
This Tokyo restaurant will cure your summer blues…for a limited time.
In Japan, some soba noodles are good, some are great, and some are blooming marvellous. The latter is what we’re always seeking in our foodie adventures, so when we heard that leading chain Fuji Soba had a “Marvelous Soba” on the menu for a limited time, we immediately headed over to check it out.
▼ The Marvelous Soba is only available at the Kitasenju East Exit branch, from 1 to 31 July.
The poster at the front of the branch revealed that the special soba had been created in collaboration with the movie Marvelous, which is known as The Protégé overseas.
▼ The 2021 American action thriller stars Maggie Q, Michael Keaton, and Samuel L. Jackson.
The poster reads: “In the battle that utilised the intelligence and skills of the Kitasenju East Exit store, an unpredictable ending awaits…”
A soba that replicates the unpredictable ending of a movie? That sounded bloomin’ marvelous to us, so we placed an order for the Marvelous Soba, which can be ordered as a soba, udon, or ramen dish, for 580 yen (US$4.20).
▼ Cheaper than a movie ticket.
We chose to go with soba noodles, and when the bowl arrived, we were pleased to see it came with green onions, chicken and slices of lemon. What really caught our eye, though, was the broth, which was an unusual shade of blue.
We’ve tried a few blue broths before, but while others have been paler in colour, this was a dark, relatively unappetising shade of deep, dark blue.
The entire dish, including the broth, is served cold, providing some much-needed refreshment for a hot summer’s day. Fuji Soba always serves up reliably good noodle dishes at budget prices and this was no exception.
The chicken and lemon went well together, and when combined with the cold soba, it tasted a bit like a cold pasta dish. It was light yet satisfyingly tasty, but before we slurped up everything in our bowl, we had to recreate that surprise ending, with a little help from this bottle of lemon juice, included with our meal.
We squirted a few drops into the bowl…
▼ …and it began to change colour!
The blue broth became purply red, which was definitely an unpredictable outcome for this humble bowl of noodles.
So this is what results from “the battle that utilised the intelligence and skills of the Kitasenju East Exit store”.
As for the science behind the magic, it’s all thanks to the magic power of…look away now if you don’t want to know…
.
.
.
.
…butterfly pea, which we’ve been obsessed with since around 2016.
This ingredient changes colour when an acidic component like lemon juice is added, due to the change in Ph levels.
Being able to change the colour of your food is a fun dining experience that we’d love to see on the menu at more noodle chains around Japan, and the only thing that would make it better is if we had a glass of this colour-changing sake on the side!
Restaurant information
Fuji Soba Kitasenju East Exit / 富士そば 北千住東口店
Address: Tokyo-to, Adachi-ku, Senjuasahicho 41-17
足立区千住旭町41番17
Hours: Open 24 hours (closed from 3:00 a.m. to 3:45 a.m. each day)
Website
All images © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]












Which noodles, other than Okinawa soba, pair best with Okinawa soba broth?【Taste Test】
Toast Soba: Cancelled before it goes on sale due to popularity
Ramen broth, but without ramen noodles? Japan’s Nadai Fujisoba takes soba to a bold new place
Osaka street food becomes a Tokyo noodle topping with the Deluxe Takoyaki Soba【Taste test】
Japan now has blue sake that changes colour in cocktails
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
A Kyoto factory vending machine sells gourmet mystery meals at bargain prices
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Tokyo teahouse serves up a sakura matcha dessert you won’t find anywhere else
Pokémon Centers across Japan cancel April events after stabbing in Tokyo
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Licca-chan dolls released in North America for first time in nearly 60 years
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Studio Ghibli adds new My Neighbour Totoro 2026 Corn Gift to its anime store for Mother’s Day
Nintendo’s Animal Crossing crosses over into Japanese convenience store cosmetics line[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Japan now has a special desk for people who work at home with a pet cat[Photos]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Picturesque Tokyo park plays host to millions of flowers and soap bubbles this spring
Tokyo subway and almost all Tokyo train lines now accepting credit card tap payments
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Mega meat noodles in Tokyo: 2.6 pounds of meat, one bowl of soba, no regrets【Video】
Want some carbs with your carbs? Japanese noodle restaurant offering bread soba
Hey, have you eaten the news? – Japanese “noodle newspaper” comes with writing on the soba
Japan’s first-ever wanko soba conveyor belt restaurant opens in Tokyo
A whole new way to eat katsu: Cold katsu soba【Taste test】
Bear meat noodles?!? Tokyo restaurant adds a new kind of niku soba to its menu【Taste test】
The top nine stand-and-eat soba noodle restaurants in Tokyo
Starbucks adds Japanese soba noodles to its menu…in Hong Kong?!?【Taste test】
New tanuki soba specialty restaurant in Ikebukuro serves up soba with a unique taste and visuals
Why did this stand-and-eat soba noodle shop in Tokyo open in the middle of the pandemic?
Ninja Soba Goemon: A Japanese restaurant that’s like a ninja hideout
Old soba restaurant on Japanese train station platform serves noodles with a side of nostalgia
Japanese restaurant’s ice cream noodles combine sweet cream, onion, and fish stock flavors
3 quick tips to turn your bowl of home-made noodles into a restaurant-beautiful dish【SoraKitchen】
New Japanese dish combines two summertime greats – soba noodles and kakigori shaved ice