Tourist-friendly Shibuya shopping center hosts senbei newcomer-friendly event, and it’s completely free!
rice crackers
No need to waste time shopping for souvenirs — this is the one thing you need to buy when in Osaka.
Proof that one country’s horror is another’s hunger.
Netizens are impressed with how manufacturer admits fault and tackles the problem scientifically.
The tasty rice crackers known as Kaki no Tane (literally “persimmon seeds”) have long been a favorite Japanese snack, but would you be willing to trying them in this bold new flavor?
Fortune cookies can be sort of anti-climactic, can’t they? Most of the time, that little slip of paper just reminds you of some pearl of wisdom to help you make yourself a better person, instead of giving you the inside information on the future that you really wanted so that you could succeed in life without all that bothersome self-improvement stuff.
On the other hand, it’s hard to imagine anyone being disappointed if they cracked open their snack to find an adorably chubby cat figurine.
We’ve already mentioned how fond we are of deep sea creatures here in Japan, in particular the giant isopod that has been turned into various products from phone cases to gachapon toys. Well, now it seems that Yamaki Honpo, a maker of traditional Japanese senbei (rice crackers), has taken the Japanese love of isopods to new heights. They’ve come up with … yes, you guessed it, Giant Isopod senbei crackers! And while we can certainly understand how people might find these creatures fascinating, we have to say, we’re honestly not sure how to react to this new snack. Bug crackers, seriously?
The latest commercial making a splash in Japan involves the unlikely combination of Bollywood and a Japanese snack! A young boy who recently participated on India’s Got Talent advertises curry-flavored rice crackers while showcasing his incredible dancing skills despite being adorably plump. Just a word of caution: after watching this video, you may be tempted to get up and start dancing!

















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