nasal air purifiers were designed with a special 3-D sealing technology to shut out 99% of toxic substances in the air. They also utilize the latest bio-mechanical engineering research, complete with a respirator to keep the act of breathing as natural as possible and to maximize the airspace within. One more thing–the Beijing firm was kind enough to provide the officers with custom-made blue versions of the device to match their uniforms! Phew, we wouldn’t want to have to see the fashion police arrest a fellow officer, now would we?
Unfortunately, the device does not come with a mouth component, for the simple reason that it would interfere too much with the policemen’s duties to direct traffic and pedestrians. We’re guessing that means that they’ll try to breathe through their noses as much as possible whenever they aren’t talking.
If you ask us, the manufacturers of the device must have taken a cue from Hayao Miyazaki’s 1984 pre-Studio Ghibli classic Nausicaä of the Valley of the Wind. While the custom-made blue design of Chinese officers is certainly sleeker and more portable, don’t you think Nausicaä’s mask is pretty awesome looking? Of course, the most desirable outcome would be for any kind of mask to be rendered unnecessary by preserving the environment so that it doesn’t deteriorate to a post-apocalyptic hazardous wasteland in the first place…
▼ “I’m a princess; why am I directing traffic!?”
Sources: J.People via Toychan Net
Images: J.People, Mangaminx’s Lair



Chinese couple braves toxic smog for wedding photos, look like something out of a horror movie
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Lawson transforms convenience store food with massive katsu burger and an insane curry bread
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans
Starbucks Japan releases special limited-edition summer drinks… at only 30 stores
East Japan Railway announces plans to abolish magnetic-strip tickets
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Luxury houseplant fraud leads to arrest of Takamatsu man
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Colour Hunting: The hot new street photography trend changing how we see Japan
Body of missing American college student found in Kyoto mountains
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events