
Sweet, fluffy and a little chewy, apparently.
It had been a while since Japanese-language reporter Aoi Kuroneko had some Rilakkuma-theme foods, the most recent being a couple of delicious sweet bean desserts. And so when she heard that convenience store Lawson was offering something similar, she knew she had to try it.
It was a limited-edition pudding-flavored custard cake (146 yen, US$1.30) in the shape of everyone’s beloved bear mascot Rilakkuma. First released in November last year, it had recently gotten a packaging makeover due to popular demand. But as Aoi had hastily stuffed the cake into her bag, the adorable Rilakkuma treat got squished on one side of its face.
▼ Although that kind of made it look even more relaxed than ever.
▼ “Remember to treat your Rilakkuma with the utmost respect and care,” she chided herself.
▼ Unwrapping and gently placing it on a dish, something still felt off.
▼ Now that’s better! Rilakkuma needed to lie on its side and not on its back, after all.
▼ The cutest part had to be the little tail on the other side.
▼ Now to see what the insides looked like.
▼ And the best way to do that, Aoi reckoned, was to tear into it.
▼ She felt a certain morbid satisfaction ripping apart her favorite bear.
▼ “Gyaaaaaaaaaa!” she screamed for poor Rilakkuma.
▼ “Rilakkumaaaaaaaaaaaa! Oh, it looks yummy.”
Beneath the honeyed cake exterior was a layer of mochi, which gave a nice chewy texture. The creamy custard tasted like pudding, and Aoi was glad that Rilakkuma was filled all the way up to the ears with it. All around a great snack to go with a mug of coffee.
Finishing off the rest of the limited-edition dessert, Aoi felt 146 yen was too low a price to pay for something so delicious. Another two or three more pudding-flavored custard cakes would not hurt, but perhaps she should get them after a nice Rilakkuma curry dinner. Yes, that would be a perfect way to end the day.
Images: ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]











Lawson drops our Christmas cake, responds with god-like customer service
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at Lawson?
Samurai chick pudding cake is Japan’s newest hard-to-buy, delicious-to-eat treat【Taste test】
Which convenience store sells the best Japanese Christmas cakes?
Snoopy reborn as adorable Japanese sweets, lives just long enough for us to cut him up, eat him
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
15 years after Tohoku tsunami, Japan’s free disaster phone message number is important to remember
Is Daiso’s microwave Japanese rolled omelet maker worth your time and money? [Taste test]
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Japan’s Human Washing Machine pods are now on sale for home use, and they’re not cheap
Is Japan’s Crab-shaped Cup Ramen Timer worth the hype?
There’s a samurai-era village for you to walk through at this awesome overlooked museum in Japan
So long, Satomobile! We repaint our car with magic markers for Japan’s cheapest paint job【Video】
Please don’t make the stupid mistake of taking an “abandoned” bike for a ride in Japan
The 6 best frozen foods at a Japanese grocery store
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Japanese government planning higher ticket prices for foreign tourists at Tokyo National Museum
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Silicone testicle covers banned from Japanese sauna following cups being left behind and on shelves
Studio Ghibli now sells Ursula’s backpack from Kiki’s Delivery Service at its anime shop in Japan
One Piece creator has hidden secret of anime treasure’s identity in chest at bottom of real-world ocean
Is Tokyo Station’s startlingly expensive wagyu bento boxed lunch worth its high price?[Taste test]
Japan’s newest Shinkansen has no seats…or passengers [Video]
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Can our writers’ taste buds pick out the luxury kamaboko fish cake from these two?
Here’s what it’s like to recreate a late-night konbini food binge from a manga in real life
Should you warm up your convenience store onigiri rice balls in the microwave?【Taste test】
Eating all the cat treats at Japanese convenience store Family Mart
Who makes Japan’s best Spam-style onigiri convenience store rice ball? Let’s find out【Taste test】
This Japanese cafe for stuffed animals is a sweet day out for nuikatsu fans