
It doesn’t get any better than this Black Thunder.
Being the hard-hitting reporters we are and constantly on the go covering Pac-Man’s visit to Krispy Kreme and buying five large fries from McDonald’s for research, we often have to eat as we move. I’m probably not alone when I say Black Thunder chocolate bars are a great choice when you need a sugar boost that you can discretely keep in your bag or pocket if it isn’t too hot out.
That may also have been why our writer Snufkin found herself at the Black Thunder section of a 7-Eleven. However, it was here that she found a Black Thunder unlike any other. These surprisingly delicious little bars occasionally come in “Premium” flavors, but this was even beyond that… It was Black Thunder Excellent!
You don’t see many products with “Excellent” in the name, probably because it doesn’t really leave any room for improved versions in the future. Nevertheless, Black Thunder has dared to dream and released this version of the classic chocolate flavor for more than twice the price of a regular Black Thunder bar. Considering a regular bar is only about 35 yen, the Black Thunder Excellent still isn’t terribly expensive at 95 yen ($0.65) each at 7-Eleven stores where they’re exclusively sold.
In front of the box holding the Black Thunder Excellent bars was a challenge: “Can you tell the difference?” This is because these excellent bars are made mostly in the same way as regular ones, but with high-quality cocoa beans for what they call a “rich and luxurious absolute chocolate sensation.”
Snufkin fancies herself a Black Thunder aficionado and was certainly up for the challenge of distinguishing gourmet bars from regular ones, so she picked up one of each and took them home.
She decided to start with a visual inspection and the moment she opened the wrapper of the Black Thunder Excellent, she was hit with a scent unlike any Black Thunder she ever had before. It was like chocolate with a high cocoa content.
The rich cocoa could be seen in the bar as well with a darker and denser appearance. On the surface, it might look like the regular bar has more cookie crunches in it, but checking inside they seemed about the same, it was just that the Excellent bar had thicker chocolate over top.
Snufkin chose the regular Black Thunder to start with and was filled with the comforting feeling of its familiar chocolatey flavor and crumbly texture.
With that out of the way, it was time to partake of the Black Thunder Excellent. Taking a bite there was no question this bar was built different, but surprisingly she felt the original Black Thunder was more delicious the moment it touches the tongue with its strong sweetness. When she first bit into Black Thunder Excellent she momentarily thought it didn’t taste like anything.
However, that was Black Thunder Excellent’s gambit. It starts off weak and takes its time as the rich cocoa aroma gradually fills the mouth. It’s a fragrance so fine that it doesn’t need the simple sweetness of sugar to delight the taste buds. Its texture was a little harder too, but that had more to do with the higher chocolate content than the cookies.
In conclusion, the sign’s doubt that everyone would be able to tell the difference turned out to be unnecessary, because it was all too easy to do so. Black Thunder Excellent reminded Snufkin of those fancy chocolates found in department store food sections and for just 95 yen, that’s a pretty sweet deal on some not-so-sweet chocolate.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]








Sliced Black Thunder: A chocolate bar for toast
Can Japan’s favorite cheap chocolate also be a good craft beer? Taste-testing Black Thunder Stout
Tempura Black Thunder chocolate bars on sale in Shinjuku from now till Valentine’s Day
Black Thunder chocolate-bar-shaped fishing lures coming next year
Black Thunder grab event in Tokyo gets you a fistful of chocolate bars for less than 30 cents
Foreign tourists in Japan eat far more rice than previously thought, according to new data
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
JR releases prediction of peak Shinkansen crowdedness for Japan’s Obon travel season
Starbucks Japan unveils new coffee drinks… for people who don’t drink coffee
Starbucks Japan unveils exclusive new Frappuccinos limited to three regional areas
Life-size Legendary Pokémon Mega Rayquaza digitally greeting travelers at Tokyo train station [Vid]
Maximum entry fee for sento public baths in Tokyo increases slightly for adults next month
Official Final Fantasy beers are going on sale in Tokyo this month, giant Aetheryte appearing too
Starbucks Japan releases new “Afterword” collection that gives coffee waste a second life
Japan has a maid hotel you can stay in, and it’s now taking reservation applications
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese Shinkansen becomes an overnight hotel for three nights this summer
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
99-year-old woman rescued while attempting to climb Mt. Fuji
Which country’s foreign tourists spend the most money per-person in Japan? Hint: Not the U..S. or China
Starbucks Japan releases a miniature display rack so you can create your very own store at home
Giant Evangelion Spear of Longinus to be installed at Japanese train station with Eva art trains
Face lettuce appears in Japan, with the face of Death Note’s Light Yagami, but why?
Kodama Shinkansen trains on popular Japan route get a whole new look this winter
Pokémon Card Stores requiring facial recognition scans for entry in Japan in latest anti-scalper move
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Black Thunder has a luxurious cousin few have ever heard of【Taste test】
Kyoto’s green Black Thunder and gold-box green Black Thunder: Which best meets matcha needs?
Black Thunder to raise prices up to 35 yen (US$0.27) this March
Black Thunder becomes an epic chocolate dessert at Japanese cafe chain
Japan serves up yet another weird pizza, this time topped with cookie-filled chocolate bars!
Limited-edition Black Thunder chocolate merch is now permanently available due to high demand
Japanese chocolate fans create “Chase the Thunder” hack for new Mister Donut Halloween collection
Black Thunder Tempura from Japanese udon chain is not a good partner for noodles
Tokyo chocolate maker that stood up to Godiva teams up with McDonald’s for Black Thunder McFlurry
Black Thunder chocolate brings us the future of Valentine’s Day: Crabs!
Black Thunder hotel rooms open for the summer in Aichi Prefecture
Black Thunder shocks fans by suspending giri choco obligation chocolates on Valentine’s Day
Three great mint chocolate sweets to buy at 7-Eleven while the summer heat gives us an excuse
Mr. Sato visited Black Thunder’s new factory, but was mostly captivated by their sukajan jackets
Japan’s black cat Halloween donuts are so cute they require pre-orders