
It looks like it contains apples, but it actually doesn’t.
Strawberries are the toast of the season around this time of year at Starbucks in Japan, as the chain releases its popular strawberries-and-cream-flavoured Frappuccino for summer. What began as a nod to the tradition of eating strawberries with cream at Wimbledon has grown to become a returning limited-edition Frappuccino, but this year, Starbucks has served up a curve ball by adding another beverage alongside it, called the Matcha Ichigo Frappuccino.
“Ichigo” is the Japanese word for “strawberry”, but it can also be read as “one” (“ichi“) and “five” (“go“). This double meaning gave Starbucks the idea to release the drink on 15 May, and our reporter K. Masami was one of the first in line to give it a go.
Priced at 678 yen (US$4.35) for takeout and 690 yen for dine-in, Masami was curious to know if staff behind the counter had a recommended customisation for the new drink, and when they suggested she add a hit of chocolate sauce at no extra charge “to make it look like kuromitsu (Japanese black sugar syrup)” she took them up on their suggestion.
For some strange reason, the green-and-red hues made Masami think of apples instead of matcha and berries, so when she took a sip, she didn’t know what to expect. Strawberries and green tea can be a hard combination to perfect, given that they both sit heavily on the bitter and tart side of the flavour spectrum, but when she got a taste of her first spoonful, she was surprised to find that it was a harmonious blend.
The mixture was both tart and sweet, thanks to the presence of vanilla syrup and cream, which added enough sweetness to counteract the acidity of the strawberries and the earthy notes of the powdered green tea. While the new drink would’ve tasted great on its own, the addition of chocolate sauce added another layer of flavour and beauty to the drink, balancing out the sweetness, aroma and acidity even further, making for a delicious combination.
▼ The chocolate topping fools the mind into thinking it’s black sugar syrup…or a soft-serve ice cream.
The only downside to this drink is its availability, as it’ll be on the menu for just two weeks, until 28 May. The regular Strawberry Frappuccino, however, will be around a while longer, until 3 September, and for the record, that drink tastes just as good with a chocolate customisation!
Images © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]





Starbucks Japan’s newest Frappuccino has an angel on one shoulder and the devil on the other
Starbucks releases a new Matcha Frappuccino in Japan with a pun behind its creation
How merry is Starbucks Japan’s new Merry Cream holiday Frappuccino?
Is Starbucks Japan’s new sakura matcha Frappuccino a green tea lover’s dream?
How special is Starbucks Japan’s new “Special Ver.” Frappuccino?
Harajuku’s new permanent Tamagotchi shop is filled with cuteness and a surprising lack of poop
The best Starbucks Japan Frappuccinos we want to drink again in 2026
These Guys Keep All Their Cuteness Even When Cooked! We Try Deep-Fried Axolotl in Osaka
7 great places to see Mt. Fuji from without having to climb it
First look at new Miyashita Park shopping complex in Shibuya
Design-your-own-Pokémon-T-shirt service launches at Uniqlo, dozens of species to work with【Pics】
Tokyo big walk – Walking from Tokyo Station to the Big Sight convention center on Tokyo Bay【Pics】
Japanese thug wear from Birth Japan perfect for those breaking bad next year
Trial of man accused of kicking rabbits to death on Japan’s rabbit island comes to an end
The old-school awesomeness of the New Akao, a Showa-era hot spring hotel still standing tall
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Sumo Sanrio! Hello Kitty and pals team up with Japan Sumo Association for new merch【Pics】
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Starbucks Japan just released a new matcha green tea latte, but is it any good?
Starbucks Japan customisation hack: How to make the new Strawberry Frappuccino taste like a tart
Christmas arrives early at Starbucks in Japan with new Merry Cream Frappuccino
Does Starbucks Japan’s new rice cake Frappuccino live up to the hype?
Starbucks Japan’s new Wimbledon Frappuccino is twice as nice with this secret customisation hack
Starbucks Japan’s rarest Frappuccino can only be purchased at 15 stores around the country
Starbucks Japan’s new Christmas Frappuccino: festive fantasy or festive fail?
Does Starbucks Japan’s new holiday Frappuccino really taste like a cup of fallen snow?
Is Starbucks Japan’s new Gohobi Melon Frappuccino really the ultimate melon Frappuccino?
Can Starbucks Japan’s new Frappuccino and “cheer up” drink really change your mood?
Is Starbucks Japan’s first-ever nationwide Watermelon Frappuccino the hit drink of summer?
Starbucks Japan’s new Valentine’s Day Frappuccino is like a drinkable opera cake
Starbucks Japan now has its first-ever Cola Frappuccino, but is it any good?
Is Starbucks Japan’s new Valentine’s Day Frappuccino worth the calories?
We get a taste of Starbucks Japan’s new Halloween Booooo Frappuccino
Leave a Reply