toys

Newest Tamagotchi product is shaped like a smart watch that you can feed, evolve and chat with

You can wear the latest virtual pet on your wrist!

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Animals weighing themselves are Japan’s newest line of strangely relatable capsule toys figures

We know how you feel, panda.

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Mr. Sato’s day made from this gacha capsule toy with a special surprise【Pics】

Sometimes it’s the small things that light up our day.

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Surprise in store for fans as beloved virtual pet franchise Tamagotchi approaches 25th birthday

What’s cracking this time?

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Master Ball bug cage lets you finally catch even the most powerful insects out there

Forget capturing Mewtwo, it’s time to snatch some beetles!

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Can’t have a pet in your home? This purring cat cushion is the purr-fect substitute

Have a pet without having a pet in the form of the Meowever Cushion.

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Mix and match your favorite Pokémon to make your very own Pokémon wristwatch

New set is part of toy craft system with over one millions of ways to make a completely unique watch!

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Nintendo announces new Lego Luigi set, and Japan gets it first【Photos, video】

Super Mario’s brother is ready to show he’s super too!

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“Electric Shock Warning! Electric shock Pikachu” released in Japan

Takara Tomy harnesses the power of the electric Pokémon to spark young imaginations.

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Demon Slayer and Pretty Cure anime-themed Happy Meals arrive at McDonald’s Japan

These super limited-time releases slay all of the competition

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New world record – Tokyo capsule toy shop will have more machines in one spot than anywhere else

Sunshine City set to shine even brighter with opening of Bandai Namco’s Gashapon Department Store.

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Pokémon Centre in Japan apologises for mistake, makes plushie even more valuable

One person’s defect is another person’s treasure. 

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New taiko gacha capsule toys let you play Japanese drums with true-to-life sound

Now anyone can learn to play traditional Japanese drums, and there’s a safe that needs breaking into too!

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It’s a trap (Japanese capsule toy)!

We wanna wana!

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Lego’s new Botanical Collection opens up a world of permanent petal play for stressed adults

Indulge your inner child in a more mature manner with Lego’s new bonsai and flower bouquet sets.

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Japan’s new instant noodle Rubik’s Cube is fiendishly hard【Photos】

Solving this block of noodles is no piece of cake.

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Poop Flinging Game – Literal weird crap from Japanese capsule toy machines【Photos】

Comes in anime-style and realistic poo versions!

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Line of figures depicting animals using toilets begins pre-orders three months in advance

Get a set before your fellow art enthusiasts scoop them all up!

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Japanese fine art and pill bugs finally become one in BugArts Ukiyo-e series

All artists involved are no longer living, and that’s probably for the best.

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Japan’s Choco Eggs now come with Super Mario figures from two decades of Nintendo history

Forget collecting 100 coins, we want these 16 figures instead.

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