
SoraNews24 sends our thrifty reporter to test a set of sponge curlers, so he looks like an old-timey housewife. And that’s before he takes them out.
When there’s discount goods in your neighborhood, who you gonna call? That’s right – SoraNews24’s resident cheap thrillseeker Go Hattori. Go has experienced multiple varieties of the non-committal “Party Wig?” and the mega-convenient “Hair Extension Bangs”, and lately he’s got a real passion for putting pomp into his perm.
The “Fairy Hair Curler” had already proven its worth, but feedback from Japanese commenters told him that going through all the hassle of drying and cooling his hair was a waste. After all, you can just fall asleep with your curlers in and wake up fabulous… Or so the common knowledge goes.
What a coincidence! When Go was browsing popular 100-yen store Daiso, he came across a package of hairpin-style curlers that say “easy to sleep in” right on the package! It was clearly fate!
▼ If you’re looking for medium size curls, hairpin curlers are the way to go.
▼ They look like one of those fish cake tubes you get in oden, but made of sponge.
Once night fell, he could start his preparations. Go combed through his wild mane first, so he’d have a smooth foundation for those future curls.
Then he twiddled and twirled the hair around the curlers using his fingertips, just like a professional.
Finally, he just had to lock the long prong of the curler into the hole at the top…
But of course, one curler wasn’t enough to tame Go’s tangles. He needed to use all three packs that he’d bought, making this perm cost a pricey 300 yen (US$2.69). Still less than buying a wig!
Fully ensconced in sponge tubes, Go looked like some sort of strange and vibrant monster. Good thing no one but SoraNews24’s readers would see him in this compromising state! Anyway, with all that done, it was time for bed.
▼ *snore*
After a nice bit of shut-eye, it was time to check the results!
▼ Good morning, Go!
With trembling fingers, he unlocked each one of the sponge hair clips…
Oh my God!
▼ A beautiful bouffant hairstyle!
Having achieved Olivia Newton John level curls, Go immediately did his patented hair tousle to flare it all out.
Now he could live out his dream as a vintage pop legend. What do you guys think?
▼ “I get a young Michael Jackson vibe from this look.” – Go Hattori, 2018
Sure, Go.
Then he abruptly switched tack and decided he looked more like Hideki. As there are many young men called Hideki in Japan, we asked him to be more specific, to which he said “Both Matsui and Saijo”. While Go has imitated baseball star Hideki Matsui before, this is the first time we’ve seen him attempt ’70s pop idol Hideki Saijo.
▼ Hideki Saijo is renowned for bringing the Western hit “Y.M.C.A.” to Japan
https://twitter.com/flacocopanda/status/1034431447346511878▼ Go Hattori is renowned for impersonating old celebrities like Hideki Matsui (left) and Hideki Saijo (right)
Resplendent with a crown of fluffy hair, Go was imbued with enough joy to belt out a tune for us.
▼ This GIF is mute, so you can just let him happily sing along with the embedded video above.
One more hair toss for our final verdict…
▼ \(^O^)/ OH YEAH \(^O^)/
Turns out all those commenters were on to something. Curl your hair before you curl up for bed, and you really will have a cool ‘do on top of your head! With his Showa-era youth recaptured, Go better head down to the disco fast before this look goes even further out of date.
Images ©SoraNews24
















We plump up our perms with a “Fairy Hair Curler” from the 100 yen store!
“Hair Extension Bangs” from a 100-yen store: A bargain to beautify the bald and bereft
We run a camellia oil-infused brush through our tresses and set them a-gleam, only spend 100 yen
Let’s stick hot, cheap electronics near our eyes with Daiso’s heated eyelash curler!【Experiment】
Let’s find the Japanese full-face visor best suited for your grandmother or handmaiden
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
What did Shibuya really look like after the crowds on New Year’s Day?
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
The entire Pokémon Red and Blue Kanto region map, built as a 3-D diorama, looks amazing【Photos】
What’s inside the McDonald’s Japan fukubukuro lucky bag for 2026?
KFC Japan unveils the Sweet Potato Pie for Halloween
Uniqlo Ukiyo-e Blue T-shirts: A cool-hued reinterpretation of some of Japan’s greatest paintings
Beautiful Taiwanese flight attendants are a hit with passengers on EVA Air
Kura Sushi adds new cake party train to conveyor belts at select restaurants
Sanrio brings some smiles to Evangelion with new collaboration merch line【Photos】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
7 great places to see Mt. Fuji from without having to climb it
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Can a wig be made solely using 100-yen store products? Go investigates
Let’s try out some paper “underwear for a travel” from the 100-yen store!
We test out wax hair removal strips from the 100-yen store on our hairy, manly legs
Are Daiso’s smartphone VR goggles worth breaking the 100-yen barrier?
Does Daiso’s fork designed especially for pasta live up to its name? We find out!
Daiso’s Silicone Moisturizing Mask hydrates your face the smart way
We test the cleaning power of the miniature washing machine from 100 yen shop Daiso
We couldn’t believe it when we found a pair of extremely comfortable socks for only 100 yen
The newest, lamest way to keep your shoes dry in the rain: shoe bags!
Do 100-yen hair removal pads do the trick, or leave our reporters the hairy messes they are?
This super-compact raincoat from one of Japan’s 100-yen stores can literally fit in your pocket
Stretching the limits of Japanese budget belts with the Easy Stretch Belt from the 100 yen store
Are 100 yen shop Daiso’s Japanese radish seeds worth your time? Let’s find out【Experiment】
Can you buy everything you need for an overnight camping trip at Daiso? Let’s find out!【Photos】
Does this egg timer from Japanese 100-yen store Daiso really work?
Leave a Reply