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Our reporter samples Sendai’s most popular food souvenir for the first time and is overcome by emotion.
One of Japan’s most famous cakes sashays into the freezer section and messes with our minds.
Transplanting yourself into another country can help you learn the language, but it doesn’t necessarily mean you’ll absorb every bit of the culture. This image is a perfect example of that: Your understanding will depend entirely on how familiar you are with Japanese culture and history. So, we’ve broken this package down into five degrees of cultural awareness! And don’t feel bad if you don’t “get it,” because quite a few Japanese people were lost as well.








A look back on 40 years of Japanese schools banning stuff
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
7-Eleven Japan sells freshly baked pizzas…but are they any good?
Japanese communities giving their skylines a spring clean and saying goodbye to power lines
Here comes a new katsudon: ice cream katsudon?!?
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
We visit an awesome sauna in Tokyo that’s ladies-only on days that end in zero
Happy Reiwa! People celebrate the first day of a new era around Japan 【Pics & Videos】
420 million yen in cash-filled suitcases stolen on Tokyo streets, incidents at Haneda and Hong Kong follow
Pokémon dress shirts progress into Gen 2 with 100 brand-new Johto region designs【Photos】
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Family Mart releases huge range of cute sweets for Cat Day in Japan
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
10 times to avoid traveling in Japan in 2026
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
We visit an awesome sauna in Tokyo that’s ladies-only on days that end in zero
Happy Reiwa! People celebrate the first day of a new era around Japan 【Pics & Videos】
420 million yen in cash-filled suitcases stolen on Tokyo streets, incidents at Haneda and Hong Kong follow
Pokémon dress shirts progress into Gen 2 with 100 brand-new Johto region designs【Photos】
Chinese stuntman sets Guinness record for fastest lap on Nurburgring using only two-wheels
Majority of Japanese women in survey regret marrying their husband, but that’s only half the story
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Krispy Kreme Japan’s sakura donuts are almost here!
Chocolate Totoro cream puffs and cakes coming to Japan’s Ghibli bakery for Valentine’s Day【Pics】
Cosplay as a sexy soldier with new military uniform leotards from Japan
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】