New machines at two of Tokyo’s busiest metro stations will require you to pay with a credit card or one-day-pass QR code.
Suica
25 years after the Suica Penguin helped revolutionize how Japan buys train ticket and shops, JR’s plans for the future don’t include the character.
Suica and Pasmo cards that you can buy anywhere without registering personal data will be back in time for the spring travel season.
The two easiest ways to pay for train tickets, and a whole bunch of other stuff, make their long-awaited return.
Suica and Pasmo have become an ubiquitous part of life and travel in Japan, but you can’t get a new card for either.
You may have heard the name Takeshi Natsuno before. A Keio University professor, former Senior Vice President at NTT Docomo, Sega Sammy big-wig, and creator of i-mode, he is by all accounts an intelligent, not to mention extremely tech-savvy, dude. So you can imagine the surprise the good residents of the city of Sendai felt when he took to his Twitter account earlier this week to publicly disparage their home town as being “too lame for words”.
Just what prompted this sudden outpouring of ire? Well, it seems Mr Natsuno felt rather short-changed when he attempted to use his prepaid Suica IC Card to ride the Sendai subway. Suica is a Tokyo-based IC card system. Sendai is not in Tokyo. You can probably see where this is going.
You may recall we reported a while ago on JR East’s Suica penguin mascot character being turned into a totally yummy-licious looking cream-filled bread. Now, Suica Penguin, as the mascot is known, has become a beautiful cake that’s attracted a fair bit of attention on the Japanese Internet recently. Of course, we couldn’t ignore such buzz involving a confection that’s bound to look adorable as well as taste delectably sweet, so we sent one of our reporters off on a mission to try the penguin cake everyone seemed to be talking about and provide our readers with a first-hand account. So, was the cake as cute and tasty as we expected?
If you’ve ever used public transport in Japan, you may have seen the Suica card, the smart card you can use to pay the fare on Japanese transport systems, named after the onomatopoeic phrase “sui-sui“, meaning to swim or glide smoothly. You may even have noticed that they come adorned with an adorable mascot penguin character, known simply as the “Suica Penguin“. But did you know that the Suica Penguin has now been transformed into a form of delicious confection?
Apparently, the Suica Penguin is irresistibly cute in edible form as well, and the penguin bread is selling like crazy! Naturally, we had to get our hands on a couple and see for ourselves what made it so special.













Japan’s new beer glass is designed to force you to drink…water [Video]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Are Japan’s room-temperature curry packets the boxed lunch heroes we’ve been looking for? [Taste test]
Studio Ghibli theme park announces new expansion saluting a previously off-limits anime
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Tokyo is getting a branch of famous Los Angeles hot dog chain Pink’s with Japan-exclusive items
Police ask Kumamoto residents to not get blackout drunk as much during earthquake relief efforts
Kumamoto earthquake may have created Japan’s newest hot spring inside flooded restaurant [Video]
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Tokyo is getting a branch of famous Los Angeles hot dog chain Pink’s with Japan-exclusive items
Police ask Kumamoto residents to not get blackout drunk as much during earthquake relief efforts
Kumamoto earthquake may have created Japan’s newest hot spring inside flooded restaurant [Video]
One Piece Day returns to Tokyo Big Sight and worldwide on Youtube 22 and 23 August
This Japanese chopping board sanitising bag might be the handy kitchen gadget we never knew we needed
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Tired of city life? Try out Japanese rural life for a few days on an active volcano in Kagoshima
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Nendroid Face Maker lets you custom design faces for Japan’s most popular anime figure line