Sukiya (Page 2)
Mobile kitchens provide comfort food, in the truest sense of the word, for thousands of earthquake victims.
Gyudon, or beef bowl, restaurants offer a plethora of toppings to add to your meal and it can be hard to choose just one. So why not choose them all?
Like gyūdon beef bowls? Love Nintendo’s pink vacuum-mouthed mascot Kirby? Then you’d better head down to your nearest Sukiya restaurant quick and pick up one of these adorable little windup walking models!
Fight! Fight! Fight!
Times are tough in Japan, and, as reported here on RocketNews24 earlier this week, the country’s two biggest gyūdon chains, Sukiya and Yoshinoya, are tightening their belts after seeing financial losses in the first half of the tax year.
The restaurants’ response to the decrease in profits? Stop cutting costs, end the focus on dirt-cheap dishes and instead launch new, fancier menus in the hope of enticing new customers and squeezing a few extra yen out of regular patrons.
Both Yoshinoya and Sukiya’s new dishes that are more than twice the price of their regular gyūdon staples, but the restaurants claim that they are a cut above the rest as a result. But will the average salary-man, with just 500 yen per day to spend on lunch, want to pay extra for a fancier menu? And if they do, which dish should they choose?
Armed with a camera and grumbling stomachs, we headed out to both restaurants on two seperate days to try the new dishes for ourselves.
Let the New Gyūdon Wars begin!
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