It’s customary for companies in Asia to hold year-end parties (bounenkai in Japan, weiya in Chinese-speaking countries), and these often reflect the state of the companies. In a good year, employees will be treated to lavish affairs complete with lotteries, extravagant performances and attractive prizes. However, one Chinese company stole the limelight this year with their ‘cash grabbing game’ that guarantees everyone a winner!
Let’s get this out of the way first: Miso soup is delicious. It’s a great addition to nearly any meal, but we have to admit that it is pretty…basic, in every sense of the word. Of course, there’s nothing wrong with that! Basic doesn’t mean bad, though we imagine it presents a bit of a marketing problem–how do you differentiate one brand of miso soup from another? If you deviate from the tried-and-true recipe too much, it’s just not miso soup anymore!
Well, it looks like Marukome, one of Japan’s top miso paste producers, has found a way: They’ve played loud, fast, and raw rock music for their newest instant miso soup–right in the miso paste factory !
Tirol chocolate has been around in Japan for as long as any of us can remember. Super tasty, available in dozens of flavours, and cheap enough even for elementary school kids to buy with their pocket-money, you’ll find these tiny squares of goodness in pretty much any convenience store or supermarket up and down the country. Occasionally, Tirol (or chiroru as it’s pronounced in Japanese) will release a handful of limited-edition flavours, fusing sweets like custard pudding and tiramisu together with their tasty choco to create unusual, moreish combinations.
But every now and then, they’ll try something really, really strange. Like Cheese & Pizza chocolate.
Pranksters and sketch-makers TMD Shanghai are back with another look at relationships in China – and this time, it’s the girls getting sent up. TMD, formerly known as Monkey Kingz, are the team that brought us that ‘Single Chinese Guy vs Single White Guy’ skit. As we might expect from a comedy video playing on ethnic stereotypes, that provoked some decent debate online. Is it ok to make generalisations based on race? Does the comedic context make it more, or less acceptable?
So after watching TMD’s new video ‘Chinese Girlfriends: North VS South’ video, we immediately jumped to the YouTube comments, expecting the usual cries of stereotyping and “WTF man you couldn’t be more wrong.” But we were surprised to discover that, well, everybody loves it!
As we follow the Chinese zodiac here in Japan, we too are celebrating the Year of the Sheep this year. Not surprisingly, that means we’ve seen an abundance of sheep-themed products for the New Year, including some in edible form. Famous bakery chain DONQ is just one of the many companies that offered such sheep-related food items, and their selection of sheep breads was so cute, we simply had to share them with you. Just take a look at the pictures, and we think they’ll get you in the mood to start off the Year of the Sheep in good cheer!
From afar, it seems like this building in Japan has given its lobby’s floor lights a fancy new makeover by adding cat statues to them. On closer inspection, however, we can see that these are actually real cats that have decided to position themselves right on top of the light sources and are being illuminated like heavenly beings.
About 200 South Korean Special Forces are taking part in ten days of grueling winter weather combat training.
With a constant threat from North Korea, South Korea’s Army Special Warfare Command (SWC) is responsible for special operations in the country. SWC soldiers frequently work closely with US Green Berets and their modus operandi include guerrilla warfare, assassinations, and counter-terrorism.
Every year, members of the SWC must participate in winter warfare training in the mountains of Pyeongchang, east of Seoul. Conditions in Pyeongchang generally include temperatures as low as negative 22 degrees Fahrenheit and deep snow.
If you head out to the countryside in Japan you’re likely to notice that there’s a whole lot of wildlife to be found on these myriad islands. Whether it’s brown bears (Hokkaido), venomous snakes (Okinawa), or stinging centipedes (Everywhere), it’s important to be aware of what might be lurking. It’s not all creepy crawlies and bitey-stingies, though – there’s a possibility you’ll bump into capering monkeys, wild boar trotting down residential streets, and other adorable and fuzzy members of the animal kingdom. If you’re extra-lucky, one might even seek you out as a special friend, which is what happened to one bloke on Twitter when a deer decided to take up residence under his porch!
One of the worst things about winter in Japan is that with no central heating and a lack of insulation, the temperature inside your house feels pretty much the same as the temperature outside your house. One of the best things is taking the opportunity to snuggle up under a kotatsu, especially if you have a furry friend to join you.
To both fuel and satisfy its intense interest in celebrities, Japan is always on the lookout for its newest “it girl.” In the case of the nation’s newest sweetheart, the “girl” portion of the title is pretty appropriate, seeing as how the popularity of 16-year-old actress Suzu Hirose is soaring. But while her tender age lies squarely in the period associated with puppy love, Japan is apparently serious about its affections for Miss Hirose, as her highest profile gig to date is appearing in ads for the country’s most popular marriage planning magazine.
The recent news that Scarlett Johansson is interested in starring in a live-action version of science fiction anime Ghost in the Shell got fans around the world excited earlier this week. But while the actress sounds ready to step in front of the cameras as cybernetic public security officer Motoko Kusanagi, the project itself is yet to be greenlit, odds are you’re still a couple of years away from being able to buy your tickets (provided the film avoids the common fate of would-be Hollywood anime adaptations that never make it off the ground).
There is one sure thing Ghost in the Shell fans can look forward to in the near future though: a new anime movie in the franchise, which is set to open in 2015.
This may be old news to any British, Swedish or South American readers, but most of North America and Asia have yet to experience Coca-Cola’s newest creation: Coca-Cola Life.
In the face of the all-natural health trend, last fall Coca-Cola released a green-labeled, Stevia-sweetened cola in select areas around the world as a kind of test run. Unfortunately, Japan was not one of those testing places, despite their predilection for weird-flavored sodas and possession of palates less accommodating to the super-sweet.
Rose Yokoyama, a writer from RocketNews24’s partner website Pouch, got her hands on some Coke Life in order to try to it before it makes its debut in Japan (if it ever does). Here’s what she thought of the green cola!
Last year, Nissin, makers of Cup Noodle instant ramen, created the awesome Samurai in Brazil ad, in which a soccer player clad in Japanese armor travelled to South America to show off his footwork to the locals. The company later caught up with the freestyle soccer expert in Europe with a sequel, Samurai in Manchester .
In its newest commercial, Nissin isn’t just switching venues, but sports, too, as Samurai in New York features one of the best tennis players in the world, who proves just how talented he is by leaving behind his racquet and delivering powerful forehands, backhands, and serves using a wooden sword.
If you’ve lived in Japan for some time, you may have heard of the popular traditional sweet called Akafuku. It’s basically mochi rice cake topped with a rich and incredibly smooth sweet red bean paste. Well, it’s come to our attention that the makers of this long-selling confection are also offering on their website something you may not expect from a sweets manufacturer — awesome paper craft templates, and all free too! So, are you ready for some serious cutting and pasting?
Tired of RocketNews24 items that are coherent and have some semblance of order? Me too, so here’s a video of Dragon Ball Z villain Freeza playing an excellent rendition of the One Piece theme song “We Are!” on the drums. Well, it’s nearly Friday, isn’t it?
Last summer, we took a look at a series of ads from Okinawa’s Bank of the Ryukyus, known locally as Ryugin, that featured magical girl idol singers and giant robots. Those are certainly more visually appealing images than a staid banker or graphs explaining interest fees, but if we’re being totally honest, the sort of CG animation shown in the commercials really isn’t Japan’s forte.
Where the country’s artists really shine is in a more traditional discipline that mimics the style of hand-drawn artwork, regardless of whether or not it’s done with pencil and paper or all on a computer. Thankfully, that’s just what we get in the bank’s newest ad, which comes from one of anime’s top veteran action directors, plus one of its most accomplished voice actors.
Remember those days in school when you just couldn’t focus on your school work, so instead of taking notes you doodled all over your papers? You’re not alone. Students all over the world scribble on their school supplies, much to the teachers’ dismay. Armed with a red pen, one teacher in Thailand has decided to fight back.
Iwata Bookstore is a modest little shop in Sunagawa City way up in the Northeastern part of Hokkaido. It also the site of an unlikely success story as it has recently been receiving orders from all over Japan by people wanting its one-of-a-kind offer of 10,000 yen (US$84) worth of books.
They’re not just any books though; these books are recommended by the shop’s owner Toru Iwata and hand-picked for every customer who orders.




















Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Tokyo security guard’s famous station tape font becomes official custom Nike streetwear
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
Godiva Japan gets into the shaved ice scene with two luxurious frozen desserts this summer
New Studio Ghibli washi tape adds anime flair to Japanese stationery
7-Eleven Japan adds new cold soup smoothies to its convenience store drinks range
Koei Tecmo continues to be an investment firm that also happens to make video games
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Face lettuce appears in Japan, with the face of Death Note’s Light Yagami, but why?
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
Pokémon Card Stores requiring facial recognition scans for entry in Japan in latest anti-scalper move
Family Mart’s new Famima flagship in Tokyo has a hidden gem that most visitors miss
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Starbucks Japan unveils exclusive new Frappuccinos limited to three regional areas
Giant Evangelion Spear of Longinus to be installed at Japanese train station with Eva art trains
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
Godiva Japan gets into the shaved ice scene with two luxurious frozen desserts this summer
New Studio Ghibli washi tape adds anime flair to Japanese stationery
7-Eleven Japan adds new cold soup smoothies to its convenience store drinks range
Koei Tecmo continues to be an investment firm that also happens to make video games
Japan’s foreign resident population hits record high as Japanese population hits record low
Studio Ghibli releases new Spirited Away earrings featuring mysterious anime bathhouse character
New service lets Tokyo tourists display their faces on giant screen at Japan’s busiest intersection
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Studio Ghibli Laputa figure looks like it’s really flying thanks to cool visual trick