cool japan
Enako is chosen by the Cabinet of Japan to promote Japanese pop culture on an international scale.
The world-famous Sanrio character wants to welcome you onboard her very own high-speed train.
Learn Japanglish with the help of ladies in kimono, sumo wrestlers, and schoolgirls in fox masks.
Move over water bottle panties, it’s time to dress up your drinks with a fashionable over-the-shoulder sweater that takes its styling cues from Beat Takeshi.
When you think of “cool Japan,” it’s hard to overlook ninjas, those stealthy spies and assassins with more tricks up their sleeve than a magician in a parka. And yet it seems these timeless icons of Japanese culture have largely been overlooked by the national government’s Cool Japan in favor of AKB48 spin-offs and abacuses.
So instead, a band of 11 Japanese governors and mayors have assembled to create the Japan Ninja Council (JNC) with the sole aim of reminding everyone how cool ninjas are. Having officially launched on 9 October they aim to collect every bit of information on ninjas, including their history and culture, and provide it to anyone who wants to learn more about these elusive figures.
It’s been recently announced that AKB Group, the idol conglomerate responsible for AKB48, NMB48, SKE48, HKT48, NGT48, JKT48, and SNH48, will be adding another serial number to the roster in the form of MNL48, which is planned to operate out of Manila in the Philippines.
This new group will be formed through a project by the publicly funded Cool Japan initiative which, contrary to what Gackt may think, appears to be doing something tangible with all their funding after all. In fact, this is especially tangible as yet another source of revenue for Yasushi Akimoto, the head of AKB Group who also just happens to be the chairman of the Cool Japan Council.
While visiting friends who were a part of the recent Naruto stage production, Japanese film and music star Gackt was left with a bad feeling. Having watched one of the overseas Naruto performances, the singer couldn’t help but notice the lack of people in the audience.
Gackt doesn’t rule out possible flaws with the play such as too much material crammed into a short time. However, as he wrote in a recent impassioned blog post, he thinks the real culprit may be the Japanese government and their Cool Japan promotional program, which he feels is anything but.
With the rise of “Cool Japan” as a major part of both the Japanese economic and governmental policy, it’s hardly surprising that so much effort has gone into encouraging tourism. But really, they don’t need to focus on getting people to come…after all, who hasn’t watched an episode of Ghost in the Shell: Stand Alone Complex and not wanted to come to Tokyo!?
But once you’ve settled into your hotel room and slept off the jet lag, then what? Sure, you could just go outside and wander around until you stumbled over a cat cafe, but if your time in the city is limited, you want to do your sightseeing (and souvenir purchasing) efficiently. And for those of you who already live here or are planning for an extended stay, you might be looking for something new to do on the weekend. If so, it might be time for you to check out this new website called 100 Tokyo!
Remember all the talk of a new “Cool Japan Strategy” which aimed to export Japan’s “coolness” abroad. Well, on May 28, the Japanese government’s Cool Japan Promotion Committee announced its action plan!
Ever since Japan started its whole Cool Japan kick, it’s been pushing manga and anime to a world-wide audience like never before. Near the forefront of it all is the software program turned pop icon, Vocaloid, with Hatsune Miku stealing most of the spotlight. Just last week, more than 20 real-life Mikus gathered together at a park in Kaohsiung, Taiwan! It was a truly magnificent spectacle, perhaps the highlight of our year thus far. Read More














Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
7-year-old boy left behind on Mt. Fuji by his own dad
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
Ninja theme park suddenly closes in Japan, shadow warriors undone by shady real estate deals
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
The Japanese government is ending its Cool Japan Fund program
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Masturbatory aid maker Tenga releases officially licensed anime versions in Japan and U.S.
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan’s Rabbit Island in danger of becoming Boar Island, tourists asked to follow feeding rules
Japanese gacha machine in Shibuya now sells tiny capsule terrariums
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
12-year-old foreign tourist missing in Japan, police asking for help finding her [Video]
Stay at a hotel with a bed for your plushie in Japan
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
99-year-old woman rescued while attempting to climb Mt. Fuji
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
The Japanese government is ending its Cool Japan Fund program
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Masturbatory aid maker Tenga releases officially licensed anime versions in Japan and U.S.
Why do foreign tourists queue up to eat at Tokyo Little House?
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Kyoto’s Meiji-era mansion opens a private tearoom with stained glass for just one day
Pokémon and Polaroid reveal collaboration with adorable Pikachu and Eeveelution camera and film
Japanese man arrested after pretending to be foreigner while trying to rob convenience store
You can send your suitcase from Tokyo to Kyoto on the Shinkansen for same-day delivery… but it’ll cost you
Burger King Japan brings back its insane all-you-can-eat One Pounder Challenge
99-year-old woman rescued while attempting to climb Mt. Fuji