cool japan
Enako is chosen by the Cabinet of Japan to promote Japanese pop culture on an international scale.
The world-famous Sanrio character wants to welcome you onboard her very own high-speed train.
Learn Japanglish with the help of ladies in kimono, sumo wrestlers, and schoolgirls in fox masks.
Move over water bottle panties, it’s time to dress up your drinks with a fashionable over-the-shoulder sweater that takes its styling cues from Beat Takeshi.
When you think of “cool Japan,” it’s hard to overlook ninjas, those stealthy spies and assassins with more tricks up their sleeve than a magician in a parka. And yet it seems these timeless icons of Japanese culture have largely been overlooked by the national government’s Cool Japan in favor of AKB48 spin-offs and abacuses.
So instead, a band of 11 Japanese governors and mayors have assembled to create the Japan Ninja Council (JNC) with the sole aim of reminding everyone how cool ninjas are. Having officially launched on 9 October they aim to collect every bit of information on ninjas, including their history and culture, and provide it to anyone who wants to learn more about these elusive figures.
It’s been recently announced that AKB Group, the idol conglomerate responsible for AKB48, NMB48, SKE48, HKT48, NGT48, JKT48, and SNH48, will be adding another serial number to the roster in the form of MNL48, which is planned to operate out of Manila in the Philippines.
This new group will be formed through a project by the publicly funded Cool Japan initiative which, contrary to what Gackt may think, appears to be doing something tangible with all their funding after all. In fact, this is especially tangible as yet another source of revenue for Yasushi Akimoto, the head of AKB Group who also just happens to be the chairman of the Cool Japan Council.
While visiting friends who were a part of the recent Naruto stage production, Japanese film and music star Gackt was left with a bad feeling. Having watched one of the overseas Naruto performances, the singer couldn’t help but notice the lack of people in the audience.
Gackt doesn’t rule out possible flaws with the play such as too much material crammed into a short time. However, as he wrote in a recent impassioned blog post, he thinks the real culprit may be the Japanese government and their Cool Japan promotional program, which he feels is anything but.
With the rise of “Cool Japan” as a major part of both the Japanese economic and governmental policy, it’s hardly surprising that so much effort has gone into encouraging tourism. But really, they don’t need to focus on getting people to come…after all, who hasn’t watched an episode of Ghost in the Shell: Stand Alone Complex and not wanted to come to Tokyo!?
But once you’ve settled into your hotel room and slept off the jet lag, then what? Sure, you could just go outside and wander around until you stumbled over a cat cafe, but if your time in the city is limited, you want to do your sightseeing (and souvenir purchasing) efficiently. And for those of you who already live here or are planning for an extended stay, you might be looking for something new to do on the weekend. If so, it might be time for you to check out this new website called 100 Tokyo!
Remember all the talk of a new “Cool Japan Strategy” which aimed to export Japan’s “coolness” abroad. Well, on May 28, the Japanese government’s Cool Japan Promotion Committee announced its action plan!
Ever since Japan started its whole Cool Japan kick, it’s been pushing manga and anime to a world-wide audience like never before. Near the forefront of it all is the software program turned pop icon, Vocaloid, with Hatsune Miku stealing most of the spotlight. Just last week, more than 20 real-life Mikus gathered together at a park in Kaohsiung, Taiwan! It was a truly magnificent spectacle, perhaps the highlight of our year thus far. Read More













New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Krispy Kreme releases a new Doughwich… at only one store in Japan
Extra-cute Sea Animal crepes come to Japan’s cafe chain born from a sweet fashion brand
Pokémon Center Mega Tokyo to remain closed for the summer following stabbing incident
What’s up with the Ghibli Park photo and video ban?
And now, a crazy-looking way to stay cool this summer, from Japan’s crazy gadget company
Osaka is hosting a “hentai” event, but it’s probably not what you think
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Starbucks Japan releases a new limited-edition Frappuccino inspired by espresso affogato
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Japan’s adorable pudding chick becomes a transit card mascot
The Japan Burger Championship 2026 in Yokohama next month is the ultimate battle of the beef
Mr. Sato takes a walk on Tokyo’s American-style street to get some American/Japanese ice cream
Sushi Pizza surprises diners in one of the best food destinations in Japan
Pikachu cakes and other adorable Pokémon 30th anniversary food coming to Tokyo luxury hotel
Starbucks Japan has a problem with its sell-out breakfast that might annoy solo diners
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Japan has a new cute and clever sunblock for cat lovers
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
What’s up with the Ghibli Park photo and video ban?
And now, a crazy-looking way to stay cool this summer, from Japan’s crazy gadget company
Osaka is hosting a “hentai” event, but it’s probably not what you think
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Starbucks Japan releases a new limited-edition Frappuccino inspired by espresso affogato
Starbucks Japan has a problem with its sell-out breakfast that might annoy solo diners
Study shows that regularly watching sports reduces risk of depression among the elderly
Beautiful Ghibli anime uchiwa fans are like little posters you can use to keep yourself cool
Pikachu cakes and other adorable Pokémon 30th anniversary food coming to Tokyo luxury hotel
Japan’s cafe that won’t let you go home until you solve a puzzle is opening in Osaka’s canal district
The best yakiniku restaurant menu items to order if you’re surrounded by lovey-dovey couples
Studio Ghibli still doesn’t allow its anime to be streamed online in Japan, and here’s why
Studio Ghibli releases Ponyo donburi bowl to bring anime ramen to life
Here’s the Studio Ghibli cookbook recipe to make Lin’s Spirited Away sweets she gave to Chihiro