
For a limited time, one of Japan’s most popular snacks will be available in special Japanese flavors and featuring Tokyo landmarks etched in chocolate!
That’s right, Japanese snack manufacturer Bourbon has a special treat for those of us who love chocolate and cookies (is there anyone who doesn’t’?). They’ve set up a special pop-up shop exclusively featuring their popular Alfort snack, and right within Tokyo Station, no less! For those of you not familiar with Alfort cookies, they’re tasty biscuits topped with a thick layer of even tastier chocolate, and they’re a long-standing favorite with Japanese consumers, available at practically any supermarket or convenience store in Japan.
And the best part about the limited-time-only shop, which they’ve dubbed “Tokyo Alfort by Alfort“, is that the store will offer the treat in unique sakura and matcha flavors that you won’t find elsewhere.
▼ Here’s what the shop, located in the Tokyo Station First Avenue (Tokyo Eki Ichiban-gai) area, looks like.
The Alfort cookies available at the pop-up store come in a special design, with well-known Tokyo landmarks reliefed into the chocolate, making them perfect for souvenirs. Let’s see what they look like!
● Tokyo Alfort Sakura (900 yen [US$8] for a box of 12)
The Alforts with sakura-flavored chocolate come in three designs, showcasing the Rainbow Bridge, Tokyo Station and the Tokyo Skytree. The 900-yen box contains four pieces each of the three designs.
▼ Here’s the Rainbow Bridge design.
▼ And here’s a picture of the actual Rainbow Bridge for comparison:
▼ The Tokyo Station design features its iconic Marunouchi Building facade.
▼ The actual building is classically beautiful.
▼ The third design features one of Tokyo’s more recent landmarks, the Tokyo Skytree.
▼ This is the actual Tokyo Skytree, which officially opened in 2012.
Next we have the other flavor the Tokyo Alfort comes in: Tokyo Alfort Matcha (also 900 yen for a box of 12, with four pieces each of the three Tokyo designs).
▼ Here’s what the Rainbow Bridge looks like in a green, matcha-flavored chocolate.
▼ The matcha-version Tokyo Station design …
▼ … and the Tokyo Skytree design:
▼ The Alfort cookies come individually wrapped inside the box, so the presentation is attractive as well.
And if you can’t decide between the sakura and matcha flavor, don’t worry. They also have a mixed assorted can containing 3 pieces each of the three designs in both flavors, priced at 1,500 yen for the 18 pieces.
▼ Here’s the packaging the Tokyo Alfort cookies come in, with the sakura and matcha boxes shown above and the assorted can below.
We have to say, the cookies and packaging certainly look attractive enough. If you’re interested in the limited edition treats, you can find them at the Tokyo Alfort by Alfort shop at Tokyo Station until January 8, 2019, so make sure you don’t miss it!
Shop information
Tokyo Alfort by Alfort
Location: Tokyo Station Ichibangai B1 Floor Tokyo Okashi Land Event Space
東京駅一番街地下1階東京おかしランドイベントスペース
Open: 9 a.m.-9 p.m.
Until January 8, 2019
Source: @Press
Top image: @Press
Insert images: @Press, Wikipedia/jon, Wikipedia/Edomura no Tokuzo, Wikipedia/Kakidai














Yoku Moku’s Cigare cookies to become available in new matcha flavor!
Lindt releases a limited-edition sakura and matcha drink in Japan for cherry blossom season
Stop what you’re doing and go make Japanese-style s’mores right now with our recipe!【SoraKitchen】
Sakura Oreos set to blossom in Japan this spring and fill our hearts/stomachs with happiness
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Used chopsticks upgraded from “waste” to “valuable material” by Kawasaki City thanks to ChopValue
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Kanji ice cream becomes a sell-out hit in Japan
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Japan has a new cute and clever sunblock for cat lovers
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
The story of our reporter P.K. Sanjun’s heart attack
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Sakura and matcha from 150-year-old Kyoto tea merchant ice creams arrive at Baskin-Robbins Japan
It’s a cherry blossom party in your mouth with sakura matcha Pocky!
Sakura and matcha combine forces in new desserts from Kyoto’s Itohkyuemon
Lindt Japan brings out matcha iced drinks for a limited time
Sakura and matcha star in new Mister Donut collection
Starbucks Sakura and Matcha donut is a perfect Japanese springtime sweet【Taste test】
Tokyo teahouse serves up a sakura matcha dessert you won’t find anywhere else
McDonald’s Japan releases brand new Matcha McFlurry for a limited time
Pokémon Tokyo Banana’s latest offering is adorable Pikachu and Eevee chocolate cookie sandwiches
Taste the floor of a Japanese train station with new limited-edition chocolates from Tokyo Metro
Maximum matcha! Tokyo sweet shop sells the strongest green tea chocolates physically possible
Godiva vs. Haagen-Dazs: Who’s got the best limited-edition flavors of spring?
Matcha-flavored Garrett Popcorn, here we come!【Taste Test】
Häagen-Dazs’ new gold matcha ice cream has French heritage and our full attention
Cherry blossom Totoro cake brings pink sakura sweetness to Tokyo this White Day
Kyoto’s green Black Thunder and gold-box green Black Thunder: Which best meets matcha needs?