
Compared to coffee, this fine cup of vegetable and tuna dashi is cheaper and way more stylish.
People in Japan have a plethora of options when it comes to getting their coffee fix, everything from vending machines that grind beans and brew drinks, to canned Coke mixed with coffee for when they really need a pick-me-up.
But few things can match freshly-brewed pour-over coffee, and the Japanese company On The Umami has taken that concept and added their own spin. Instead of ground coffee beans, they use dried vegetables such as onions, carrots, celery, potatoes and ginger to produce a cup of warm dashi, a tasty broth that’s normally used as a base for other Japanese dishes.
▼ Situated on the 5th floor of Shinjuku Marui Honkan in Tokyo,
the store resembles a stylish cafe.
There’s a science to making delicious dashi, and the company ensures that every pour brings maximum taste. Young tuna shavings are placed in a filter with vegetables, and when hot water is poured through, it extracts glutamic acid from the vegetables and inosinic acid from the tuna, creating a nutritious and delicious aromatic blend that’s simply hard to beat.
▼ Costing a mere 200 yen (US$1.80) a cup, this drip dashi
has no artificial flavorings, preservatives or caffeine.
The store’s staff hand pours each cup individually, and customers get to enjoy a mellow dashi that’s rich in glycine and tryptophan, two amino acids that soothe and relax your nerves. Aside from being a great way to unwind after some shopping, it’s also a great addition to any meal and a fantastic pick-me-up after a hard day’s work.
▼ Wholesome and stylish — could this be the new coffee?
Why not drop by the store and warm yourself up with a cup of fragrant dashi? It’s perfect for all ages, and is arguably healthier than coffee. It’s hard to stop once you’ve taken a sip though, and if one cup isn’t enough, we recommend heading over to an authentic dashi bar to get your fill.
Store information
On The Umami, Shinjuku Marui Honkan
Address: Tokyo-to, Shinjuku-ku, Shinjuku, 3-30-13, Shinjuku Marui Honkan fifth floor
東京都新宿区新宿3-30-13 新宿マルイ本館5F
Open: 11 a.m.-9 p.m. (Until 8:30 p.m. on weekends and public holidays)




We eat a luxurious Japanese-style buffet breakfast in a restaurant full of wood-carved bears
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Hokkaido has an Ice Festival that’s less famous than the Snow one, but beautiful in its own way
Village Vanguard’s Blue Lucky Bag may have the most impressive piece of junk ever created
What part of Japan has the best food, and what should you eat there?
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Village Vanguard tries to tickle us pink with a Pink Lucky Bag
Here’s what our bachelor writers ate over the New Year’s holiday in Japan
Japanese thug wear from Birth Japan perfect for those breaking bad next year
21.5-square foot, 272,200-yen build-it-yourself chocolate castle set released in Japan【Photos】
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Leave a Reply