
Many of our readers may be aware that Japanese consumers are quite fond of unique and creative Kit Kat products and flavors. But now, Nestle Japan has come out with what could be described as not just a new flavor but a new “species” of Kit Kat. And why are we calling it a new species? Well, it’s because you’ll need to do just a little bit of cooking to fully enjoy these Kit Kats. Yes, Nestle Japan’s newest Kit Kat offering, the “Bake ‘N Tasty Mini Kit Kats Custard Pudding Flavor” (Kit Kat Mini Yaite Oishi Purin Aji) is a Kit Kat that you heat in a toaster oven before eating! After hearing that, the only question we had was, of course, “How soon can we get our hands on some of these?”
The new Kit Kats are set to become available in stores across Japan starting March 24, and they’ll cost 525 yen (US$5.11) for a packet containing 13 mini Kit Kats ready to be “baked”. The innovative sweet is the creation of renowned Japanese patissier Yasumasa Takagi, who also produced the Kit Kat Chocolaterie, the world’s first and only Kit Kat specialty store, which we visited in January this year.
According to Takagi, what makes these Kit Kats special is that when heated in a toaster, the sugar content in the chocolate hardens into a solid candy-like state faster than the chocolate on the surface melts, resulting in a chocolate and wafer biscuit combination with a texture resembling a cookie and a sweet caramelized smell. Mmm … that description alone is enough to get our mouths watering!
And it really isn’t difficult to prepare them either. Apparently, all you need to do is stick the Kit Kats in a toaster on a piece of aluminum foil and heat them for two to two and a half minutes until they turn a nice brown color.
▼ The instructions for heating the Kit Kats
Well, we definitely will be trying these once they come on sale, and we’ve also heard that they’re selling a “cream cheese” flavored version of these bakeable Kit Kats for a limited time at the Kit Kat Chocolaterie, which, not surprisingly, people have been lining up to buy. We guess we’ll just have to quickly get our hands on those too! Hopefully, we’ll be able to let you know how they taste once we’ve had a chance to try them. If they’re anywhere as good as they look, they should make one heck of a delectable snack!
Source and photos: Nestle Japan press release


Bake and feast — We try the new bakeable Kit Kats!【Taste Test】
Mini bakeable Kit Kats return — this time in cheesecake flavor! 【Taste Test】
First Kit Kat Chocolatery shop with cafe opens in Kyoto! New Chocolatery items released too
Celebrate Christmas with Kit Kat themed gift set and cake from the Kit Kat Chocolaterie!
Japan is getting a new for-beer KitKat variety, and beer inspired by KitKats to drink with it
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Can we be just like Shohei Ohtani on a budget with a Hello Kitty cap?
Japanese restaurant chain serves Dragon Ball donuts and Senzu Beans this spring
Highest Starbucks in Japan set to open this spring in the Tokyo sky
“Lina Blue Cooled Ramen” is More Than Just a Slick Name, It Might Add Years to Your Life While Keeping You Cool This Summer
10 things you probably didn’t know about Pearl Harbor
Tokyo street sweets: The must-snack treats of Nakano’s Refutei
Saitama is home to the best strawberries in Japan that you’ve probably never even heard of
566 million yen in gold bars donated to Japanese city’s water bureau
Tokyo Skytree turns pink for the cherry blossom season
Yakuzen ramen restaurant in Tokyo is very different to a yakuza ramen restaurant
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 1]
Japan has only one airport named after a samurai, so let’s check out Kochi Ryoma【Photos】
Japanese drugstore sells onigiri at pre-stupid era prices, but how do they compare to 7-Eleven?
Burning through cash just to throw things away tops list of headaches when moving house in Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
New Japanese KitKat has been aged in whisky barrels from Islay, Scotland
Nestlé Japan is giving away Kit Kats that aren’t a special flavor, but solid gold!
Japan is getting apple pie-flavor KitKats with help from a 136-year-old sweets shop
Baked Kit Kats and ice cream together? Don’t mind if we do
New winter-only Japanese KitKat flavour combines chocolate with a decadent sweet
Onsen steamed bun-flavored Kit Kats on sale now at hot springs across Japan!
Japan now has Kit Kat croissants, in chocolate and matcha green tea flavors
New Japanese Kit Kat debuts world’s first natural ruby chocolate
Japanese Kit Kats now come in a new bakeable ice cream flavour
Free in-flight KitKats discontinued by Japanese airline, sad day for sweets and Pokémon fans
We buy limited edition gourmet-flavored Kit Kats — at the world’s first Kit Kat specialty store!
Kit Kat aims to bring train travelers back to Tōhoku with ticket biscuit
Butter-flavored Kit Kats come to Japan as new specialty store opens in Hokkaido
Brand-new premium sake Kit Kats are out in Japan, and they’re amazing【Taste test】
Taste the Earth with Japan’s new Sublime Volcanic KitKats
Okinawan citrus is the latest addition to Kit Kat’s awesome only-in-Japan lineup
Nestlé Japan releases new Kit Kat with chocolate cake centre