
A limited-edition pie created specially for sakura season.
McDonald’s might be famous for its hot apple pies — with hot being the operative word — but here in Japan, the chain has been switching things up with some limited-edition varieties, and the latest is one of its most Japanese ever: the Strawberry Daifuku Pie.
Known in Japanese as “Ichigo Daifuku Pie“, this new release is perfectly timed for this time of year, when the cherry blossoms are blooming and people are enjoying new beginnings as they enter new schools and workplaces from April.
“Daifuku” literally translates to “big luck“, a sentiment that’s reflected in the packaging for the new pie, which is served up in auspicious red-and-white packaging and finished off with a mizuhiki knot in the middle, an embellishment often seen on monetary gifts given in envelopes to help celebrate happy occasions.
Unlike the humble apple pie, the Ichigo Daifuku Pie adds a dash of strawberry to the dough to give it a reddish pink hue that’s both auspicious and reminiscent of the pale pink cherry blossoms.
Ichigo daifuku are popular sweets in Japan, where they’re usually served up as small, palm-sized treats, with a whole strawberry sitting inside a mound of sweet red bean paste and encased in a plump, soft ball of mochi sticky rice.
▼ An example of an ichigo daifuku, sliced in two to show the cross-section of ingredients.
With this sweet being extremely popular in Japan, we were keen to find out how the McDonald’s pie version would fare, so we opened the casing to get a good look at the ingredients.
While the pie doesn’t contain a whole strawberry, the fruit is still there, as a strawberry paste, which has been combined with a red bean paste and served alongside a mound of sakura-flavoured mochi.
▼ So how would this combination taste?
Upon first bite, the sourness of the sweet hits the taste buds, thanks to the tartness of the strawberry, which made its presence felt with actual pulp in the paste. However, this was soon followed by a delectable sweetness from the red beans, and then a surprising hit of sakura, making for a great mix of flavours in every mouthful.
Perhaps the most surprising thing about it was the warmth, as we’ve never eaten a warm strawberry daifuku before. This warmth made the mochi seem even smoother than usual, while the crunchy pie casing added a fun textural accent that had us yearning for more.
McDonald’s says it was difficult to perfect the combination of flavours and textures to create a great-tasting pie, but the chain has certainly done that, in terms of both appearance and taste. It’s an exciting new take on the popular Japanese sweet that makes us appreciate the original components in a whole new light.
Priced at 160 yen (US$1.20) each, this is a delicious pie we’ll definitely be purchasing again before it disappears from the menu in mid-April!
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter







Traditional Japanese mochi dessert inspires McDonald’s newest pie flavor
McDonald’s adds a Japanese daifuku pie to its menu for a limited time
McDonald’s Japan celebrates spring with… a Strawberry Shortcake Pie?!?
McDonald’s adds a hot sakura pie to its menu in Japan
McDonald’s pink pie vs. KFC pink pie: Which one does it better?
A real-world Pokémon Poké Ball hotel is opening in Japan at a still-secret location [Video]
Tamagotchi evolves into a ring for its 30th anniversary, preorders now open
Family Mart releases Famima convenience store products nationwide, but which ones are worth buying?
Japan’s most popular curry rice restaurant chain, Coco Ichibanya, might be for sale
Finally! Japan’s big three convenience store chains announce rice ball price reductions
One Piece Day 2026 brings new art, music, and new cast announcements
Japan Railways announces unlimited-ride train pass for fall travel
Studio Ghibli unveils new anime calendars and diary planners for 2027
Onsen Egg Bukkake Udon Ice Cream makes us rethink everything we thought we knew about sweets
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
McDonald’s Japan releases first-ever matcha pie, perfectly timed for sakura season
Hot and cold and sweet! McDonald’s Japan’s Pie a la Mode is back for the winter!
McDonald’s Japan offers sweet peach as a “triangle pie”!
Spring comes to McDonald’s Japan in the form of a sakura-flavored dessert!
Does McDonald’s Japan’s first-ever matcha pie live up to the hype?
McDonald’s Japan’s Tsukimi “moon-viewing” pie oozes Japanese flavour
McDonald’s Japan’s newest east-meets-west dessert, the Shingen Mochi Pie is here, but is it good?
McDonald’s Japan’s new Tsukimi Moon-Viewing Pie receives mixed reviews online
We try to duplicate McDonald’s Japan’s Tsukimi mochi pie with 3 simple ingredients【SoraKitchen】
McDonald’s Japan to sell Anko Pies this autumn
McDonald’s Japan’s new pancake pie is a taste sensation
Adult Cream Pie coming to McDonald’s Japan
McDonald’s teams up with local confectioners for new lineup of very Japanese desserts
McDonald’s Japan’s moon-viewing mochi pies are a little more westernized-tasting this year
Did Burger King just troll McDonald’s Japan with its new Big Bet burger?