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When your kids are acting like devils, Oni kara Denwa dispatches a demon to set them straight.
From ogre teachers to desserts in the dark, the SoraNews24 team shares their Setsubun styles.
Unfortunately, kids in northern Japan don’t get a pass this year from the UNESCO-recognized, fearsome namahage.
February is a hard month to face, so why not put on a mask and greet it looking like something else?
Japan has a custom of shouting “Out with the demons!” in early February, but all we can say is “Awwwwwww!”
If Sunkus’ Red-Oni-Pants-Lookin’ Bread and Pom Pom Purin’s Purin Purin! Butt Cakes are any indication, 2016 is shaping up to be a great year for baked goods.
When you really think about them, even the traditions and practices that we each grew up with and seem perfectly normal are kind of odd. Easter, once solely the Christian celebration of the resurrection of Jesus, now sees us telling children that a benevolent rabbit came in the night to leave them chocolate eggs. Christmas takes us even further into the world of fantasy as kids grow up thinking that a magical man who lives in the North Pole works a team of elves all year round to make presents for them, delivering said gifts across the world in a single night via flying woodland beasts, despite the man himself likely having respiratory problems owing to his XXL frame.
Although Japan doesn’t really do Christmas, it does have a plenty of its own traditions and yearly celebrations, and it just so happens that today is one of them. Setsubun, or the spring bean-throwing festival, sees children yelling at and peppering fictional demons with handfuls of roasted beans, and families sitting down to eat enormous pieces of maki, or roll, sushi, often adhering to peculiar local traditions as they do.
Tag is a childhood game loved worldwide although known by different names depending on the region, and Japan is no exception. Here the game is known as oni gokko (demon play) and follows the same rules aside for the “it” person being called oni, which translates to a demon but is probably more akin to an ogre.
If you happen to be in the Gunma area this month and want to relive some childhood fun playing a classic game, Gunma University and J.League soccer team Thespa Kustasu Gunma are working to set up a Guinness World Record breaking game of Oni Gokko.

















Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Dragon Quest Burgers and Slime drinks are coming to McDonald’s Japan【Video】
Starbucks Japan releases new zodiac chilled cup drink for 2026
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Mr. Sato attempts to battle his butt forest with Japan’s affordable Osu! Ass Hair Trimmer
McDonald’s Japan’s new kalbi koshihikari rice burger and its friends only come out after sundown
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Japanese loungewear brand designs new range of medical worker uniforms
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Is this the most relaxing Starbucks in Japan?
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Large amount of supposed human organs left in Osaka marketplace
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Mr. Sato attempts to battle his butt forest with Japan’s affordable Osu! Ass Hair Trimmer
McDonald’s Japan’s new kalbi koshihikari rice burger and its friends only come out after sundown
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Japanese loungewear brand designs new range of medical worker uniforms
Japan’s new canned chu-hai with fresh lemon slice: disappointing gimmick or drink revelation?
How to write “sakura” in Japanese (and why it’s written that way)