
The easiest way to make French toast? Simply spread it on bread!
After tasting the wonders of spreadable curry bread and spreadable Melon Bread, there’s now a new spread in town out to steal our hearts, and this time it’s filled with the flavours of French Toast.
Created by Osaka-based Marin Food, whose tagline is “Jump the Frontier”, the new spread is called “Watashi no French Toast” (“My French Toast“), and our reporter K. Masami came across a tub at import food chainstore Kaldi for 298 yen (US$2.19).
Masami loves French toast, but can never be bothered to go to the trouble of preparing the eggs, milk, and butter to make it, plus the thought of having to deal with a pile of washing up afterwards just never made it worth her time.
So spreadable French toast sounded like a dream come true for Masami, and judging by the ingredients, it looked legit, as it contained the essential ingredients of eggs, vegetable oil, milk, salt and sugar.
The steps to making French Toast looked super easy as well — simply spread a generous amount, a little over 1 tablespoon, or about 20 grams (0.7 ounces) is recommended, on one side of the bread, then pop it in the oven toaster, or alternatively spread it on both sides of the bread if using a frypan to heat it, and then you’re done!
Each tub contains 160 grams of spread, which is said to make 8 slices of bread, or four if you’re applying it to both sides when frying it on the stovetop.
That seemed like each slice would contain quite a lot of spread, but seeing as it was Masami’s first time using it, she dutifully followed the instructions, opting to fry it on the stovetop so she could enjoy a double-dose of spread.
The colour of the spread was darker than ordinary butter, and once it was on the bread, it glistened with all the same rich golden hues as French toast. As it began to heat up, the sweet scent of vanilla drifted through the kitchen, and the bread began to transform into French Toast before Masami’s very eyes.
Popping it on a plate, Masami hardly waited a moment for it to cool as she couldn’t resist the aromas that were inviting her to take a bite. As soon as she bit through the crunchy-soft toast, she was blown away by the flavour — it was eggy, sweet, salty, buttery, and oh-so delicious. It was incredibly similar to French toast that had been made by hand using fresh ingredients, and the scent of vanilla added an extra touch of irresistible flavour to each mouthful.
Plus, having it in spread form allows you to use it in all sorts of different ways, like adding it to pan-fried potatoes.
The spread brings out the natural sweetness of potatoes, creating a salty sweet side dish that’s unlike anything Masami has ever tasted.
▼ The world needs to know about French toast potatoes.
While the potatoes were a taste sensation, the crispy-on-the-outside-fluffy-on-the-inside texture of Japanese shokupan bread was a match made in heaven for the French toast spread. It was so good that Masami made another slice, this time in her oven toaster, and it was just as delicious.
If you love the taste of French toast but can’t be bothered making it, you’ll fall head-over heels for this amazing new spread. On the other hand, if you don’t mind making French toast the old-fashioned way, but with a Japanese twist, then you’ll love this hack that uses a whole carton of Japanese pudding!
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]










New spreadable melon pan changes the way we eat toast in Japan
Japan’s super easy sweet potato spread lets you make sweet potato bread thanks to Don Quijote
We try Japan’s new French toast ice cream
Spreadable coffee to put on your toast going on sale in Japan
“It’s Rice! Toast” recipe from Japan gives us an edible paradox for breakfast【Recipe, taste test】
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Man in Japan calls in bomb threat because he doesn’t want to go to his own work farewell party
Japanese vending machine find introduces us to a new drink you can’t get anywhere else
Japan has a new cute and clever sunblock for cat lovers
Memorial bell inside Hiroshima’s Peace Park has been silenced, but for a sweet reason
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Kanji ice cream becomes a sell-out hit in Japan
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
161-year-old Kyoto confectionary maker releases new edible Pokémon lineup
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s new Melon Pan slices: Simply pop them on bread and heat and eat
Lawson Japan serves up carbs on carbs with their new French Fry Bread
Mos Burger’s new French toast: A delicious breakfast with a side of linguistic challenges
This French toast recipe that uses ice cream will knock your pajamas off【SoraKitchen】
Japanese netizens show love for “English Toast” which is neither English nor Toast
We try “Melon Bread Style Toast Spread”, designed to turn sliced bread into melon bread
Häagen-Dazs Japan tells us to put ice cream on our avocado toast — Were we wrong to listen?
We make delicious French toast using a LOT of Japanese custard pudding
Japan has peanut butter-style spreadable curry, and it’s amazing【Taste test】
Sliced Black Thunder: A chocolate bar for toast
Now you can spread coffee on your toast in Japan!
Nikka Whisky’s recipe for Bacon French Toast turns bread crusts into the perfect drinking partner
Turn your toast green with new matcha green tea cream spread from Japan
Do gohan no otomo, Japan’s traditional easy white rice toppings, work with toast?【SoraKitchen】
French Fries Bread in Tokyo’s Shibuya becomes a hit on social media
Aomori Prefecture’s regional soul food is…English Toast lunch pack sandwiches?
Adult Jam Bread causes a stir at store in Tokyo