
Looks like the bubble tea bubble hasn’t burst quite yet!
Tapioca, bubble tea, boba — as the temperature rises, so too does our craving for those sweet boba balls. For die-hard fans and casual drinkers alike, there’s nothing better than some tasty tapioca on a hot day.
But where’s the best place to get your boba fix in Japan? You won’t have to search very hard, as June 15 was the annual Tapioca Grand Prix, where stores across Japan competed to be crowned ‘the best boba in Japan’.
The Tapioca Grand Prix first took place in 2020, and is run by the Japan Tapioca Organisation. The organisation runs the event in the hope of not only finding the best tapioca in Japan, but also to ensure that tapioca remains a part of Japanese life in years to come. While it’s true that tapioca has taken a beating in popularity since it first became popular back in the summer of 2019, the Japan Tapioca Organisation hopes that boba won’t just become a passing trend, like tomato juice and dirt were before it.
The Tapioca Grand Prix was a close-run battle, but tapioca chain CoCo-Toka took the top spot.
The final rankings saw CoCo-Toka taking the win, with last year’s winner, Gong Cha, along with Bull Pulu and MAX SEE all receiving runner-up awards. CoCo-Toka have been in business since 2017, long before the boba wave crashed onto Japanese shores, and has six stores in Tokyo, one in Osaka and one in Hyogo.
▼ CoCo-Toka is also very Instagrammable.
https://www.instagram.com/p/CODWpwJBIAm/
CoCo-Toka may have taken the top spot with the Japan Tapioca Organisation, but how would it fare with our own boba aficionado, Mr. Sato? He made his way to his local CoCo-Toka, a store in Takadanobaba that opened in 2018.
As his eyes drifted across the menu, he was torn. Would he play it safe and go for a classic milk tea boba? Or would he spice things up and go for something fruity?
Actually, the Tapioca Grand Prix had two awards — the overall best tapioca store, and more specifically, the best brown sugar milk tea, and CoCo-Toka had taken the top spot in both categories. If he was going to drink anything, it was surely going to be this award-winning drink!
It had been a while since Mr. Sato had enjoyed a delicious boba, and as he held the cup in his hand, he immediately felt the gentle warmth of the boba, even though he’d ordered a cold drink.
He was also pleased to see the brown sugar syrup, all nicely collected at the bottom — it was almost like seeing an old friend. He remembered to stir the syrup into his drink with the straw to balance the taste. Once the drink was nice and mixed, he put the straw to his lips and…
▼ Slurp!
The boba beads hit the back of Mr. Sato’s mouth in quick succession like a tapioca machine gun. Oh, how he had missed this feeling! The brown sugar milk tea was beautifully sweet and delicious, and our reporter quickly realised this was a beverage worthy of the accolades. Long live tapioca!!
Mr. Sato may be our resident boba expert, but the truth is he doesn’t drink it as much as he should these days — he’s too busy with other culinary curiosities to make time for bubble tea. But as those delicious balls of boba bounced off the back of his throat, he remembered why he loved it so much. So while the number of tapioca stores may be in decline, and stores that once boasted huge line-ups are now almost empty, why not treat yourself to a cheeky bubble tea every now and again? Or if tea just isn’t your thing, get adventurous with boba beer!
Top image: Pakutaso
Other images © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]






We visit Tokyo Tapioca Land in Harajuku
You can make rice with tapioca bubble tea, and it’s surprisingly tasty【SoraKitchen】
Tokyo tapioca tea takeover continues with a new massive boba drink stand in Shibuya【Photos】
Get a taste of the high life with a US$92 “Tapioca” bubble tea in Tokyo
Tapioca tea is the biggest thing in Tokyo right now, so we try Tokyo’s biggest tapioca tea【Pics】
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Studio Ghibli releases huge new wooden clip collection featuring 25 anime movies
Can instant TKG from Don Quijote really recreate Japan’s beloved raw-egg-on-rice dish?
Evangelion beautifully reimagined as iconic classical Japanese folding screen art series [Photos]
Shinkansen trial of moderately air conditioned cars draws mixed reactions from travellers
Japanese government ID card and app to be required for certain Pokémon card purchases next month
Tokyo’s Giga Mart lets visitors “steal” from a convenience store… if cameras don’t catch you
Studio Ghibli releases new Totoro coin purses…but who’s the blue character?
Hiker needs to be rescued from Mt. Fuji twice in five days for very dumb reason
Two Americans decide to hike Mt. Fuji before trails open, both need rescues on back-to-back days
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japan reacts to Donald Trump’s “Islamic Republic of Japan” remark
Japanese airport rebrands itself as “Sushi Airport” to attract foreign tourists
Three new starter Pokémon Jets to fly in Japan, first begins carrying passengers this month
Studio Ghibli theme park’s new dessert is a drinkable version of Hayao Miyazaki’s pilot daydream
Solid gold Hedorah kaiju from the Godzilla series is now available to pre-order
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Mr. Sato has crazy idea to replace tapioca balls with fish roe in bubble tea【Taste test】
Sake-brewing company produces one-chug wonder: boozy boba in a bottle【Taste test】
Is the end nigh for tapioca? Tokyo tapioca shops suffer closures in the midst of COVID-19
Lipton releases new bubble tea ice cream bar with tapioca pearls in Japan
Bubble tea amusement park to open in Harajuku, promises to be the “tapioca land of your dreams”
Godiva tapioca tea on sale in Japan just in time to get in on the country’s boba boom【Taste test】
Tokyo restaurant serves tapioca bubble tea ramen – Is it crazy good, or just crazy?【Taste test】
We try Tapioca Beer, the drink that everyone’s raving about in Japan right now
Mister Donut demonstrates the wonders of hot bubble tea with royal milk and rich matcha flavors
Muji releases a new boba tea kit and we taste test it at home【Taste test】
Japanese bubble tea chain starts selling at-home tapioca drink kits
Old tires and shoe soles said to be being used in bubble tea tapioca pearls
Tapioca fad on the way out in Japan
Domino’s now sells tapioca boba pizza in Japan, and we’re so very, very confused【Taste test】
Adorable Pikachu popsicle treats and tapioca bubble tea are coming to Japan this summer!