
It doesn’t get any better than this Black Thunder.
Being the hard-hitting reporters we are and constantly on the go covering Pac-Man’s visit to Krispy Kreme and buying five large fries from McDonald’s for research, we often have to eat as we move. I’m probably not alone when I say Black Thunder chocolate bars are a great choice when you need a sugar boost that you can discretely keep in your bag or pocket if it isn’t too hot out.
That may also have been why our writer Snufkin found herself at the Black Thunder section of a 7-Eleven. However, it was here that she found a Black Thunder unlike any other. These surprisingly delicious little bars occasionally come in “Premium” flavors, but this was even beyond that… It was Black Thunder Excellent!
You don’t see many products with “Excellent” in the name, probably because it doesn’t really leave any room for improved versions in the future. Nevertheless, Black Thunder has dared to dream and released this version of the classic chocolate flavor for more than twice the price of a regular Black Thunder bar. Considering a regular bar is only about 35 yen, the Black Thunder Excellent still isn’t terribly expensive at 95 yen ($0.65) each at 7-Eleven stores where they’re exclusively sold.
In front of the box holding the Black Thunder Excellent bars was a challenge: “Can you tell the difference?” This is because these excellent bars are made mostly in the same way as regular ones, but with high-quality cocoa beans for what they call a “rich and luxurious absolute chocolate sensation.”
Snufkin fancies herself a Black Thunder aficionado and was certainly up for the challenge of distinguishing gourmet bars from regular ones, so she picked up one of each and took them home.
She decided to start with a visual inspection and the moment she opened the wrapper of the Black Thunder Excellent, she was hit with a scent unlike any Black Thunder she ever had before. It was like chocolate with a high cocoa content.
The rich cocoa could be seen in the bar as well with a darker and denser appearance. On the surface, it might look like the regular bar has more cookie crunches in it, but checking inside they seemed about the same, it was just that the Excellent bar had thicker chocolate over top.
Snufkin chose the regular Black Thunder to start with and was filled with the comforting feeling of its familiar chocolatey flavor and crumbly texture.
With that out of the way, it was time to partake of the Black Thunder Excellent. Taking a bite there was no question this bar was built different, but surprisingly she felt the original Black Thunder was more delicious the moment it touches the tongue with its strong sweetness. When she first bit into Black Thunder Excellent she momentarily thought it didn’t taste like anything.
However, that was Black Thunder Excellent’s gambit. It starts off weak and takes its time as the rich cocoa aroma gradually fills the mouth. It’s a fragrance so fine that it doesn’t need the simple sweetness of sugar to delight the taste buds. Its texture was a little harder too, but that had more to do with the higher chocolate content than the cookies.
In conclusion, the sign’s doubt that everyone would be able to tell the difference turned out to be unnecessary, because it was all too easy to do so. Black Thunder Excellent reminded Snufkin of those fancy chocolates found in department store food sections and for just 95 yen, that’s a pretty sweet deal on some not-so-sweet chocolate.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]








Sliced Black Thunder: A chocolate bar for toast
Can Japan’s favorite cheap chocolate also be a good craft beer? Taste-testing Black Thunder Stout
Tempura Black Thunder chocolate bars on sale in Shinjuku from now till Valentine’s Day
Black Thunder chocolate-bar-shaped fishing lures coming next year
Black Thunder grab event in Tokyo gets you a fistful of chocolate bars for less than 30 cents
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Should you dip your cake in sake? One Japanese brewer says no, but actually yes【 Taste test】
What did Shibuya really look like after the crowds on New Year’s Day?
McDonald’s unveils latest Black Burger – the Spicy Korean Burger 【Video】
Melon topped with ice cream: two great Hokkaido tastes in one crazily delicious package
Japan’s new difficult-to-drink-from beer glass protects your liver, but it’s a brutal experience
7-Eleven’s edible cat paw proves Japanese convenience store sweets are on a whole other level
Pikachu-ear engagement rings and Pokémon wedding rings for him and her can now be yours【Photos】
The etiquette rules for visiting Shinto shrines in Japan
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at beef bowl chain Sukiya?
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
7 great places to see Mt. Fuji from without having to climb it
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Black Thunder has a luxurious cousin few have ever heard of【Taste test】
Kyoto’s green Black Thunder and gold-box green Black Thunder: Which best meets matcha needs?
Black Thunder to raise prices up to 35 yen (US$0.27) this March
Black Thunder becomes an epic chocolate dessert at Japanese cafe chain
Japan serves up yet another weird pizza, this time topped with cookie-filled chocolate bars!
Limited-edition Black Thunder chocolate merch is now permanently available due to high demand
Japanese chocolate fans create “Chase the Thunder” hack for new Mister Donut Halloween collection
Black Thunder Tempura from Japanese udon chain is not a good partner for noodles
Tokyo chocolate maker that stood up to Godiva teams up with McDonald’s for Black Thunder McFlurry
Black Thunder chocolate brings us the future of Valentine’s Day: Crabs!
Black Thunder hotel rooms open for the summer in Aichi Prefecture
Black Thunder shocks fans by suspending giri choco obligation chocolates on Valentine’s Day
Three great mint chocolate sweets to buy at 7-Eleven while the summer heat gives us an excuse
Mr. Sato visited Black Thunder’s new factory, but was mostly captivated by their sukajan jackets
Japan’s black cat Halloween donuts are so cute they require pre-orders
We buy Vladimir Putin chocolate from the Red Square Russian shop in Tokyo
Leave a Reply