Attack on Titan fans who pre-ordered the new Levi figure by Good Smile were no doubt super-excited when orders started shipping last month. But one buyer, who goes by the username @Levi_Eren_Karin on Twitter, couldn’t help but tweet about her surprise when the contents inside weren’t quite what she had been expecting…
Recently, our Japanese writer P.K. Sanjun was visiting Australia on official RocketNews24 business when he noticed something odd. Every now and then, he would spot a person with a T-shirt or bag with incomprehensible Japanese written on it.
Originally thinking this was just the work of some bootleggers working a local flea market, P.K. was shocked to later learn that Superdry was a fashion brand that sells all over the world…all over except for Japan, that is.
Let’s play a little word association game. When I say “birthday,” what’s the next word that comes to mind?
For everyone who said “suit,” well, we’ve always suspected that at least a handful of people at any given moment are reading RocketNews24 while completely nude. Still, I’m guessing that far more of you thought of birthday parties and birthday cakes, which tend to go hand in hand. But what do you make the centerpiece of your birthday celebration edibles if sweets aren’t your thing?
Simple: you get a cake made of meat, like these carnivorous Japanese citizens.
Aren’t the words “free entry,” “costs nothing,” and “0 yen” exciting to hear? I think we can all agree that there’s nothing better than a good deal, especially when that deal happens to be completely, 100% free.
While attractions marked as free may set warning bells ringing for some people, Japan has plenty of high-quality, worthwhile places to visit that are such a blast, you actually wouldn’t mind paying money for admission—except that they really do cost absolutely nothing to enter!
In Japan, takoyaki (somewhat unappealingly translated as “octopus balls”) is known as “B-Class Gourmet” food. Takoyaki is the domain of sometimes shady street vendors and national chains where there are literally no chairs whatsoever on the premises. They’re meant to be consumed while still blazing hot, fresh off the special cratered griddle used to make them, chewed and swallowed at lightning speed while you suck in air to make them just cool enough that they don’t burn a hole in your esophagus on the way down.
Therefore, takoyaki is not, one would think, within the purview of the Michelin tire company’s prestigious Michelin Guide for world-renowned restaurants. But, surprisingly, the 2016 Michelin Guide contains not just one but several restaurants specializing in takoyaki, okonomiyaki, and other “B-Class Gourmet” foods famous around Osaka and the Kansai area.
One of those featured restaurants, Aizuya, is, it turns out, actually rumored to be the restaurant that flat-out invented takoyaki. And since that sounds like a good premise for an article, and gives us an excuse to stuff our faces with this delicious local street food, we went to check it out.
Japanese often say that a good view makes a meal taste better, so it goes without saying that a cute-looking lunchbox would also enhance the contents inside. From meals served in Shinkansen-shaped containers or rabbit-faced boxes that can be reused as coin banks, to lunch boxes that play music or have collector’s items hidden inside, Japan’s ekiben take Japanese food to a whole new level.
Today we’d like to tell you about “Ekiben”, a little book by Aki Tomura which introduces the best and most unique train station lunch boxes in Japan. We’ve chosen just a few to highlight from this gorgeously photographed, pocket-size book. The word Ekiben is a combination of two Japanese words: eki (station) and bento (lunchbox), so make your next train trip a gourmet ride with these bento available at various JR stations—just waiting for you to buy, smile, and devour.
Let the fun begin!
Two of the best ways to experience the pleasures of rural Japan are a long hike and a leisurely dip in a hot spring, or onsen, as they’re called in Japanese. With the country’s chains of volcanic mountains, there are plenty of spots where you where you can do both in the same day, with onsen resorts often not too far from where mountain trails start or end.
But instead of booking a room in an inn with a hot spring, you can do something even better in this part of Hokkaido by digging your own onsen!
Last weekend, it was like someone flipped a switch and put an end to the pleasantly mild weather Japan has been enjoying this fall. Since then, it’s been piercingly cold winds, gray skies, and as of this morning, a steady downpour on the Tokyo area.
To fight off the chill, many people fired up their halogen space heaters. Handy as they may be, though, they don’t warm the air so much as the body of whoever is sitting closest to the device. As such, everyone wants the prime spot right in front of the heater, including this cozy pet parrot.
Chances are you’ve never looked at a tractor and thought, “Man, that’s cool!” But then, chaces are you haven’t seen one like Yanmar’s new limited edition tractor, currently on display at the Tokyo Motor Show. The tractor is stylish, functional, and looks like it might transform into a giant robot, should an enemy attack you.
Leading up to the much-anticipated release of Street Fighter V early next year, trailers showcasing the roster of characters have gradually been popping up online. The most recent of which revealed that Dhalsim, the stretchy yoga master with a penchant for fire, would be making a comeback, something which left some players feeling rather underwhelmed since he’s not exactly a crowd favorite in Japan or abroad.
But whether or you’re a fan of the character or not, few could deny that Dhalsim’s new look is a little bit confusing.
Any proper itinerary for a trip across Japan should include stops in its three most famous Shinto shrines: Hiroshima’s Itsukushima Shrine, Kyoto’s Heian Shrine, and the Meiji Shrine in Tokyo. Those, however, are just the tip of Japan’s iceberg of breathtaking sacred Shinto spots.
Even if you’ve got no pressing interest in Japan’s indigenous religion, its shrines are often sites of breathtaking natural and architectural beauty, and here are four that, while off the beaten path, are not to be missed.
As Halloween gets increasingly popular in Japan, “Trick or treat!” is becoming part of the country’s extensive lexicon of popular foreign phrases. After all, just saying the words instantly legitimizes your reason for cosplaying and gets you some free candy.
Of course, you don’t actually have to know the phrase to celebrate Halloween. This cute kitty, for example, is getting in on all the fun of dressing up and eating treats, even though it can’t say a single word, thanks to its clever owner.
While Japan’s highest mountain itself is the primary attraction, it’s not the only thing to see in the Mt. Fuji area. There’s also the Fuji Five Lakes, which would be beautiful enough to warrant a visit even if they didn’t have the famed peak serving as a dramatic backdrop.
But while travelers are happy to see the mountain and lakes alike, one thing none of them look forward to is a puddle of piss on the men’s room floor of a local visitor’s center. That’s why one facility has signs asking visitors to mind their aim when using the urinals, but while the Japanese text is a politely worded reminder, the English version seems to be implying that the reader’s penis really isn’t so impressive.
The currently airing anime TV series One-Punch Man is winning fans for two reasons. First is the way it turns the idea of a handsome, hot-blooded action hero on its head with protagonist Saitama, a laid-back, completely bald superhero who looks more like Charley Brown than Superman. Second, the show features some gorgeous animation from Madhouse, the veteran production studio behind such landmarks of anime visual style as Redline, Ninja Scroll, and Millennium Actress.
But as impressive as the movement in the One-Punch Man anime is, its animation has just been shown up by the most unlikely of rivals, the One-Punch Man manga, as in the non-animated comic the TV show is based on!
Remember when everyone’s minds were blown by images of Japanese fans tidying up their section after the World Cup? Well what might seem amazing to some is totally atarimae (obvious and expected) to the typical Japanese mindset. As your mother may have told you as a kid; you make the mess, you tidy it up! And the day after the massive Halloween party at the famous Shibuya crossing last weekend, volunteers were out in droves this year again with plastic bags and gloves to make the streets all sparkly again.
But just how many of them actually even contributed to the mess to begin with? According to reports on Twitter, not too many—and boy, are they angry…
Japan is a country that really values tradition, but that doesn’t mean that traditional culture is completely sacrosanct either. Giving something old and iconic a tongue-in-cheek modern twist is a popular approach in art and commerce, with results at once familiar and jarring enough to be eye catching.
Like these daruma, spotted at Tokyo Design Week, with outrageous paint jobs and wearing some rather tasty-looking headgear.
In September, we introduced you to the new line of Ghost in the Shell ukiyo-e prints being prepared by OtakuWorks Inc. The first print was a relatively simple but beautiful take on the original movie poster, and while this second entry is equally limited and beautiful, its inspiration comes from a slightly different source: it’s based on the 24-hour Cherry Blossom Stakeout scene from the newest film!
It’s been a long time coming, but Star Wars fans will soon get to see the seventh installment in the long-running franchise when Star Wars: The Force Awakens opens in theaters next month. While waiting for the theatrical release, fans living in Tokyo can experience the thrill of the series firsthand by venturing over to Tokyo Disneyland, where the Star Tours: The Adventures Continue attraction is now open to the public!
Sono & Sons is a building maintenance company that also specializes in pest control. Their SEARCH (We Safeguard our Environment with Alpha Roach Control Helper) system promises to leave any roach intruding on the sanctity of your home dead as Dillinger.
Despite their cold efficiency as slaughtering cockroaches, Sono & Sons also owe them a debt of gratitude. After all, roaches played a large role in building the company. So out of respect, they commissioned a memorial statue for all the cockroaches who have succumbed to their poisons and filled the company’s bank account as a result. They spared no expense either because everyone online is agreeing that it’s one cool statue.
Kutani porcelain ware, which has its origins in Ishikawa Prefecture in central Japan, is a craft with a history of nearly four centuries. In recent years, we’ve seen makers of the traditional ware produce more modern and pop looking items in efforts to broaden their appeal to the public, with some beautiful results.
Now, we have another example of Kutani ware with a modern twist and it comes from a someway unexpected source — toy maker Bandai. Yes, in a brilliant case of pop culture meeting traditional craft, Bandai will be coming out with a line of Gundam Kutani ware!

















Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s Haneda Airport airlines announce stricter luggage check-in deadline for domestic flights
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
Yoshinoya gets into fancy fish, but is the cheap beef king reaching too far? [Taste test]
Is covering your entire upper body with cooling strips enough to fend off Japan’s summer heat?
7-Eleven Japan rethinks convenience store sandwiches with a wild new choc-mint variety
Coco’s Japan is very confident in their chilled ramen, but should they be? [Taste test]
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
Yoshinoya gets into fancy fish, but is the cheap beef king reaching too far? [Taste test]
Is covering your entire upper body with cooling strips enough to fend off Japan’s summer heat?
7-Eleven Japan rethinks convenience store sandwiches with a wild new choc-mint variety
Coco’s Japan is very confident in their chilled ramen, but should they be? [Taste test]
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
U.S. government reportedly planning to close Nagoya consulate
Sanrio characters join forces with your favorite Japanese snack mascots as prizes at Family Mart
Japan’s favorite popsicles add multilingual packaging to better connect with foreign tourists
Sweet dreams are made of cheese at this all-you-can-eat cheese and doria restaurant
Akita Kanto Festival, one of Japan’s most spectacular summer festivals, gets an anime twist this year
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Japan’s Super Volunteer, 86-year-old Haruo Obata, heads to the Kumamoto earthquake site
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]