
I used to think it was kind of strange how every summer so many women in Japan carry parasols, as though the whole country suddenly slipped back in time to the 19th century. I soon came to understand that this isn’t due to any sort of classic image of propriety or fashion sense, but simply because Japan can be mercilessly hot in the summer, when high temperatures and humidity can make walking around a concrete heat island like Tokyo for too long not just uncomfortable but dangerous.
In light of how much walking you have to do in urban Japan, parasols are actually a pretty smart idea. Still, sometimes they can do their job a little too well, since being insulated from the harsh sunshine can sometimes make you forget about the importance of putting on sunscreen.
There’s now a cute new way to remedy this, though, with a parasol that uses cat paws to tell you how strong the UV rays are.
The Cat Stroll UV Parasol (Neko no UV Osamp Higasa in Japanese) went on sale July 29, just in time for the hottest part of summer. The 110-centimeter-wide (39.4-inch) umbrella is made with a specially coated fabric that’s durable enough to be used in the rain as well, and provides a deep enough shade that on a sunny day it’s been tested to be 13 degrees Celsius cooler under the umbrella than outside it.
▼ Ordinary umbrella (left) vs. Cat Stroll UV Parasol (right)
That same material also blocks out 100 percent of UV rays, according to manufacturer Izavell. Still, at some point during your day, odds are you’re going to find yourself in a situation that requires you to fold up the umbrella, at least temporarily. But if you’re about to sit down and enjoy a glass of iced coffee at an outdoor café, do you need to put on some sunblock?
To help gauge the situation, the paw marks printed on the umbrella change color in response to the strength of the UV rays striking it. As the sunlight gets harsher, the color of the paws deepens, going from white to pink.
The umbrella can be ordered directly from Izavell here for 3,780 yen (US $37.40), which includes the carrying case shown above. And even though stern-faced doctors and concerned parents have been warning us for years about the damaging effects of over-exposure to the sun, we think there’s also something to be said for these kitties’ soft-touch persuasion.
Source, images: @Press
[ Read in Japanese ]




Japan has a new cute and clever sunblock for cat lovers
Cute cat can’t stop putting its paw on human’s mouth【Video】
Starbucks’ new kitty cherry blossom glass turns into adorable cat’s paw when you pour a drink
Cute cats put Pavlov’s dog to shame by ringing bells with their own paws to get treats!【Video】
Japanese cat enjoys walks in the rain with his adorable tiny umbrella【Photos】
Foreign tourists in Japan eat far more rice than previously thought, according to new data
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
JR releases prediction of peak Shinkansen crowdedness for Japan’s Obon travel season
Starbucks Japan unveils exclusive new Frappuccinos limited to three regional areas
Life-size Legendary Pokémon Mega Rayquaza digitally greeting travelers at Tokyo train station [Vid]
Starbucks Japan unveils new coffee drinks… for people who don’t drink coffee
Maximum entry fee for sento public baths in Tokyo increases slightly for adults next month
Starbucks Japan releases new “Afterword” collection that gives coffee waste a second life
Japan has a maid hotel you can stay in, and it’s now taking reservation applications
Official Final Fantasy beers are going on sale in Tokyo this month, giant Aetheryte appearing too
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Japanese Shinkansen becomes an overnight hotel for three nights this summer
99-year-old woman rescued while attempting to climb Mt. Fuji
Which country’s foreign tourists spend the most money per-person in Japan? Hint: Not the U..S. or China
Starbucks Japan releases a miniature display rack so you can create your very own store at home
Giant Evangelion Spear of Longinus to be installed at Japanese train station with Eva art trains
Face lettuce appears in Japan, with the face of Death Note’s Light Yagami, but why?
Kodama Shinkansen trains on popular Japan route get a whole new look this winter
Starbucks Japan adds a new summer Frappuccino to the menu, but is it as refreshing as it looks?
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Cat kimonos from Japan will help keep you cool and cute this summer【Photos】
Adorable cat paw analog stick and button covers let you upgrade your PS4 to PSCat
Cute cat beats the Japanese summer heat by chilling out in a watermelon
“Keep your paws off ’em!” This cute Thai cat is very protective over its owner’s watermelons
Keeping your kitty cool this summer might be a little easier with this cat dish!
Cat-paw-shaped Japanese delicacy encourages you to play with your food!【Taste Test】
Video of Japanese cats relaxing with chill snail friend will make you feel purr-fect happiness
Piggybacking Japanese cat capes and kitty backpacks will keep you warm and mobile 【Photos】
Japanese cat owns all the things and he won’t be letting you near his fan this summer
Awesome Japanese sandals give you the footprints of a cat or T-rex
New Kitty Transformation socks from Japan will help keep your feet cute and cats safe
Cute cat jeans designed by Japanese manga artist will have kittens jumping all over you