campaign

Pokémon Sleep x Family Mart collaboration hits stores in Japan…with 20,000 life-sized Pikachus!

Only available in very limited numbers, these goods are worth skipping sleep for.

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Travelers to Japan can now also eat bonus Korean food thanks to 7-Eleven’s Korean Food Fair

We tried out three of the campaign items inspired by popular Korean dishes that left us saying masisseoyo.

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Pokémon Sleep x Family Mart collaboration brings us new drinks and goods for a limited time

Japanese convenience store chain makes Pokémon dreams come true!

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Using Tokyo’s Tadaima Plus campaign is cheaper than calling a late-night taxi

Don’t worry about missing the last train until the campaign ends.

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Calling all artists! Japanese printing service campaign prints your own art on paper samples

Compare paper thickness and effects using your own art for a fixed fee!

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Charming Cardcaptor Sakura, Magic Knight Rayearth makeup sets revealed for February release

Cosmetics will be sold in a lottery-style game at Japanese convenience stores as part of Clamp’s 30th anniversary celebrations.

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Tokyo’s Shinjuku Ward enlists the help of internet cat characters to remind us to wear masks

This new Working Cats x Shinjuku Ward campaign clip draws from cuteness for coronavirus preventive measures.
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Japanese politician scraps plan to use Animal Crossing for political campaign tour

Netizens were quick to point out why his plan wouldn’t work.

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Coca-Cola’s Lemondo canned cocktail gets a limited edition upgrade–and we got to try it first!

If you want to try out the new premium flavor, you’ll have to drink lots of regular Lemondos first!

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Will our reporter’s wish to find the secret Dragon Ball sweets be granted?

Our reporter visits several Family Mart branches in her quest to unravel the mystery and comes to an important realization in the end. 

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We try to collect all 7 limited edition Pokémon figurines from Yoshinoya’s Pokémon beef bowl sets

How does our collection fare after buying 10 Pokémori sets?

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Professional baseball team lets non-Japanese citizens watch their games at Tokyo Dome for free

Watch all the action at three separate Nippon-Ham Fighters games for the low price of zero yen.

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Taco Bell introduces the Naked Chicken Taco to Japan with a special deal for diners in tank tops

We go and flex our muscles for the tasty new taco.

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Japanese netizens dismayed at abysmal win rate of Pepsi Japan’s rock-paper-scissors promotion

Not surprising considering the chances of winning is less than one percent.

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Unbelievable deal from Domino’s Pizza Japan makes Wednesday the best day of the week

Net users pile on the praise for what may just be the pizza deal of the century.

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Nissin collaborates with taxi app to introduce “Donbei Cabs”, offers users free rides this month

Reserve these cute cabs to pick you up from select areas for a free ride to any of the 23 wards of Tokyo.

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McDonald’s Japan unleashes awesome Steak Sauce and Lobster Mayo Sauce to celebrate the holidays

Tis the season to be gravy fa-la-la-la-la, la-la-la-la.

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New stylish rental car turns heads, lets you zip around Japan in Asian-style sophistication

The perfect companion for your next trip to Japan.

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Sadako and Kayako team up with surprising third party to scare you for a good cause!

They apparently had time for a little side gig before the release of their big movie later this month.

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Pokémon Centers around Japan celebrate the opening of Kyoto branch with commemorative goods

Imperial court noble Pikachu, maiko Pikachu, and a Shiny Ho-Oh download are some of the exciting gifts now available around Japan!

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