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Razor company Schick Japan to to promote body positivity by discarding the phrase “unwanted hair”

Schick doesn’t want you thinking about body hair as a bad thing!

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Mr. Sato attempts to battle his butt forest with Japan’s affordable Osu! Ass Hair Trimmer

Mr. Sato acknowledges that he has butt hair, and (sort of) does something about it.

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Grooming industry experts say an increasing number of Japanese men are shaving their pubic hair

The butt is getting more attention too, they claim.

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We know right where you can put your razor – in the hands of these One Piece characters!

Zoro has three blades, but you wield five when you shave!
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Evangelion razor stands being given away as Gendo shaves for the first time in years in new video

When I stop and think about it, I’ve actually got a couple of things in common in Shinji, the protagonist of hit anime Evangelion. We both live in Kanagawa Prefecture. In our teen years, we were both entrusted by our fathers with pieces of fantastic machinery (although Shinji’s Eva Unit 01 combat robot is more technologically advanced than the Mazda I drove through my student years). And for both of us, our mental images of said fathers are strongly linked with their facial hair.

But while I’ve never seen my dad entirely clean-shaven, Shinji’s old man, Gendo, occasionally gets rid of his signature Abe Lincoln beard as part of his sporadic spokesman role for razor manufacturer Schick. He’s once again answered the U.S.-based company’s call, and as part of his anime’s latest endorsement deal, the stoically mad scientist is appearing in a new animated ad and giving away some cool Evangelion goodies, including a motorized razor stand shaped like the mecha his son pilots.

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Japanese athletes brighten up our day with new sport of ‘extreme shaving’

Athletes devote their lives to fully unleashing the potential of their bodies and pushing the limits of how far they can go every single day. But what happens when top-performing athletes take something as mundane as shaving seriously? We’re not sure if this is something normal people even wonder about, but Japanese electronics maker Philips already has the answer for us.

To promote of its electric shavers, Philips came up with the “Extreme Shaving Tournament” featuring a number of top athletes from Japan. And guess what? The top shaver gets to shave in outer space!

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Internet survey sheds light on how Japanese women deal with the hair ‘down there’

Different cultures have different norms regarding the acceptability of body hair. For example, in many countries of the world, women are largely expected to shave their legs and underarm hair when going out in public. But what about that other, far less public patch of hair?

The latest edition of Shogakukan’s News Post Seven teamed up with an online research agency to check up on the status quo of what Japanese women nowadays do with the ‘hair down there,’ especially now that attitudes in Japan are becoming increasingly similar to those in the West. Do they shave it? Tidy it up every so often? Leave it as is? The internet survey disclosed some revealing results.

If you’re a woman and visited a Japanese hot spring before, you may be able to guess that things are about to get a little hairy…

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Attack on Titan survey corps give bearded titan a close shave with Schick

With Attack on Titan collaborations springing up between burger joints, SUVs, and gummies, anything is possible.

The newest company to court the titans is razor company Schick, whose teaser website hints that something is coming June 9.

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Some of our US-based readers may not be especially familiar with German shaving brand Schick, but here in Japan the company is top dog when it comes to safety razors, and its products can be found in just about any supermarket or pharmacy. Recently, in order to promote its relaxing “dream shave” experience and newest model of disposable razor, the Quattro 5 Titanium, Schick Japan has released the following promotional video, which sees one lucky young man take a zero-gravity flight with two bikini-clad models in order to try the razor out.

Hmmm… Pretty girls tumbling about in slow motion while squirting foam. You think anyone would watch that?

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