japanese beauty products

Japanese beauty brand drops the word “whitening” from its products

Kao leads the way in eliminating the notion of “white is beautiful” in the skincare industry.

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Medi Lift: the Japanese beauty product that promises facelift results without surgery

Will two weeks in this mask give our reporter cheekbones to die for? 

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We tried out the portable sparkling head spa and now we can’t ever go back to normal hair washing again.

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Eight beauty products recommended by Japanese Twitter for a great “au natural” look

Japanese netizens recommend these products if you prefer a lighter make-up style.

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Seven Japanese beauty products recommended by Twitter that are perfect for lazy girls

Can’t be bothered to to spend hours in front of the mirror? These products are for you!

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