Hot spring in Gunma Prefecture found to reduce COVID-19 infectivity by over 90 percent

A disinfectant so good you could bathe in it.

Read More

Japan’s most famous hot spring resort runs ad telling us to go to…a different hot spring resort

No reverse psychology here, just some straightforward, heartwarming compassion.

Read More

Onsen town’s 4K video has visitors lining up around the virtual block【Video】

Nothing sells the relaxing, hot water of Kusatsu like thousands of pixels.

Read More