A dark temptation arrives just in time for the summer sunshine.
bikinis
Enako makes a splash without even getting in the pool.
Annual celebration of midriff-baring swimsuits takes place just ahead of the start of prime beach weather in Japan.
Design manages to be bold and unique while still providing a surprising amount of coverage. Plus, a closer look at the shinbi spokesmodel.
The peek-a-boo “pumpkin pants” will ensure all eyes are on you this summer.
Little Red Riding Hood, Snow White, and Alice in Wonderland are ready to hit the sand and surf.
Miss Magazine contest finalist can thank famous DNA for contributing to her good looks.
Makers of the sailor bikini are back to prove one-piece swimwear can still be daringly sexy.
One of Japan’s top cosplayers introduces us to the hidden wonders of the two-piece bathing suit.
For fans of two-piece swimwear, it’s like Christmas in July.
The peek-a-boo details on the back are said to be particularly thrilling for a certain subset of Japanese fetishists.
Japanese intimate apparel company that brought us Sailor Moon panties turns its eyes to another icon of the anime world.
These gorgeous bikini-clad sirens reveal what’s in store for tourists, who can now dress and swim as mermaids in the pool this summer.
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Women in Japan and across the world commemorated the 70th birthday of the bikini on July 5 by showing off their beach bodies on the internet.









7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
The new Ranma 1/2 anime is here! So is it worth watching?【SoraReview】
High-fashion Totoro cuddle purse is like an elegant stroll in the forest【Photos】
The best Christmas Market in Japan? Yokohama event is top choice for travellers
Studio Ghibli showcases traditional craftsmanship with new wallet range
Pokémon card shop in Osaka says it will refuse to buy cards from any Vietnamese people
Hot spring facility’s beautiful views and all-you-can-eat sushi leave us clean, full, and happy
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Starbucks Japan releases new zodiac chilled cup drink for 2026
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Is this the most relaxing Starbucks in Japan?
Large amount of supposed human organs left in Osaka marketplace
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
High-fashion Totoro cuddle purse is like an elegant stroll in the forest【Photos】
The best Christmas Market in Japan? Yokohama event is top choice for travellers
Studio Ghibli showcases traditional craftsmanship with new wallet range
Pokémon card shop in Osaka says it will refuse to buy cards from any Vietnamese people
Hot spring facility’s beautiful views and all-you-can-eat sushi leave us clean, full, and happy
Baskin-Robbins Japan’s ice cream popularity poll leaves out fan favourite — but why?!
KFC Japan opens a Christmas restaurant in Tokyo…but why???
Dragon Quest Slime toys appear at McDonald’s Japan in crossover with Grimace and pals【Video】
Fake eggs are being used in Japanese convenience store bentos
Japanese spoon puts electrical field in your mouth to trick you into tasting salt, now on sale