Being in Japan gives you plenty of opportunities to knock back a beer. The country is filled with pubs, and alcohol consumptions is so accepted that should you tell people, flat-out, “My hobby is drinking,” they’re more likely to ask you to recommend a good bar than to stage an intervention. At the same time, Japan has countless places to sip a relaxing cup of tea, whether it’s the strong, frothy variety used in tea ceremonies called matcha, or hojicha, for which the green tea leaves are roasted before steeping. But with two tempting beverage choices to relax with and only so many hours in the day, how can anyone be expected to choose between tea and beer? As it turns out, you don’t have to. Read More
beer (Page 11)
With Golden Week over, it means summer and hot, humid days are just around the corner. Knowing you’ll need a cooling and refreshing oasis to escape to in the months ahead, Mr. Sato headed over to the Mori Trust Garden in Toranomom District, Tokyo to scope out the offerings at Kirin’s Ichiban Garden.
There are a lot of counterintuitive things about working in a Japanese company. When you come in the door, you always say, “Good morning,” even if you’ve been at a conference all day and it’s 4 p.m.. Office romances are accepted, if not expected and encouraged.
And one of the best ways to put yourself on the fast track to promotion is by getting blotto with the boss. Read More
In April 24, Kanagawa prefectural police sent papers to prosecutors concerning a pub operator in Yokohama city on suspicion that two of its female staff members violated the Entertainment Business Act by serving beer and other alcoholic drinks to a group of young girls, including a 6th grade elementary school student.
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On April 25, Takara Tomy A.R.T.S will release the “Sonic Hour”, the latest addition to their “Beer Hour” series of foaming products. Hour is a play on the Japanese word awa, meaning foam, or head of beer, and that’s exactly what this gadget delivers to the top of your glass. Retailing for 3,990 yen (US$40), this little portable device creates superfine bubbles in any type of beer, guaranteeing a smooth, creamy head every time. Even if the Japanese do prefer their beer with an enormous amount of head sometimes…
The secret to the sonic foam is ultrasonic oscillation. Simply put your glass of beer on the tray, press the button and the ultrasonic vibrations disperse evenly at the bottom of the beer glass, creating a gush of bubbles that rise and form the perfect head in an instant. And if that’s not entertaining enough, it also comes equipped with an eight-colour LED light-up display. To see it in action, check out the video after the jump.
Readers may recall Kanagawa based brewery Sankt Gallen from their Valentine’s Day Chocolate Beer and Chocolate Glass promotion. Well, they were back to ring in April Fools’ Day with a coffee stout made using ingredients plucked fresh from an elephant’s anus.
The beer was only available in Japan and sold out in minutes. Luckily, we were able to get our hands on some and try it out. Actually, Mr. Sato tried it out. We just watched with a bucket.
Here’s his full report.
Whether you realize it or not, you’ve probably had a happoshu (発泡酒)or “low-malt beer-like beverage” if you’ve ever had a night out in Japan.
The taste of a typical happoshu can vary from “pretty close to the real thing” to “yes, this is definitely weasel urine.” Going into a convenience store and blindly grabbing a beer can is thus a bit of a gamble in Japan, so, ever the masculine, barrel-chested and dashingly handsome role model father to our readers, we’ve done the work for you and chosen the five happoshu brands that are worth your time:
When asked to pick your poison what do you choose? In a recent survey, people in Japan were asked to select their favorite alcoholic beverage. The results, as we’ll see after the break, were quite surprising.
Kanagawa-based brewery Sankt Gallen has been turning heads with their unique brands of chocolate beers. Released on 10 January, these beers provide a welcome change to the typical chocolate gifts of Valentine’s Day (generally, guys aren’t really that into pure chocolate).
But it appears that Sankt Gallen has raised the stakes more with their new combo set of a 330 mL bottle of their Imperial Chocolate Stout, complete with an edible glass made entirely of chocolate.
If you enjoy beer, I’m sure you’ll agree that beer has no season — a cold glass of beer in the hot summer can be life-savingly refreshing, but a beer in the dead of winter along with a piping hot dish like nabe (Japanese hot pot), can also be heavenly.
One of the reporters from our sister site Pouch introduces us to a unique beer that you may want to savor slowly after a nice meal. It’s a special 2013 line-up of chocolate beer, and it’s available only around Valentine’s Day in Japan! Read More
A research team from Tokushima University discovered that a substance found in hops can prevent the deterioration of muscle tissue. The breaking down of muscles in old age is a leading cause of elderly people being confined to a bed.
This is great news if only a beer or two would do the trick. Unfortunately, to harness the anti-aging effects of ale you’d have to drink enough to kill you several times over.
Recently we ran a report on how Japanese netizens expressed their outrage over the way a Korean pop star chooses to eat her instant noodles. Now it seems that the international outrage shoe is on the other foot as Japan has drawn the western stink eye over how they like to enjoy their beer.
At the center of this controversy is an innocent advert for Jokki Hour (a punny mistranslation of “Foam Jockey”). Jokki Hour is actually a cleverly designed beer mug that has a lever attatched. When you push the lever the cup creates a head on the beer. Not a bad idea in itself, but I think it’s the advertisement that turns westerners off. Let’s take a look.
You buy a beer on your way home, happily thinking of that moment when you can crack it open and relax with a frothy brew. But then you can’t find the bottle opener! You know it was around here somewhere, but no matter how much you search, you can’t find it. Everyone one has had this frustrating experience, right?
Actually, you can get that cap off even without a bottle opener. Of course, a bottle opener is best, and the other methods carry certain risks, but desperate times call for desperate measures! We decided to try out various different methods for removing bottle caps, including one that puts your iPhone to a new use. Read More









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