
Beginning on December 20, residents of Japan can participate in a special Pokémon-themed lottery campaign at participating stores throughout the country. Although the event is officially targeting young adult women, we don’t see how anyone could resist the cute goods that are just waiting to be snatched up!
What was that famous saying again? Oh yeah–“Gotta catch ’em all!”
Toy company Banpresto has announced its latest lottery campaign titled “Ichiban Kuji DreamStore PIKACHU & FRIENDS WITH BERRIES,” which features–you guessed it–Pikachu and some other Pokémon pals along with the ubiquitous berries found in the original line of Pokémon video games. The characters either take the form of lovable plushies or are stylized into cute patterns using soft pastel colors on a variety of adorable goodies, including hooded blankets, drinking glasses, towels, and even sachets.
An official list of participating merchants has not been released as of the time of this writing, but based on past experiences, these types of lottery campaigns are typically held at convenience stores, bookstores, hobby shops, game centers, video rental shops such as Tsutaya, and official Pokémon Centers throughout Japan. If you don’t see a sign advertising the event anywhere, ask someone working at the counter if the campaign is being held at that particular location.
▼Promotional art for the campaign
Perhaps the most exciting feature of the whole event is that one lottery ticket costs only 620 yen (US$5.31) and you’re guaranteed a prize every time! Based on the ticket you draw, you will win one of 17 total prizes spanning nine levels of rarity.
Let’s take a look now at all of the possible prizes arranged in ranked order:
“A” Prize: Pikachu hooded blanket (one version)
“B” Prize: Pikachu plushie (one version)
“C” Prize: Eevee plushie (one version)
“D” Prize: Dedenne plushie (one version)
“E” Prize: Original art cushion (one version)
“F” Prize: “Powder room” collection (two versions)
You can win either a mixed berry-scented hand cream or a Pikachu scrunchie.
“G” Prize: Fragrance sachet (two versions)
The Pikachu & Dedenne sachet is lavender-scented while the Eevee sachet is citrus-scented.
“H” Prize: Glass goods collection (three versions)
The glass jar and two tall glasses in this collection are all decorated with the berry motif.
“I” Prize: Colorful towel (five versions)
“Last man” Prize: Hooded blanket ~Eevee version~ (one version)
This prize will automatically be given to the last person who participates in the lottery at each separate location before all of the campaign stock is used up. If you’re desperate to rock this Eevee hooded blanket yourself, we suggest you keep a close eye on the shelves to gauge how many prizes are still left, and then buy up the last tickets once there are only a few items remaining.
Finally, all lottery participants will be eligible to compete in the “double chance” campaign using their original ticket stubs to win a special bonus prize–100 lucky winners will be selected to receive a limited B Prize: Pikachu plushie ~smiling version~! Unfortunately, we can’t get a sneak peek at what it looks like because the site does not currently have an image for this item.
So there you have it! Good luck collecting all of the prizes next month!
Source: Inside Games
Images: Inside Games, Ichiban Kuji













New Pikachu-in-Pokémon-sleeping-bag plushies will keep fans’ hearts warm all winter long
New Pokémon blankets are part plushie cushion, part fluffy wrap, and all adorable【Photos】
Sleeping Bag Pikachu wants to snuggle up with you under the stars on your next camping trip
Win Pikachu-shaped gummy goods in Kanro’s Pikachu sweets campaign!
Pokémon Exciting Vacation Campaign in Namco kicks off just in time for summer vacation in Japan
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Lawson transforms convenience store food with massive katsu burger and an insane curry bread
Starbucks Japan releases special limited-edition summer drinks… at only 30 stores
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
East Japan Railway announces plans to abolish magnetic-strip tickets
Luxury houseplant fraud leads to arrest of Takamatsu man
Super Mario Galaxy Happy Meal toys now available at McDonald’s Japan
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Colour Hunting: The hot new street photography trend changing how we see Japan
Body of missing American college student found in Kyoto mountains
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Pokémon cat cosplay hoods are now on sale, and adorable【Photos】
Pikachu and Eevee will give YOU hugs with these awesomely adorable new Pokémon pillows
Pokémon Sleep x Family Mart collaboration brings us new drinks and goods for a limited time
New sleeping bag Pikachu plush toys coming to game centres in Japan this May
New soft and huggable Pikachu tail-pillow is every Pokémon fan’s dream come true
Do you want to hug a Snow Pikachu? Special Christmas-version Pokémon plushies coming soon
Pokémon of the Year results announced, and Pikachu wasn’t even close to winning【Video】
Pokémon Tokyo Banana’s latest offering is adorable Pikachu and Eevee chocolate cookie sandwiches
Popular snack Ottotto celebrates upcoming Pokémon game with special Pokémon-shaped crackers
Sleep like a Pokémon with awesomely adorable new Pokémon Sleep pajama sets from Japan【Photos】
Pikachu’s butt evolves into delicious dessert at Tokyo’s official Pokémon sweets shop
Pokémon Pinap Berry Juice being served in real world at Tokyo’s Pikachu Sweets cafe【Taste test】
Mister Donut releases Pokémon doughnuts in Japan for a limited time
Pokémon’s Eevee becomes the latest adorable PC cushion wrist rest from Japan【Photos】
Pikachu and Eevee pay their respects to Wobbuffet with new Pokémon bags and plushies【Photos】