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Held each year on July 7, the Tanabata festival has its roots in the folktale of a young married couple, symbolized by two stars in the night sky, who toil away at their trades separately, able to meet just once a year. It’s a little like the situation in many Japanese families where the husband gets transferred by his company to another prefecture and his wife stays behind to continue her own career or look after the kids. Just replace “office workers” with “cowherd and daughter of the king of heaven” and “prefectural border” with “the Milky Way,” and you’ve got a close approximation.

The story of the two lovers finally being able to see each other has taken on a broader connotation of wishes coming true, and Tanabata is commonly celebrated by writing a wish down on strip of paper, then tying it to a stalk of bamboo.

Department stores and shopping centers usually have displays where visitors post their wishes. Since they’re then on display for others to see, you can get a glimpse of current trends by checking them out. “My family’s safety,” “success in business,” and “health” are three old-standbys of Tanabata wishes, but what else were people hoping for this year?

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Japanese society is, by many measures, on the shy side when it comes to love. Full-grown adults often keep having a boyfriend or girlfriend a secret because they’re afraid of being teased or questioned about marriage, and if you see someone dressed up nicely carrying a bouquet of flowers, they’re far more likely to be going to a farewell party for a coworker than a date with a special someone.

However, there is one way in which Japan is refreshingly upfront with its romantic ambitions: the singles’ party known as a gokon. Literally meaning “matching party,” at a gokon you get an equal number of unattached men and women together, usually at a restaurant with plenty of alcoholic drinks, and see if there are any compatible pairs in the group.

As a guy, the combination of booze and girls seems like an ideal situation. But the flip side is that you’re also being judged by a panel of the opposite sex, so there are some serious pitfalls to look out for, and women in their 20s and 30s were recently polled as to the surest ways a guy can blow his chances at one of these parties.

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Feed your heart, mind, and stomach at Roppongi Hills’ LOVE Exhibition and Hatsune Miku Café

Aside from being an upscale shopping center, Tokyo’s Roppongi Hills complex is also home to the Mori Art Museum and a 54th-floor observation deck. We recently paid the building a visit to check out two concurrently running events, the LOVE Exhibition and Hatsune Miku Café.

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Japanese drink maker investigates the effectiveness of tying your wishes to bamboo

On 7 July, Tanabata kicks off in many parts of Japan. It’s an annual festival season which celebrates the stars Orihime and Hikoboshi, two lovers who are separated by the Milky Way except for this brief moment on the seventh day of the seventh month.

A popular custom during this time for young and old is to write down a wish on a strip of paper and hang it from a bamboo plant. However, as the years go by it seems that fewer and fewer people are going out to make wishes. This is why Calpis Co. Ltd. has decided to spark up interest in bamboo wishes by launching a study of their effectiveness.

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In Chinese restaurants from America to Brazil, Britain, Australia, and much of the western world in between, there’s one thing we’ve all come to expect at the end of our meals. Aside from heartburn and maybe an upset tummy, we expect a tray full of fortune cookies to be delivered with the check. You know, those crisp, folded cookies with a paper slip inside telling you your lucky lotto numbers and the importance of friendship in your life. But did you realize that you’ll never encounter these kinds of cookies at restaurants within China itself? Investigations show that Chinese fortune cookies have absolutely nothing to do with China! The truth, it would seem, lies a little bit further east.

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Japan has a few unique gift-giving traditions, like the mid-year ochugen and end-of-year oseibo gifts exchanged between relatives and business associates. For the most part though, things work the same as in any other country. Parents give toys to their kids on their birthdays, who in turn give flowers and neckties for Mother’s Day and Father’s Day. And of course, couples give presents to each other.

Also like in other countries, sometimes boyfriends in Japan don’t have a clue about what their girlfriends really want. Case in point: my wife says one of the best things I’ve given her is a thermos, which speaks volumes about either my gift-selecting savvy or her extremely forgiving nature.

Thankfully, for those guys who could use a little insight into the female psyche (approximately all of us), a recent survey asked 103 Japanese women about the presents from their boyfriends that brought tears to their eyes, whether for good or bad reasons.

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One brave young woman’s fight to replace shark fishing with ecotourism – We talk to Kathy Xu

Born and raised in Singapore, 31-year-old Kathy Xu had been a secondary school teacher all her adult life, including a brief stint in Japan in 2009. Despite her love of teaching, Kathy recently made the bold decision to dedicate herself full-time to helping stop the exploitative shark finning trade in Southeast Asia, having visited the island of Lombok three times and witnessed the grim situation first-hand. She is now working to provide those same fishermen with an alternative form of income: ecotourism.

With the long-term goal of replacing shark fishing with environmentally friendly tours operated by locals, Kathy hopes to change the way we think about sharks, as well as help maintain the delicate ecosystem that exists in the seas surrounding Lombok, potentially saving their sharks from extinction.

We sat down with Kathy to talk about her inspiring venture: The Dorsal Effect.

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New ultrasonic foam device ensures Japanese continue to give their beer far too much head

When it comes to food and drink, there really is no “right” way to enjoy it. Just as some will cringe at the very idea of munching on raw fish dipped in a little soy sauce, others will stare in horror and disbelief as their housemate smothers a baked potato in peanut butter (you know who you are). But when it comes to beer, as many foreigners visiting or living in Japan will no doubt attest, the fondness Japanese have for topping their drink off with an enormous amount of foam sometimes borders on the absurd. “It’s delicious!” Japanese colleagues tell me when I ask why a third of my beer is head. It may well be tasty, but when it takes three gulps of naught but white froth to reach the beer itself, you have to wonder if this is all some kind of hilarious practical joke that the entire country is in on.

But what about when drinking at home? Without a bartender to ensure that beer arrives with a thick head, how can the thirsty foam lover achieve the same results? Enter the Koku Awa beer pourer from Green House.

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We enlist at “Nation at War Tavern”, where luxury is the enemy and you can step back in time

On 15 August, 1945 Japan had announced their surrender and set the end of World War II in motion. However, in one small space tucked away in Kagoshima City the atmosphere of that time over 60 years ago has been preserved.

Upon hearing of this unique location one of our reporters headed down to see if Nation at War Tavern (Gunkoku Sakaba) could really take us back to a very different Japan. The following is their report.

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Visit sacred ‘ranobe’ spots around Japan with Book Off’s handy otaku map

Light novels (or ranobe for short, a portmanteau of raito and noberu) are popular in Japan as short, cheap reads for young adults. They often come with manga-style illustrations and feature many tropes from popular anime. This makes the transition between genres easy, and many light novels have been adapted into popular anime such as Ore no Imōto ga Konnani Kawaii Wake ga Nai (There’s no way my little sister’s this cute!) and the currently airing Date-A-Live.

And now, Book Off–Japan’s brilliantly-named used bookstore chain–has added to the the recent spate of interactive maps with their new “Light Novel Pilgrimage Map”.

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Figurines, Wii U consoles and free vacations – Grab a sweet prize in 7-Eleven’s ‘Jump Heroes’ campaign

Convenience store giant 7-Eleven certainly knows its way to customers’ hearts. The store’s current Jump Heroes campaign–a collaboration with Shonen Jump Comics–is giving customers the chance to bag some pretty impressive prizes, with things like games consoles, tablet computers and even free hotel accommodation up for grabs.

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Taiwan introduces the future of cartography: nationwide school uniform maps

Despite being a made famous by thousands of Japanese TV shows and comics, cute “sailor suit” uniforms and their ilk are not limited to schools in Japan alone. As we’ve seen before, high schools all across Asia kit their female students out with a variety of stylish getups, with the girls themselves often making their own modifications, usually quite aware that they are wearing outfits that millions of people across the world think are cute or just plain sexy.

But it appears that Japan’s reign as the school uniform capital of the world may soon be over. Bringing fashion and cartography together at last, a specially designed map of Taiwan which provides photos of the school uniforms the girls in each particular area are rocking has become a big hit online this week.

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With over a billion registered users worldwide, Facebook is the king of online social networking services. In Japan, however, there are signs that its dominance is starting to crumble.

Facebook launched a Japanese version of its website in 2008. Initially, the platform experienced sluggish user growth as it struggled to compete with already established Japanese SNS sites produced by the likes of mixi, Mobage, and GREE. However, after well-known companies in Japan began to use Facebook as a marketing tool, it caught on with the general public and by the end of 2012 had 17.12 million users.

A mere five months later, however, that number has dropped to 13.78 million, a 19.5 percent drop in less than half a year.

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It’s no secret that Japan is a hard-working society. Thankfully, there are a few times each year when more or less the whole country goes on vacation for a few days. There’s the string of holidays collectively known as Golden Week in early May, plus o-bon in August where people traditionally head back to their home towns, spend time with their relatives, and pay a visit to the graves of their ancestors.

However, there’s not much to stem the flow of work or school responsibilities between those two blissful periods, except for the oasis of Umi no Hi, or Marine/Sea Day, on the third Monday in July, which encourages people to take a trip to the beach and splash about in the sea.

Of course, this leaves June without a holiday of its own. And while Marine Day is great for people living in the coastal regions of Japan, residents of the country’s eight landlocked prefectures feel understandably left out. Thankfully, a group in mountainous Tochigi Prefecture has a solution to both problems.

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Cool Japan has a plan!

Remember all the talk of a new “Cool Japan Strategy” which aimed to export Japan’s “coolness” abroad. Well, on May 28, the Japanese government’s Cool Japan Promotion Committee announced its action plan!

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“So a Muslim, a Christian and a Buddhist enter a marathon race” is not the start of bad joke: Kyoto marathon to feature interfaith teams

The city of Kyoto is considering including a special interfaith relay race segment to the third annual Kyoto marathon to take place in February 2014.

Kyoto dispatched a city worker to observe the June 2012 interfaith race at the Luxembourg Marathon that saw 50 participants from 11 countries and seven religions taking part. That race garnered plenty of media attention with its high profile runners and sponsors that included the Dalai Lama and the world’s oldest marathon runner, 101-year-old English Sikh, Fauja Singh. The Japan Buddhist Federation is also expressing interest in an interfaith race at next year’s Kyoto marathon.

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Founded at the opening of the 17th century, Kyoto’s Nishi Honganji Temple is one of the city’s most prestigious Buddhist institutions. As you might expect, it has some decidedly old-school touches, such as the length of rope woven out of strands of hair donated by female believers which was used to haul building materials for the structure.

But Nishi Honganji is no historical relic. As one of the most important temples in the widely-practiced True Pure Land School sect of Buddhism, large numbers of faithful look to the temple for religious guidance. To meet their needs, the temple has come up with a modern idea that belies its 400 years of history.

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The Definitive Video Guide to Using Chopsticks, Guaranteed Everyone Will Learn Something From It

http://youtu.be/wEQlR2NxJWw

Throughout my time in Japan I’m often reminded of how “awesome” I am at using chopsticks at every possible moment by the locals (a phenomenon compounded by my being left-handed).

Yet despite this excessive praise for eating like a human, I still feel I have a lot to learn about manipulating said utensils with more poise and grace. That’s why I’m excited to have found this instructional video that has answered all my questions and more.

Please, join us in learning how to use chopsticks like an expert through this video. And for all our Asian friends who think they have chopsticks mastered, I’m sure there is something for you to learn too!

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The free hug boom that swept the world nearly a decade ago also made it to Japan. Though only on shaky legs, it seems.

In case you don’t remember or somehow missed it, the idea was that people would stand around in public areas holding signs that read, simply enough, “Free Hugs.” If interested, anyone was welcome to step forward for a warm embrace. Ostensibly, it was an attempt to spread love and peace, and it did seem to bring a lot of smiles to a lot of people. Overall, a net positive.

Though the movement seems mostly to have quieted, one Japanese writer in Tokyo has described his recent experience meeting some Japanese Free-Huggers. Read More

Japan’s latest tourism offering looks set to capture the attention of both sightseers and locals seeking a spot of adventure. From the Japanese company that embarked on such enterprises as the open air double-decker bus comes the “land and water bus”. The development of the vehicle is part of a new Tokyo sightseeing strategy undertaken by Japanese automobile company “Hinomaru Bus”. The service, dubbed “Sky Duck Tokyo Splash Tour”, launched on March 2013 and has been fully booked since its first day of operation.

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