Pssst, Nestlé — that character’s not Japanese and you’re playing into problematic Asian stereotypes.
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Keepin’ it neat and tidy…
Every time I visit my home country and talk about my life in Japan, one thing becomes clear to me: Japan remains incredibly misunderstood overseas. With this in mind, today we’ll be discussing three stereotypes of Japan: the country’s apparent disdain for those who stand out from the crowd, the notion that Japan is a strict society, and that the idea of ‘losing face’ is a quintessentially Asian concept.
China and Japan have always had a tenuous relationship and in recent years you could classify it as somewhere between “sworn enemies” and “best buds”. Their close proximity to each other should allow each of the two countries to learn a lot about the other, yet even with informational tools like the Internet, what exactly the Japanese know about their “neighbors” is cringe-worthy.
When asked “What is your image of Chinese people?” the responses were exactly what you would expect. Fasten your seatbelts, it’s about to get really stereotypical in here.
Unintentional cultural misunderstandings became the subject of great debate in Japan recently following a new round of commercials produced for cup noodle manufacturer Nissin. Although intended to be entirely tongue-in-cheek, some people have raised the issue that it is precisely these kinds of advertisements that compound incorrect notions about a country and lead to further stereotyping, which led to a survey being taken which asked Japanese to list the things that they perceive to be the most common stereotypes about their own culture.
Think you can guess what made the list? Keep reading after the jump to find out!
You’ve all heard the joke about the sinking ship, right? This joke explicitly reveals the deep inner motivations of the men of many different nations. It’s famous for hitting the nail on the head when it comes to cultural stereotypes. Really, this joke knows you better than you know yourself. Popular in Japan, it also goes down a treat at drinking parties worldwide.
So, what is this joke that so accurately pinpoints cultural stereotypes? Here it is…
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