
Move over chocolates. Nothing says “I love you” more than a heart full of fish paste.
With a week left until Valentine’s Day, chocolate is flying off the shelves. Being the traditional gift for the holiday, it’s common to see large displays of a variety of fancy chocolates throughout supermarkets and shopping malls. Tradition aside, you should always select your gift based on what the other person likes. Maybe they’re not that keen on chocolate on its own but are fine with chocolate-based desserts. Maybe they can’t eat chocolate for whatever reason or they don’t like it at all. If you’re looking for a love-filled edible treat, then we may have found the perfect one: satsuma-age truffles.
Satsuma-age is a type of Japanese fish cake that is made by deep-frying seasoned fish paste. It’s usually a simple, brown treat that you can either eat as is, grill, or add to a soup.
While being a traditional food from Kagoshima, it’s not exactly synonymous with “romance”. However, as we were shopping around online, we stumbled across a satsuma-age set called Black Rose, which is only available around Valentine’s Day and costs 3,344 yen (US$21). Their elegant design could easily lead them to be mistaken for truffle chocolates. They’re simply adorable.
These bite-sized pieces are packaged in a fancy pastry-style box with a high-class wine-red color and interior dividers, each piece decorated so lovingly that it could rival the work of a pastry chef. It even comes in a special gift bag.
While we were won over just by appearance alone, since it is food, how does it taste? Crafted by Uoman, a company with a 120-year history of making satsuma-age, each of the four types is packed with quality ingredients.
There’s the Gold Heart, a simple heart-shaped satsuma-age, topped with a gold leaf. It’s smooth, with no added ingredients inside, has a bouncy texture, and is brimming with the delicious flavor of the fish.
The Western-inspired Basil and Cheddar features melted cheese and a basil sauce. This probably is the one with the most prominent flavor of the four. It’s a little saltier and could pair beautifully with white wine.
Upon opening the package, you’re immediately struck by the rich truffle aroma. It emanates from this Truffle and Onion satsuma-age, where the exceptional combination of the two ingredients creates an appetizer-like experience from a high-end restaurant.
Wrapping up the four varieties is the Pumpkin and Sweet Potato. Within the aromatic pumpkin satsuma-age, there are finely chopped pieces of sweet potato, which blend together to create a gentle harmony of sweet and lightly salted flavors. This was our favorite out of all of them.
With ordinary satsuma-age purchased from the supermarket, many times the flavors of the fish used blend together into a homogenous taste. It’s a different story with this selection, though. As we chewed, we could clearly make out the flavors of high-quality fish like sea bream and cod, each bite retained its natural flavor without any unpleasant fishiness. The taste was both well-balanced and elegant, which is to be expected from such a long-established specialist like Uoman.
While this product does require refrigeration and has a shelf life of six days, we feel it’s perfect as a gift. If you want the Black Rose set delivered in time for Valentine’s Day and you’re purchasing it through Rakuten here, you need to order by February 6. Although you don’t have to limit yourself to Valentine’s Day, as the company offers a year-round selection with heart-shaped satsuma-age called Classic, which contains eight different flavors, such as chocolate nut and ajillo. It’s also slightly cheaper at 3,128 yen and can be ordered through Rakuten here.
For a unique Valentine’s gift, or for someone who doesn’t have that much of a sweet tooth, satsuma-age might be a quirky choice, but it’s certainly a delicious one.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]











Chocolate-fed sushi fish set to become a Valentine’s Day treat in Japan
Tokyo’s new chocolate ramen smothers us with attentive affection for Valentine’s Day【Taste test】
Survey shows Japanese women would love to be getting some chocolate on Valentine’s Day too
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
Japanese masturbatory aid Tenga offers Valentine’s Day gift set with banana chocolate, socks
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
Burger King Japan offering all-you-can-eat quad-burgers, whoever eats the most gets more in December
7-Eleven Japan releases a chocolate chip sandwich… that tastes like ice cream
Starbucks adds new Fruit Gummy sweets to stores in Japan
Pump yourself up with Yokohama’s new extravagant Cool Fuel ice cream
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Godiva melts minds by releasing a new corn chocolate drink in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese convenience store shows us how to dress for the rainy season
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Tokyo’s Pokémon Cafe reopens this month with brand-new sweets and Pikachu show
Colour Hunting: The hot new street photography trend changing how we see Japan
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Avoid a Valentine’s Day Disaster with Valentine’s Insurance
Giri? Tomo? Gyaku? A guide to Japan’s many different kinds of Valentine’s Day chocolate
ChatGPT vs. loving wife: Who can pick better Valentine’s Day chocolate for a husband?【Experiment】
Don’t bother, ladies: Survey reveals most Japanese guys don’t want your Valentine’s chocolate
Only one demographic in survey is happy about Japan’s workplace obligation Valentine’s chocolate
Is the coronavirus going to kill Japan’s obligation chocolate Valentine’s Day custom?
How much Valentine’s Day chocolate do Japanese schoolgirls give, and to who?【Survey】
These two types of chocolate ramen are going to make Valentine’s Day extra-sweet
Godiva runs full-page ad asking Japanese women to stop buying so much Valentine’s chocolate
This Valentine’s Day Let That Special Guy Eat Your Face with Some Fava Beans and a Nice Chianti
Japanese company asks fans to refrain from sending Valentine’s chocolate to game characters
Tokyo opens entire store dedicated to helping women buy obligation chocolate for Valentine’s
Japan’s wagyu heart-shaped steaks are the perfect alternative to Valentine’s Day sweets【Photos】
Japan’s Valentine’s chocolate Slimes let you say you say I love you like the Dragon Quest mascot
Barely half of Japanese men in survey will give thank-you gift to women for Valentine’s chocolate
Japanese women encouraged to give boyfriends sexy underwear and loaf of bread for Valentine’s Day