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Casey Baseel

Born and raised in Los Angeles, Casey Baseel spent his formative years staring in frustration at un-subtitled Japanese TV programming shown on Southern California’s international channel. Taking matters into his own hands, he moved to Tokyo to study the language, then found work in Yokohama a decade ago teaching, translating, and marketing hotels he can’t afford to stay in. When not participating in the eternal cycle of exercising to burn the calories form his love of Japanese food, Casey scours used comic and game shops for forgotten classics, drags his wife around the country in a quest to visit all its castles, sings karaoke not nearly as well as he thinks he does, and counts the days until the summertime bars open on Enoshima Beach.

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Posted by Casey Baseel (Page 565)

Final Fantasy Chocolates: The gift your gaming Valentine actually wants

Last weekend I was at a department store in Tokyo, and since Valentine’s Day is coming up, the confectionary section was packed with candy makers hawking limited-edition chocolates for the romantic holiday. As I looked at all the sweetness on display, though, something struck me.

In Japan, women give chocolate to the special guy in their life, but the aesthetics are still entirely feminine. I saw dozens of candies shaped like hearts, ribbons, and even teddy bears and other cute woodland animals.

While the craftsmanship was impressive, none of the designs were the sort of things men actually want for themselves, especially when they could have these awesome Final Fantasy chocolates instead.

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Girls manga magazine comes with cool perfume mixing set, puzzling beauty advice columns

The monthly comics anthology Nakayoshi is the oldest of Japan’s big three girls manga magazines, debuting months before rival Ribon and decades ahead of Ciao. Most of Nakayoshi’s readers are elementary and junior high school girls, but with over 50 years in circulation, there are generations of adult women who grew up reading its titles such as Princess Knight, Sailor Moon, and Cardcaptor Sakura.

One such former Nakayoshi kid is our Japanese correspondent Anji. While Anji’s a little older than the magazine’s target market, she was recently enticed into buying her first issue in years by the freebie included with Nakayoshi’s March issue: a perfume set that allows you to mix your own fragrances.

That cool giveaway wouldn’t be the only thing that surprised her about the magazine she used to know, however.

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Still don’t want a smartphone? Japanese women might want you

Despite my work address being “The Internet,” my personal use cell phone actually isn’t a smartphone. Maybe it’s a result of spending several hours a day looking at websites, but to me there’s still just something that feels right about a compact phone that folds shut with an oddly satisfying snap, even if the sound provokes a Pavlovian response of laughter from any technophiles in earshot.

But like skinny ties and 8-bit video game graphics, it seems like flip phones aren’t quite ready to fade away entirely. As a matter of fact, busting out an old school flip phone in Japan just might make a man more attractive to women.

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Historic Los Angeles donut shop makes our trip across the sea completely worthwhile

In many ways, Japan is a wonderland of desserts, a place with cherry blossom lattes, roasted tea parfaits, and even suicide-themed bean cakes. Still, the country is rather lacking when it comes to donuts. The indigenous Mr. Donut chain has branches all over, but while their products are indeed tasty, they’re usually a little on the bland side.

If you want the full-fledged flavor of an authentic donut, you’ve got to visit one of the American outfits in Japan, such as Krispy Kreme or Donut Plant. Unfortunately, Donut Plant locations are few and far between, and the lines at Japan’s Krispy Kremes are ridiculously long, so there’s no way for us to get our hands on the real deal without a bit of time and travel.

Since we’d already tossed subtlety out the window as far as flavor is concerned, we decided to do the same for the scale of our search for donut satisfaction. We hopped on a plane, leaving the Land of the Rising Sun and heading for the Land of the Ring-Shaped Cake, America.

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Manga secret agent team has handsome looks, plus backaches, cavities, and sties

As completely fictitious forms of media, we usually don’t see the characters in anime and manga suffering the physical ill effects of their action-packed lifestyles. Shouldn’t Evangelion’s Shinji have severe whiplash from all the times his scrawny frame gets tossed around while piloting his giant robot? How does Kenshiro, hero of post-apocalyptic epic Fist of the North Star, not get a wicked eye infection after spending the whole of his adult life wandering a desert wasteland without so much as bottle of eye drops?

The answer, of course, is that those aren’t what Evangelion and Fist of the North Star are about (they’re about turning humanity into delicious Tang and making dudes’ heads explode, respectively). But by skipping over these real world problems, are creators missing an opportunity to make their characters more nuanced, relatable, and ultimately, attractive?

At least one artist seems to think so, as a new manga series has just begun featuring a cast of handsome men all suffering from physical ailments such as hay fever and stiff shoulders.

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How sweet! Fans send 8,000 boxes of Valentine’s Day chocolate to one anime character

Unlike in the West, in Japan it’s primarily girls who hand out gifts of chocolate on Valentine’s Day. Although the most common pattern is for a woman to give sweets to her boyfriend or secret crush, the holiday’s scope has been expanded to include relatives, coworkers, or any guy whose kindness she feels indebted to, regardless of whether there’s any romantic sentiment involved or not.

In recent years, the recipient doesn’t even have to be a real person, as this giant haul of Valentine’s Day chocolate for a single anime character proves.

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New Attack on Titan model is both fear and awe inspiring

While there’s no questioning that Attack on Titan is one of the most successful anime of the past several years, there’s still room for debate about the series’ giant monsters themselves. Sure, the titans stand 60 meters (197 feet) tall and are out to eat all of mankind. At the same time, though, they’re naked, often disheveled, and occasionally of pudgy build. Sometimes they look downright comical, even becoming the inspiration for lighthearted merchandise and cosplay.

So which is it? Are the titans supposed to be terrifying or silly?

After taking a look at this new Attack on Titan model, we’re going to have to put one more mark in the latter column.

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Marketing men’s fashion can be a tricky thing, since, as on average, guys don’t spend that much time worrying about their outfits. One exception, though, is when they’re trying to impress girls. You can sell a man a jacket as long as you first sell him on the image that it’ll make him more attractive to women.

Of course, even if it is the underlying message, most companies are more subtle than to come right out and claim you’ll look so cool in their clothes that women will take their pants off for you.

Japanese online retailer Men’s Fashion Plus is not most companies.

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Japan is big on seasonality. As you might deduce about a society that has preferred points of the calendar for eating specific snacks and sushi, this extends to romantic relationships as well. Like the blossoming of the cherry trees, each year sees certain repeating situations for which popular opinion holds the best way to spend is “with your boyfriend.”

However, not every woman in Japan has a special guy in her life, which can be all the more of a downer when you keep hearing about how romantic those particular times of year are.

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Beautiful Korean woman earns a living with Internet videos of herself…eating dinner? 【Video】

Today, we’d like to talk to you about Seo-yeon Park, a young woman living in South Korea. Ms. Park used to have a respectable position at a business consulting firm, but being an attractive young woman, she discovered that she could attract a large audience by posting videos of herself online. Many of the people watching can’t do the things she does, others can but feel they shouldn’t. Deep down inside, though, everyone who watches Park’s videos, in which she gives herself the pleasure and satisfaction most can only dream of, secretly longs to follow her unbridled example.

Eventually, Park’s online activities, which started out as a hobby, became so encompassing that she quit her job. Her online exhibitionism is now a full-time gig for which she has adopted the stage name The Diva.

As we’re sure you’ve already guessed, Park has crossed over completely into the world of producing Internet videos of herself eating piles of delicious food, and is making a comfortable living from it.

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Committing to an apartment in Japan can be nerve-wracking. On the plus side, there’s no penalty for breaking your lease, but on the other hand, you can expect to pay somewhere between four to six months’ worth of fees and deposits to your real estate agent and landlord. This being Japan, they’d like that in cash, and before you move in, of course.

Long story short, bouncing around from one apartment to another is cost prohibitive, so you want to make sure you choose a location you like. For everyone who’s looking for a place to live in Japan’s capital, we asked a real estate agency for the three best, most affordable neighborhoods in which to live in downtown Tokyo.

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There seems to be a bit of a debate these days centered around whether or not being an otaku, the term used in Japan to describe people who obsess over a variety of hobbies, is a socially healthy one. In extreme cases, the otaku lifestyle can limit romantic opportunities, and even renowned anime director Hayao Miyazaki has grumbled about their effects on the industry he earned his fame in.

With all the negativity and marginalizing, you’d think the number of people the label could be applied to would be small, and the number of individuals who’d choose it for themselves to be smaller still. Surprisingly enough, though, in a recent survey of college students, nearly four in ten identified themselves as an otaku.

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Toast with fermented soybeans and honey may not be good-looking, but it is good eating

There are plenty of Japanese foods that meet little to no resistance on the Western palate. Soba noodles and beef bowls tend to go down easily for new arrivals, and while the weirdness factor may take some time to get over, not too many people have complaints about the flavor of things like raw fish and cod roe.

There is, however, one hurdle in Japanese gastronomic assimilation that is so high that some people never clear it: natto, or fermented soybeans. Recently, we took on the notoriously challenging (and smelly) natto with the help of a powerful ally, honey.

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Starbucks Japan’s sakura drinks: One more reason we’re ready for winter to be over

Is it spring yet? I know my southern Californian upbringing means I whine whenever the temperature is cold enough that I have to put on a jacket to go out, but I could seriously do with some warmer weather right about now. There’s all sorts of things to look forward to in the coming season, such as longer days, being able to spend more time outdoors, and the blooming of the sakura, or cherry blossoms.

And just in case the deal needs any more sweetening, there’s also Starbucks’ springtime sakura beverage lineup.

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It’s been a long time since anime has had a hit like Attack on Titan. Over the last several years, Japanese animation has become increasingly self-referential, providing previously unparalleled enjoyment for, and arguably pandering to, its most devoted followers. This came at the cost of accessibility, though, and often shut out new fans in much the same way that the city walls in Attack on Titan were keep rampaging giants outside the city.

Joji Wada (who also goes by George Wada), is the head of Wit Studio, the production house behind the animated hit. In a recent interview with the The Nikkei, Wada talked about the keys to Attack on Titan’s success, as well as dropped some tantalizing hints regarding spin-offs and sequels.

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A few years ago, I was hanging out with a friend in Tokyo. Being recently married meant that for the first time in several years I was living in an apartment more spacious and comfortable than a bunker, and I invited my buddy back to my place for a beer.

I called my wife to give her a heads-up that I was bringing home a guest, and when we arrived, I was surprised to see she’d gone down the block to the store and picked up a selection of snacks for our impromptu drinking session. In hindsight, this really shouldn’t have been so unexpected, as beer is almost always accompanied by food in Japan.

Our memories are a little hazy, but we seem to remember being taught, “When in Rome, drink as the Romans.” Taking this to heart, recently a group of foreign residents in Japan shared their favorite munchies to pair with Japanese beer.

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Swedish-produced Senpai Club is so anime-like its characters speak Japanese【Video】

Years ago, when I was a freshly-minted anime fan, the most popular daydream in the fandom was to one day create your own animated show. And not some run of the mill Western cartoon, but something that unabashedly drew from the influences of Japanese animation.

Sadly, anime was still too unfamiliar to have mainstream appeal, and while the ranks of enthusiastic Japanese animation fans were growing, their numbers at the time were far too few, and the potential market far too small, to justify the investments necessary to complete their personal castles in the sky.

Fast forward to today, though, and anime has a firmly established presence the world over. What’s more, the ability to produce and display your creation digitally means that with enough gumption, all it takes is a few passionate individuals to realize your anime-inspired vision. As proof, we present the initial episode of Senpai Club, which comes to us not from Japan, but from Sweden.

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Incest-themed TV anime sparks decency investigation. What were the odds?

It’s a tough time for anime studios. The boom days of direct-to-video productions, when consumers would happily plunk down 5,000 yen (US$48) or more for 30-minutes of animation, sight-unseen, are long gone. At the same time, TV ad revenue is hard to come by, and in some cases, non-existent for anime programs. So in order to produce a hit these days, you’ve got to put your product on television first, and then find a way to leverage its broadcast popularity into subsequent DVD and Blu-ray sales.

The real tricky part is striking a balance between showing enough for free to keep people watching and interested, yet offering the prospect of something they can’t see on TV in order to drive home-video purchases later. An easy choice for this is sexual content, and the closer a show treads to the censorship line, the more wondrous the delights awaiting viewers in the unrated DVDs are assumed to be.

Recently, one anime may have aimed a little too high in appealing to the lowest common denominator, and is now the subject of a broadcast decency investigation.

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Ghibli’s Hayao Miyazaki says the anime industry’s problem is that it’s full of anime fans

It’s hard to imagine legendary anime director Hayao Miyazaki needing to be any more lauded than he already is. Over 95 percent of Japan’s population has watched one of his movies, people see uploading his films to the Internet as being the fast track to popularity, and he’s even got a celestial body named after him. Really, though, after seeing the quality of his work, it’s hard to argue with the respect he receives. The man is clearly a genius.

However, Miyazaki is also a 73-year-old man, and like many individuals who have reached such an age, occasionally can’t resist the stubborn urge to grumble about how the people who came up after him are screwing up his industry.

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Part of what makes the anime Evangelion such an enduring hit is the series’ subtleness. The classic is riddled with lines of dialogue that have multiple meanings and possible interpretations. Sometimes the speaker’s true intent becomes clearer after revelations that occur in subsequent installments of the franchise, whereas other times repeat viewings only serve to muddy the waters even further.

But while this ambiguousness delights fans who have taken pleasure in discussing and dissecting Eva for close to 20 years now, the same lack of concrete answers can be unfathomably frustrating to some viewers. Can’t the characters just say what they mean, in a way that anyone can understand?

They can in at least one amateur translation, in which major character Misato makes no bones about her desire to bone.

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