New menu items and more make for the perfect place to grab a kawaii bite after shopping in a major Tokyo department store.
character
Keep them in the kitchen or throw them in a bag–these toys also serve as functionally cute souvenirs to bring home.
Japan’s Coast Guard has been around for 70 years, and mascot Umimaru for 20 – so it’s high time for a Hello Kitty teamup!
Have you ever seen a mascot play drums? I bet you’d never expect one to be this awesome at it.
Keepin’ it neat and tidy…
Chinese website bilibili recently took a reader poll to find the most “moe” characters of 2015. Not only was the competition fierce, but the “cute dudes” top 8 was extremely surprising.
What happens when children contribute new entries to dictionaries? Cat ears happen, that’s what! Err, but maybe not the kind we were hoping for…
Children all over the world idolize at least one TV or comic book character at some point while growing up. For everyone who gets a rush of excitement whenever they fondly recall their favorite childhood character toys, we’d like to introduce you to a must-see event that’s currently going on in Tokyo’s Odaiba district: the “Nostalgic Toy Great Exhibition” (懐かしのおもちゃ大博覧会)!
This event is a massive display of classic Japanese character toys that date from the Showa period (1926-1989) to the present day. Everything from ultra rare vintage tinplate toys from the 1960s to Sailor Moon figurines from the 2010s are on display, for a grand total of approximately 2,000 toys. On top of that, photography is permitted—it’s truly a toy lover’s paradise!
There appears to be a mascot for everything in Japan. Leave it to advertising agencies here to put a face on whatever product they are selling. But some products and promotions are difficult to create adorable characters for. How do you encapsulate all the intricate eccentricities of a city, for example, in one single super-deformed character?
Well Katsushika City in Tokyo is approaching the problem in a different way, but choosing not just one “cute character” to represent them but having an entire cast of beautiful heroines. Say hello to Katsukore!
Eggs are greatly underrated in the bento world. It’s usually rice and all the fun forms it can be molded into or seaweed and its ability to be cut into any shape that takes center stage in lunch boxes across Japan. But the humble egg can be quite fancy in the hands of a highly skilled and creative cook. Let’s take a look at 16 fancy eggs from Japanese kitchens!
A Curry Slime draws near!
Over the years, various goods and edibles have been spawned by Slimes, the ever-popular video game baddies from the Dragon Warrior/Quest series. To get in on the google-eyed action, funky Japanese bookstore chain Village Vanguard has come up with this newest addition to its lineup of creative pre-made curries: the Slime Curry. It’s not quite as cute as the Hatsune Miku curry and it’s not quite the ghastly shade of green of this matcha one, but this gloopy little curry slime can’t wait to sidle up to your next plate of rice!
Command?
➜ Eat
➜ Run
➜ Get details after the jump!
Japan has more than its fair share of ridiculous mascots, ranging from the absurdly muscled pot sticker, Chaozu-kun, to the snarky Yoshida-kun representing the country’s least popular prefecture.
But of all the crazy characters, our most favorite mascot to ever represent Japan has got to be Funnashi, the jiggly yellow pear. Just one look at his rotund head and undulating belly, coupled with his somewhat creepy high-pitched voice, and you’ve got something so hilariously bizarre, even a professional newscaster for CNN couldn’t keep it together on live TV.
We’ve introduced an anthropomorphized food character from Sanrio before on our site, but we now have another one that we’re keen to share with you, just because his personality (although we’re not quite sure if that word applies even when the subject isn’t a person, or even an animal) is so unconventional and unexpected. That’s right, if you thought all Sanrio characters were good and cheery, you may have to think again. Ladies and gentlemen, meet Gudetama, the lazy egg who doesn’t seem to want to do anything at all!














Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Japan has a new cute and clever sunblock for cat lovers
Kanji ice cream becomes a sell-out hit in Japan
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
The story of our reporter P.K. Sanjun’s heart attack
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
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No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Japan has a new cute and clever sunblock for cat lovers
Kanji ice cream becomes a sell-out hit in Japan
Man in Japan calls in bomb threat because he doesn’t want to go to his own work farewell party
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
The story of our reporter P.K. Sanjun’s heart attack
Memorial bell inside Hiroshima’s Peace Park has been silenced, but for a sweet reason
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japanese vending machine find introduces us to a new drink you can’t get anywhere else
McDonald’s Japan adds curry French fry flavor, regional-taste burgers to its menu with Gotochi Mac
10 tips to remember for your first trip to izakaya, Japan’s awesome traditional pubs【Video】
7-Eleven Japan releases their second lineup of upsized foods from a muffin to bukkake soba