
There’s nothing boring about rooibos when it’s served like this.
As the days begin to get colder in Japan, customers at Starbucks are now looking for warming beverages, and this autumn, the chain is mixing things up with a brand new offering featuring rooibos tea.
The new release was a siren call for our Starbucks-obsessed reporter K. Masami, who headed out to her nearest branch as soon as the limited-edition beverage went on sale on 6 October. And when she got there, she discovered there was another new “Autumn Tea” on the menu — a Hojicha & Classic Tea Latte.
Masami wasted no time in ordering the hot versions of both new drinks, and as soon as she laid eyes on the Caramel Apple Rooibos Tea, it was love at first sight.
The beautifully rippled surface and peachy pink hues of the drink warmed the cockles of her soul, and when she lifted it to her mouth, she was rewarded with the sweet scent of cinnamon.
The mellow rooibos tea was a beautiful partner for the fruity taste of apple, which made itself known in the form of plump, juicy pulp pieces. A good hit of cinnamon helped to add a spicy contrast, while the sweet caramel sauce brought everything together, creating an irresistible blend of warming, soothing flavours.
▼ It was tart yet aromatic, spicy yet sweet, and totally delicious.
Thoroughly satisfied with the surprising flavour of the caffeine-free rooibos tea, Masami moved on to try the Hojicha & Classic Tea Latte.
There were no real surprises here, but that’s exactly what you want with a “classic” offering. The deep, toasty flavours of hojicha roasted green tea helped to complement the black tea component, while the frothed milk was embellished with mocha syrup to create a creamy, warming beverage that’s just perfect for chilly autumn days.
Because hojicha is low in caffeine, and rooibos is caffeine-free, both these beverages can be enjoyed at any time of day, even during the long autumn evenings. If you do want caffeine, though, and lots of it, Starbucks also has you covered in that department, with the eye-opening Triple Espresso Latte.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]







Starbucks Japan makes hojicha black tea latte permanent item, and here’s a great way to customize it
Starbucks Japan releases a Chocolate Mousse Latte and seasonal desserts to celebrate autumn
Trying out Starbucks Japan’s ultra relaxing 2021 seasonal summer tea drinks【Taste Test】
Starbucks Reserve Roastery Tokyo adds exclusive drinks to the menu for autumn
Starbucks Japan vs. Tully’s Coffee: Which limited-edition autumn drink is better?
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Starbucks Japan releases special limited-edition summer drinks… at only 30 stores
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans
East Japan Railway announces plans to abolish magnetic-strip tickets
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
Lawson transforms convenience store food with massive katsu burger and an insane curry bread
Super Mario Galaxy Happy Meal toys now available at McDonald’s Japan
Luxury houseplant fraud leads to arrest of Takamatsu man
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Colour Hunting: The hot new street photography trend changing how we see Japan
Body of missing American college student found in Kyoto mountains
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Starbucks Japan finally makes the iced Matcha Tea Latte a permanent part of its menu
Autumn arrives at Starbucks Japan with two new seasonal drinks
We try the Starbucks Pumpkin Spice Latte in Japan!
Tasting Starbucks Japan’s new autumn Frappuccino, created around the theme of “Our Harvest Table”
Starbucks blends Japanese and Western flavours together in new Frappuccino
We get a taste of Starbucks Japan’s new coffees and sweets, including one that’s here to stay
Does Starbucks Japan’s new rice cake Frappuccino live up to the hype?
Starbucks Japan releases a Japanese Chai Tea Latte…at only two locations
Starbucks Japan releases a new hojicha mousse latte for autumn
Starbucks releases 47 Frappuccinos around Japan, we try the one for Nara Prefecture
Trying Starbucks Japan’s secret limited-time Iced Matcha Tea Latte 【Taste Test】
Is Starbucks Japan’s new autumn Frappuccino better than the Tully’s Coffee tea shake?
Starbucks adds a new Triple Espresso Latte to the menu in Japan
We spill the tea on Starbucks’ newest hojicha cream Frappuccino and latte【Taste test】
Starbucks’ first-ever Japanese hojicha tea Frappuccino is here, but how’s it taste?【Taste test】
Starbucks to sell limited-edition hojicha latte cups at convenience stores for the summer
Starbucks Japan’s new Butter Frappuccino is more like a sweet pastry than a drink