One thing we definitely have plenty of in Japan is sweets, be it cookies, chocolates, ice cream or cakes. From sakura flavored treats to mochi-infused ice cream, you don’t have to look too hard to find a dessert that captures your fancy, whatever your mood happens to be. Interestingly, one trend we seem to be seeing in recent years is the increasing popularity of Japanese confections in the Middle East, the U.A.E. in particular.
Now, it’s quite common these days to see a popular snack or dessert from one country become a huge hit in another part of the world, but one Japanese treat that apparently has been acquiring a growing number of fans in the U.A.E. is not the latest dessert fad to hit Tokyo, nor is it created from a unique and unexpected combination of Japanese ingredients. It’s a conventional, albeit tasty, Western-style cookie, and what’s more, these cookies have been around here in Japan for over four decades!
Naturally, we bought a box and tried them to see what makes them so special!





















Three new starter Pokémon Jets to fly in Japan, first begins carrying passengers this month
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Solid gold Hedorah kaiju from the Godzilla series is now available to pre-order
Japan reacts to Donald Trump’s “Islamic Republic of Japan” remark
Furby is now a sexy anime girl figure[Photos]
Survey shows foreigners’ desire to work in Japan long-term dropping, but that’s not the whole story
Studio Ghibli theme park’s new dessert is a drinkable version of Hayao Miyazaki’s pilot daydream
Family Mart changes its Famichiki packaging for the first time in nine years
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
A visit to Sri Lanka’s knockoff knockoff Uniqlo (no, we didn’t stutter) to see its rare “Pikachus”
Japanese airport rebrands itself as “Sushi Airport” to attract foreign tourists
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
New Mt. Fuji overnight bus takes travelers from downtown Tokyo straight to the most popular hiking trail
Don’t judge this Kiki’s Delivery Service book by its cover, because it’s not actually a book!
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan reacts to Donald Trump’s “Islamic Republic of Japan” remark
Furby is now a sexy anime girl figure[Photos]
Survey shows foreigners’ desire to work in Japan long-term dropping, but that’s not the whole story
Studio Ghibli theme park’s new dessert is a drinkable version of Hayao Miyazaki’s pilot daydream
Family Mart changes its Famichiki packaging for the first time in nine years
3-second salt company jingle becomes #1 karaoke song in Japan across all genres
Piko Taro is back to rock your world with bizarre new Super Cup ice cream video
McDonald’s Japan reveals new Pokémon collaboration range, covering McNuggets and lucky bags
Suntanned Hello Kitty steals the show in Japanese magazine’s Sanrio freebies
Climbing season officially opens for Japan’s Mt. Hiyoriyama, the shortest mountain in the country
Japanese airport rebrands itself as “Sushi Airport” to attract foreign tourists
Giant Mewtwo statue disappears from real-life Pokémon Center in Japan, may be headed to America
Foreign tourists staying in one part of Japan can now get nightly government hotel discounts
Hollywood live-action Naruto movie announces global search for its Naruto, Sasuke, and Sakura