limited edition

Coca-Cola’s Lemondo canned cocktail gets a limited edition upgrade–and we got to try it first!

If you want to try out the new premium flavor, you’ll have to drink lots of regular Lemondos first!

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McDonald’s and KFC Japan release new Tsukimi “moon-viewing” burgers for 2020

Gazing at the moon this year through burgers, pies and even a never-before-seen McFlurry.

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New Calpis Water bottle design can only be fully seen after you drink the contents

Keep refreshed and get a glimpse of Japanese high school life with these charming bottle designs.

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Limited edition Ramen Pringles to be sold in Pringles vending machines in Japan

Make your hunt for this new Pringles flavor an adventure!

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Tokyo Banana and KitKat team up to offer limited-edition Caramel Banana KitKats

The smash hit taste sensation is back! In KitKat form! Again!

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Starbucks Japan releases new summer drinkware range with Pegasus as the star

Mythical winged horse appears on travel mugs, tumblers, and inside a special snow dome lid for a limited time.

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Sailor Moon and Shiseido team up for beautiful, sparkly Sailor Moon makeup packaging

So you can transform together with Sailor Moon. 

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Do the new Uniqlo summer face masks really deserve bad reviews?

We test the Airism product for three days in a range of conditions. 

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Customers race to Uniqlo for new summer face masks, but are they really worth the hype?

We try out the cool sold-out Airism product everyone’s been waiting for. 

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Gucci releases a new Japan-exclusive Grip watch with “Gucci” written on the face in katakana

It’s a simple style inspired by the world of skateboarding, with an unusual touch meant only for Japanese consumers. 

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We try to collect all 7 limited edition Pokémon figurines from Yoshinoya’s Pokémon beef bowl sets

How does our collection fare after buying 10 Pokémori sets?

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Starbucks mermaid Frappuccino surfaces, makes waves online

Take your taste buds under the sea with a very special limited-time beverage. 

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Starbucks Japan serves up drinkable banana crepes【Taste test】

There’s a lot going on beneath this bright yellow lid. 

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Uniqlo teams up with Billie Eilish and Takashi Murakami for exciting new UT collaboration【Videos】

The fashion collection we’ve been waiting for. 

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Japan debuts new honey liquid glue stick

A very sweet take on Japanese stationery.

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Pikachu, I choose you! Carry your Pokémon on the go with LeSportSac’s newest Pokémon collaboration

When prepping your outfit for the next time you can actually leave the house without breaking any social distancing rules, don’t forget to rep your Poké-favs from this new, limited-edition collection.

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Japanese KitKats up the frisson of excitement with their limited, premium “Blindfold Chocolatory” line

KitKat’s Chocolatory has teamed up with a professional illustrator to make these premium KitKats fun, fanciful and excitingly mysterious.

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Samurai Mac burgers arrive at McDonald’s Japan

Which warrior faction do you belong to?

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Japanese ramen restaurant chain brings out noodles with cola dipping sauce for a limited time

Why drink cola with your noodles when you can eat it instead? 

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Celebrate spring with the Butterscotch Coffee Jelly Frappuccino from Starbucks Japan

A Tokyo exclusive that can now be enjoyed nationwide.

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