
Good bakers copy, great bakers steal.
As a resident of Osaka, I’ll occasionally gripe that all the good stuff seems to happen in Tokyo. For example, where I live we don’t have any giant robots, 3D billboards, or huge golden poo statues, but one thing that we do have in Osaka that cannot be found in Tokyo is Sanmi.
Sanmi is so beloved that it’s even been getting tribute baked goods made of it with the help of major convenience store chain Lawson. But since Sanmi is pretty much only known in the Kansai area of Japan we should probably all get on the same page by reviewing what it is first.
Sanmi was created about 50 years ago by popular bakery Kobeya. It’s a type of Danish whose name literally means “three flavors” and alludes to the three additional parts: a custard-flavored cream filling, a layer of cake on top, and a drizzling of chocolate stripes.
Sanmi has an old-fashioned and simple charm that makes it easy to overlook in supermarket and conveniences store shelves everywhere in Osaka, the surrounding Kansai area, and various other locations. But it’s also a deceptively delicious snack that never disappoints.
People in the Kansai region just took it for granted and never really realized how exclusive it was. On the other hand, people in Tokyo never knew it even existed. It wasn’t until the popular and long-running Tokyo-based manga Kochikame mentioned it in 2015 that both sides realized the situation.
▼ “Sanmi is in KochiKame! For some reason Sanmi is only known in Kansai!…It’s delicious though! If you don’t know Sanmi, you’re missing out on life!”
https://twitter.com/takeyan8901/status/579942075216437248▼ “A little while ago I wanted to try the Sanmi in Kochikame, but it seems it’s not sold in Kanto. Ooooh…”
ちょっと前のこち亀でサンミー食べてみたいと思ったけど、関東では買えないのか、ううう
— 11 (@further_along93) April 13, 2015
No one really knows why Sanmi isn’t sold in Tokyo. Kobeya – which is based in Kobe as its name suggests – is a major producer of baked goods and sells various products all over Japan. My personal theory is that the chocolate stripes on brown bread resemble a tiger pattern and probably remind people of Kansai’s professional baseball team, the Hanshin Tigers. This team has a deep rivalry with Tokyo’s Yomiuri Giants, so in a sense selling Sanmi in Tokyo would be like selling red, sock-shaped cookies in New York.
It doesn’t seem to matter anyway because Sanmi is as strong as ever even with its limited sales range. In fact, they periodically release Yonmi versions which adds an additional flavor that’s often a seasonal jam like strawberry or blueberry, and in 2020 Kobeya had 31 March officially designated as Sanmi Day.
Also, earlier this year Kobeya teamed up with major convenience store chain Lawson to sell Sanmi-mitaina Melon Pan or “Melon Pan that’s like Sanmi.” For those unfamiliar, melon pan is a very common Japanese baked good made of a sweet bun topped with a layer of cookie. The name refers to it’s typically melon-like appearance.
▼ Melon pan
So, Sanmi-mitaina Melon Pan fuses best parts of these to monsters of bread to create something altogether new.
Instead of a Danish, is uses a fluffy bun-like base filled with the same Sanmi custard-flavored cream. The layer on top is not cake like Sanmi, and not even quite the crispy cookie of melon pan, but a woefully underused ingredient in Japanese snacks, cookie dough!
This also has chocolate stripes on top to round out the three flavors and creates a far more decadent taste than either of the pastries it’s based on.
However, Lawson and Kobeya weren’t about to stop there. A few weeks ago they released Sanmi-mitaina Melon Pan (Choco Ippai) or “Melon Pan that’s like Sanmi (Lots of Chocolate).”
This version has all the same components of the previous Sanmi-mitaina Melon Pan, but instead of the chocolate stripes, covers the entire top surface with chocolate.
An added benefit is that in the chilly winter temperatures, it’s easier to hold the firm chocolate that the moist cookie dough directly. The taste is also considerably more chocolatey, making it a good choice for chocoholics.
All three of these delicious breads are on sale now so be sure to check them out, just not all at the same time because they’re like 500 to 600 calories each. Also, these are all only sold in the Kansai area.
So, sorry Tokyo people, you’ll all just have to go and cry in your internationally famous neighborhoods, theme restaurants, hotels, and cafes, your high tech train stations; Olympics, golden toilets and escalators and your egg festivals and parasite museums.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!











Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Studio Ghibli unveils new anime calendars and diary planners for 2027
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
Family Mart joins forces with legendary sumo wrestler Chiyonofuji for new Convenience Wear collection
One Piece Day 2026 brings new art, music, and new cast announcements
Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Studio Ghibli unveils new anime calendars and diary planners for 2027
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
Family Mart joins forces with legendary sumo wrestler Chiyonofuji for new Convenience Wear collection
One Piece Day 2026 brings new art, music, and new cast announcements
Janken Kebab: Win at rock-paper-scissors and get extra fillings at this fun Japanese kebab shop
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Beautiful 785-step Japanese shrine sando stairway walk is one very good reason to visit Kagawa
Is Tokyo’s Odaiba, once one of its trendiest neighborhoods, becoming a ghost town? [Photos]
7-Eleven Japan goes viral for chilled soba that’s “too salty to eat”
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
7-year-old boy left behind on Mt. Fuji by his own dad
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Janken Kebab: Win at rock-paper-scissors and get extra fillings at this fun Japanese kebab shop
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Beautiful 785-step Japanese shrine sando stairway walk is one very good reason to visit Kagawa
Is Tokyo’s Odaiba, once one of its trendiest neighborhoods, becoming a ghost town? [Photos]
7-Eleven Japan goes viral for chilled soba that’s “too salty to eat”
Mister Donut releases new doughnuts that look and taste like Japanese sweet potatoes
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
This Japanese 7-Eleven has the most expensive drinks, and item, we’ve even seen at the chain
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Foreign travelers arrested in Japan following smash-and-grab robbery in Tokyo shopping mall
Anime and Hollywood movies cross over in new Universal Studios Japan merch collection
Amid foreign sex tourist rise, Japanese government considering outlawing paying for prostitution
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon