
As we head into winter, you can spot more and more people out and about in Japan wearing cloth masks. The main reason is to prevent the spread of germs during cold and flu season, but recent research suggests that for women, wearing a pink mask could make them appear twice as attractive.
Based on that, we can only assume that anyone wearing one of these new Sailor Moon masks instantly becomes three times as good-looking.
Set to go on sale October 30, the masks come in two different designs. For maximum girlish appeal there’s the Sailor Ribbon Pink, which is patterned with Sailor Moon’s chest ribbon amidst a field of stars. Alternatively, there’s the Moon Night Purple mask, which features mentor cat Luna. Sadly, researchers are yet to determine the exact numerical boost to a person’s attractiveness provided by purple masks, but we’d estimate their effects to be comparable to their pink counterparts.
The Sailor Moon masks are made by CreerBeaute, who some of you might recall as the cosmetics manufacturer behind such anime-themed products as Sailor Moon facial powder and Cardcaptor Sakura blush. Since CreerBeaute is all about helping its customers look their best, the Sailor Moon masks are designed with a special, smooth inner surface so that your makeup won’t smear or rub off while you’re wearing them.
The masks are available in packs of three for 380 yen (US$3.20), and CreerBeaute has hinted that certain lucky purchasers will even find special, as-yet unrevealed patterned masks mixed in. If you’re looking to cover your mouth and nose the Sailor Senshi way, the masks will be available at all Village Vanguard novelty retailers, select branches of drug store Matsumoto Kiyoshi, and the Kiddy Land toy stores in Tokyo’s Harajuku and Osaka’s Umeda.
Source, image: Sailor Moon official website

Sailor Moon facial powder gets a sequel with this beautiful Crystal Star Compact replica
New Sailor Moon eyeliner gives you magical girl eyes with just a wave of your moon stick
Moon crystal power make-Up! Bandai releases shimmering Sailor Moon beauty powder
Sailor Moon and Shiseido team up for beautiful, sparkly Sailor Moon makeup packaging
New limited-edition Sailor Moon masks on sale at the Sailor Moon Store
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Man in Japan calls in bomb threat because he doesn’t want to go to his own work farewell party
Japanese vending machine find introduces us to a new drink you can’t get anywhere else
Japan has a new cute and clever sunblock for cat lovers
Memorial bell inside Hiroshima’s Peace Park has been silenced, but for a sweet reason
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Kanji ice cream becomes a sell-out hit in Japan
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
161-year-old Kyoto confectionary maker releases new edible Pokémon lineup
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
New line of Sailor Moon apparel is fashionable enough for adults, still has magical girl charm
Experience your own “miracle romance” in one of these Sailor Moon summer kimono sets
Sailor Moon Wedding Dress Collection lets you dress like Usagi, Tuxedo Mask as you say I do【Pics】
Sailor Moon sundresses, skirts, and more are here to help you have fun in the sun
Ever wanted to capture some Cardcaptor Sakura anime cosmetics? Now you can!
Pretty Guardian Sailor Moon will guard you from the rain with new line of anime umbrellas
Sailor Moon’s Luna and Black Lady get new real-world lingerie sets and camisoles【Photos】
Sailor Moon yukata kimono line will keep you breezy and beautiful in the Japanese summer heat
Decorate your whole house like Sailor Moon’s Moon Castle with the new Isetan collaboration
Dozens of new photos of Japan’s miraculously romantic Sailor Moon wedding dress line【Photos】
Sailor Shoes and Luna too! Sailor Moon pumps are the latest way for anime fans to get their kicks
Enjoy afternoon tea like an anime star with the Sailor Moon cup and saucer set from Noritake
Look sexy by moonlight with official Sailor Moon lingerie
In the name of the moon, I will marry you! Couple holds awesome Sailor Moon wedding in L.A.
In the name of the moon, do nothing! Sailor Moon pajamas arrive to help you loaf around the house
Cosplay as you cook with new Sailor Moon aprons!