MOS

Mos Burger’s elusive chocolate bread causes a stir in Japan, but is it any good?

Fast food chocolate bread sounds like a dangerous combination.

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We order lunch at Mos Burger-owned restaurant, end up with traditional Japanese breakfast

Mr. Sato’s light lunch ended up turning into a feast for the gods.

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Mos Burger’s new Mac and Cheese burger: Does it taste as good as it looks?

We find out if this is the best way to introduce Mac ‘n’ Cheese virgins to the delights of the unfamiliar western dish.

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Mos Burger brings out a Mac and Cheese burger in Japan

New burger comes with a special cola designed to complement mac ‘n’ cheese. 

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Mos Burger teams up with Dassai sake brand for a very unusual milkshake

Ah, the sweet, sweet taste of a Japanese sake brewery.

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Mos Burger’s new luxury burger contains 0.18 percent alcohol

Limited-edition burger promises to give diners a “charge” for winter.

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Mos Burger vs Burger King: Which chip butty is better?

Burger chain’s new Fake Burger starts a serious craving for chips in our office.

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【Lucky Bag Roundup 2017】MOS Burger fukubukuro fills us up with fast food and cute goods

The home-grown Japanese fast food chain adds cute and functional items to their lucky bag this year.

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Japan’s MOS Burger replaces hamburger buns with lettuce for limited “Natsumi” range

With a choice of meat or soy patty fillings, vegetarians and meat lovers alike will fall in love this healthy fast food option.

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New Mos Burger restaurant serves alcohol, gourmet meals and a burger made from a whole tomato

Popular Japanese fast food chain Mos Burger has opened a new restaurant that serves gourmet meals, alcohol and a special vegetarian burger made from a whole tomato.

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MOS (Mountain Ocean, Sun) Food Services announced on the 18th that it would open all 1,400 of its MOS Burger outlets at 7:00 a.m. by the end of the year. The hamburger chain already operates 430 of its stores from that early hour and plans to progressively open the remainder at that time. McDonald’s Japan had been aggressive in the breakfast space with its “Morning Mac” campaign, and MOS Burger’s move is expected to intensify competition. At a press conference MOS President and CEO Atsushi Sakurada explained that the number of people eating breakfast out was increasing, especially among the elderly and working women, adding, “Change in the morning person market is accelerating. I want to strengthen our preparedness.”

Could this mean additional woes for an already troubled McDonald’s Japan?

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