Tired of buying spicy cod roe that’s just not how you like it? Customize it with this new DIY kit

Spice up your mentaiko exactly how you want it!

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We try a rotating sushi chain’s super high-quality 3-layer caviar, sea urchin & fatty tuna sushi

For just 300 yen, you can try some of Japan’s most luxurious sushi ingredients, but is it worth it?

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Eating a 6,000-yen (US$55) sandwich on the Tokyo sidewalk: The best way to wait for a new iPhone

Mr. Sato gets decadent by sustaining himself with caviar while camping in Ginza to try to be the first person in Japan with an iPhone 11.

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