toys

New Nintendo Lego kit is a beautiful piece of moving pixel art of Mario and Yoshi【Photos】

Super Mario World inspires 16-bit-style Lego kit.

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McDonald’s Japan’s Nintendo Happy Meal toys are here, and we’ve got the whole set!【Photos】

Super Nintendo World toys have us feeling super.

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New Nintendo toys coming to McDonald’s Japan’s Happy Meals

Super Mario and Donkey Kong head to Happy Meals, courtesy of their colony inside Universal Studios Japan.

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Neputa Matsuri gacha capsule toys let you enjoy the famous festival in miniature form

Like holding a Japanese festival in your hand.

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McDonald’s Happy Meals in Japan now come with Shinkansen robots

Transforming Shinkalion mecha put the happy in Happy Meal.

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McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods

Keep them in the kitchen or throw them in a bag–these toys also serve as functionally cute souvenirs to bring home.

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Spirited Away’s No Face pulls up as a car with newest Studio Ghibli Dream Tomica now on sale【Pics】

Toy car based on a boat adds some Ghibli whimsy to the Tomica lineup.

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Miniature version of the real-world Pikachu-shaped Pokémon bus is the newest Dream Tomica car

Takara Tomy dreams up something that exists in the real world, but in a form that non-show biz people can own.

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New and improved self-transforming Transformer toys fight, dance, and are overall awesome【Videos】

Buying a transforming robot toy is now a more sensible decision than ever!

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Trying out Amazon Japan’s lowest rated magic wand

This article has flashing images and may not be suitable for those with photosensitive conditions.

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50 different Hello Kitties from across kawaii history appear in McDonald’s Japan Happy Meals【Pics】

Suntans, schoolgirls, ninja, and sushi chefs all part of 50th birthday celebration for the Sanrio star.

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Ghibli releases a Howl’s Moving Castle that walks and lights up【Video】

Yes, this moving castle actually moves, and it’s cuter than we could’ve imagined.

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New Roaring Totoro plushies from Studio Ghibli make us view the character in a new light

To-to-raaaaaaawr!

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New Studio Ghibli Howl’s Moving Castle die-cast toy cars on sale today, new preview pics shown

Fans get a second chance to get their hands on Calcifer Tomica.

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Howl’s Moving Castle is now a die-cast car in Studio Ghibli anime toy line, and Calcifer too!【Pics】

Tomica continues divergence from conventional automobiles in salute to Hayao Miyazaki’s anime adaptation.

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Round 2 of the Pokémon Happy Meal toys at McDonald’s is here! Will you collect ’em all?

This round is just as fun as the last!

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McDonald’s Pokémon Happy Meal toys: Summer festival hit or miss?

We find out whether the Pokémon Natsumatsuri Happy Set can really make you happy.

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Spirited Away bathhouse spirits become self-righting dolls in new Studio Ghibli collection

These characters are here to remind you to never, ever give up.

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Cup Noodle releases new Tomica “car” collection

Designed to replicate an open-top vehicle, complete with ingredients on board.

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Japan’s cat robot waiter now available to build at home with blocks

Eat your heart out, Lego!

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